The PR Breakdown with Molly McPherson
The PR Breakdown reveals the moves behind the mess. Crisis communication expert Molly McPherson dissects the viral scandals, celebrity meltdowns, and corporate disasters dominating headlines to show you the strategic mistakes and desperate moves that destroy reputations - so you never make them yourself.
- Update frequency
- every 7 days
- Average duration
- 28 minutes
- Episodes
- 337
- Years Active
- 2018 - 2025
![[BONUS] Rethinking Success with J. Douglas Holladay](https://storage.buzzsprout.com/5bdbwv4nsc2mx6k26wp9javmlfrt?.jpg)
[BONUS] Rethinking Success with J. Douglas Holladay
Listen to Molly’s conversatio…
91: How to Avoid Writing a Social Media Post You'll Regret Later
The political meme posted to Facebook.
The tone-deaf tweet.
The clip of your video rant.
The indiscreet post.
If you’re on social media, then the odds are you’ve posted something regrettable onli…
90: How to Run a First-Class Virtual Presentation or Meeting
As organizations scramble to turn their in-person meetings into virtual events, the session moderators are scrambling as well, transitioning their in-person presentations for the small screen.
89: Six Phrases to Make Your Emails More Upbeat
The first half of 2020 has been a challenge to live through, let alone work through, so it is no surprise that the stress and anxiety of coping with the upheaval could be reflected in our emails.
Too…
88: Being Black in the White Workplace. A perspective on race-related challenges from Cedric Brown
The month of June in the year 2020 will always be known as the month that racial inequality was recognized at a global level and discussed on a digital level like never before in history.
One area o…
87: Celebrating Juneteenth: Why organizations should have noted the day on social media
In the week leading up to June 19, 2020, many communicators were faced with the question: to celebrate Juneteenth or not to celebrate Juneteenth on the company's social media feed. For big brands, th…
86: What To Say About the Lack of Diversity in Your Boardroom
As organizations grapple with their responses over recent racial injustice issues, many boards of directors are recognizing the need to change policies at practices at the organizations they govern. …
85: How to Build a Sense of Belonging with Rajkumari Neogy
A sense of belonging is a human need. People need personal connections to feel accepted and supported. Without it, the feeling of exclusion can create toxic environments at home and at work.
Accordi…
84: A Crisis Response Case Study: Minneapolis Police & George Floyd
The emotions are raw, the disbelieving television coverage from the protests and riots over George Floyd's death is fresh.
In such a tragic and confusing time, one thing is clear - the actions from fo…
83: How to Bridge the Technical Divide Between Leaders and Employees with Colleen McFarland
For leaders, it's not always an easy task to figure out their employees' needs, wants, or struggles in their job, especially if there is a significant age gap. The risk of losing employees who don't …
82: Eating Your Words: Cookbook author Alison Roman's recipe for an apology
![[Bonus] Creative Pivots for Small Businesses During COVID-19 with Marketing Expert, Krista Fabrick](https://storage.buzzsprout.com/2hvwe0w1pyv66urxo7xdi96e2o65?.jpg)
[Bonus] Creative Pivots for Small Businesses During COVID-19 with Marketing Expert, Krista Fabrick
As the impact of the coronavirus quarantines forced many small businesses to close their doors to customers, many small businesses have served up news ways to continue to serve customers and expand …
81: What You Need to Be Telling Your Audience Right Now About Your Pandemic Plans
If you turn on the television or spend any time on social media, there is no doubt you've heard from numerous companies sharing their concerns about the coronavirus outbreak. The ad copy is heavy; th…
80: How to Be an Exceptional Podcast Guest with Kelly Glover
79: How to Write During COVID-19: 3 Steps to Communicate Better During the Pandemic
As leaders and communicators head into month three of responding to the coronavirus outbreak, many are starting to feel the stress creating content.
I know I feel it. However, writing would feel far…
78: The Do’s and Don’ts of Video Conferencing
With over 200 million people now using Zoom to connect (btw, that’s up from 10 million users from just a couple of months ago), this signals a major shift in the acceptability of using tech to commun…
![[Bonus] Connecting and Branding in a Time of Crisis with Kathleen Lucente](https://storage.buzzsprout.com/16ldz6juxqg4e3m314vp11306099?.jpg)
[Bonus] Connecting and Branding in a Time of Crisis with Kathleen Lucente
Yes, Virginia, you can still brand your company during a crisis.
On this special BONUS episode of the podcast, learning how to market, brand and skirt a crisis in the time of the Coronavirus.
As the…
77: How to Navigate Through a Crisis: Leadership for a turbulent time with special guest Rear Admiral (ret.) Timothy Sullivan
In a time of crisis, most of us look to our leaders for both guidance and inspiration. In the turbulence of the current COVID-19 crisis, it helps to tap into the minds of former leaders.
With over 36…
![[Bonus] How CEOs Can Lead the Way Through a Crisis with Julia Angelen Joy](https://storage.buzzsprout.com/q4p08mi0v5btqeijjiqzif9wdxyl?.jpg)
[Bonus] How CEOs Can Lead the Way Through a Crisis with Julia Angelen Joy
Molly McPherson, the creator of the COVID-19 Communication Response Kit, speaks with public relations expert Julia Angelen Joy from Z Group PR, about the best leadership values for CEOs to possess du…
76: Torpedoing the Commander of the USS Roosevelt: Between the Devil and the Deep Blue Sea
If someone is between the devil and the deep blue sea, they are in a difficult situation where they have to choose between two equally unpleasant courses of action.
Capt. Crozier made a decision, and…