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Trigger Strategy is now Tentacles - Podcast

Trigger Strategy is now Tentacles

We’re Tom and Corissa from Crown & Reach, and we'd love to see you over at Tentacles: https://shows.acast.com/tentacles


With over 100 episodes, our podcast is the best bad podcast out there. By which we mean: raw, unfiltered, unedited conversations. We talk about strategy, sense-making, and the blurry edges between work and all the other stuff. Because sometimes feeling your way through the fog – with limbs outstretched – is the only way to move forward.


Hosted on Acast. See acast.com/privacy for more information.

Marketing Business Management Startup Entrepreneurship Design
Update frequency
every 4 days
Average duration
29 minutes
Episodes
105
Years Active
2021 - 2025
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065: The inherent bigness of ideas

065: The inherent bigness of ideas

When something that starts small becomes bigger and bigger, we can lose sight of what we were trying to do in the first place. We talk through some examples: from workshops, from designing flyers for…

00:11:34  |   Tue 23 Jul 2024
064: Problems get replaced by better problems

064: Problems get replaced by better problems

Tom & Corissa talk about how understanding and tackling problems requires more than just a linear approach, like is often inferred through something like the Double Diamond. A bunch of metaphors, rea…

00:40:54  |   Fri 19 Jul 2024
063: Good stress / bad stress

063: Good stress / bad stress

We talk about the good and the bad sides of stress. We tend to treat stress as a negative, but sometimes stress is helpful, and sometimes you want to provoke stress deliberately. But be careful.


Refer…

00:28:16  |   Tue 16 Jul 2024
062: When good research is seen to create waste

062: When good research is seen to create waste

We explore the story of a classic zombie project: where the team had the evidence they needed to know that a project was doomed, but carried on with it for 6 months anyway. These happen all the time,…

00:12:53  |   Fri 12 Jul 2024
061: Tumbling into the Vision Chasm

061: Tumbling into the Vision Chasm

Strap in for some high-quality sleep deprived thinking out loud.


We talk about the standard approach towards vision and strategy in organisations, and we challenge it. With some stories of past triump…

00:48:15  |   Tue 09 Jul 2024
060: Chesterton's vestigial doorman

060: Chesterton's vestigial doorman

Today, we talk about the appendix, fences, SaaS for lawyers, putting Shoggoth in a box ... and more.


Some links we mentioned:


Why aren't smart people happier and how that relates to well-defined proble…

00:30:44  |   Fri 05 Jul 2024
059: How can I help someone to

059: How can I help someone to "get" it?

This one's quite focused on business and building products ... OR IS IT?


In this one we respond to a question that Tom's received from several people recently. We'll call one of them Dave. Dave has a …

00:33:42  |   Tue 02 Jul 2024
058: Reflections from UX London

058: Reflections from UX London

This is kind of a follow-up to our previous episode that was recorded before the UX London conference. With the whirlwind of travel and baby-care, this was the first chance Tom & Corissa have really …

01:02:11  |   Fri 28 Jun 2024
057: But who's this talk really for?

057: But who's this talk really for?

This is one of those where you walk along with Tom and Corissa while we're trying to figure something out. This time, Tom's giving a conference talk next week (which is last week from the podcast's p…
00:41:34  |   Tue 25 Jun 2024
056: Technical language – a doorway or a barrier?

056: Technical language – a doorway or a barrier?

Tom saw a discussion on LinkedIn about why Cynefin hasn't caught on in some scenes. One take was that it's the "academic, technical" language that puts people off. Corissa has lots of experience of t…

00:39:26  |   Fri 21 Jun 2024
055: Existential despair in the chasm

055: Existential despair in the chasm

Spoiler alert: when I shipped an idea in an hour it did not meet the pivot triggers I'd set for the probe. That was one of a whole array of probes we've been putting out into the world here at Trigge…

00:26:36  |   Tue 18 Jun 2024
054: The unofficial rules of the road

054: The unofficial rules of the road

Corissa recently re-learned to drive and noticed links between the stresses on the road and the stresses in the office. So we talked it through. We touch on the difference between complicated and com…
00:29:02  |   Fri 14 Jun 2024
053: Smell the roses

053: Smell the roses

Short little punchy one today: we bumped into one of our dad friends, who told us a lovely story about a parenting moment that was also a great example of emergent strategy and exaptation (radical re…
00:04:39  |   Tue 11 Jun 2024
052: OMF: Opportunity, Method, Format

052: OMF: Opportunity, Method, Format

Tom has a challenge: to convince Corissa that something called "Opportunity Method Format" is actually interesting and useful. We talk about examples like printing flyers to publicise dance classes a…
00:30:33  |   Fri 07 Jun 2024
051: The MVP Death Spiral

051: The MVP Death Spiral

Of course it makes sense to build only exactly what customers will value – the Minimum Viable Product. Unfortunately, it's not quite that simple in practice, and chasing the MVP dragon leads many a t…

00:39:54  |   Tue 04 Jun 2024
050: Rumination, instinct and the fundamental attribution error

050: Rumination, instinct and the fundamental attribution error

HALF WAY TO DO 100 THING!


One night, Corissa messaged Tom:


"It’s often unhelpful to get trapped in simple stories, but how do you know when to trust your gut? Our instincts aren’t always wrong. And pus…

00:23:11  |   Fri 31 May 2024
049: To SWOT or not to SWOT?

049: To SWOT or not to SWOT?

In SWOT analysis, you list your Strengths, Weaknesses, Opportunities and Threats.


Maybe you love it? Maybe you hate it? We've been in the second camp for a long time, but it was worth revisiting our t…

00:28:03  |   Tue 28 May 2024
048: Conceptual Models

048: Conceptual Models

This one's definitely designer-centric. And it's pretty hard to explain without visuals, but we give it a good go.


Tom talks about the shift that conceptual models enabled for him. When he was a young…

00:16:59  |   Sat 25 May 2024
047: Shifting the evolutionary potential of the present

047: Shifting the evolutionary potential of the present

In this one, we talk about complexity in parenthood and in business. In both cases, there are plenty of people willing to sell you "the way" in their book. And there are millions of books that disagr…
00:39:53  |   Fri 17 May 2024
046: Enabling constraints

046: Enabling constraints

Some constraints are limiting, some are enabling. But what's the difference? What if most constraints are both at the same time? (Depending to some degree on your perspective.) We talk through lots o…

00:41:50  |   Tue 14 May 2024
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