The Ownership Advantage w/Tanner O’Brien

🌟 Ever pause before you post? 🌟 Hey, #BossFamily! 🚀 It's Kay and Tanner here with a quick question to stir your thoughts: when you jump on social media to share about your business, are you creating …

In this episode of Wednesday Watch, Kay and Tanner dive deep into the crucial topic of knowing your audience and identifying your target market. Whether you're a small business owner or an entreprene…

Are you curious about AI and how it can help your business grow? On this video Tanner O'Brien and Kay Cote share their experiences using AI in business as well as possibilities of it. We'd like to he…

Tanner & Kay share tips to boost your content engagement! Get more engagement on your content as well as get the most out of your content. It's a win win! 

There's one life lesson that continues to be prominent in my life: the realization that we tend to underestimate what we can accomplish in ten years but overestimate what we can achieve in just one y…

In this great conversation, Kyle and Tanner take the time to discuss, in detail, the power of knowing your marketing numbers and how to grow business through marketing. Stick around to the end as Kyl…

When navigating the unpredictable waters of economic downturns and uncertainty (like during an election year), it's crucial for businesses to have a robust strategy. Here are three practical tips to …

Hiring success is not just about achieving results—it's about understanding and managing the activities that lead to those results.

As we approach the midpoint of the year, it's crucial to stay focused and make the most of the remaining weeks. With a well-structured plan and dedicated effort, you can finish the second quarter str…

I've touched on this topic before, but if you don't have a clear definition of what constitutes a lead in your business, you're missing out on a massive opportunity.

If you are like most, by now, you likely have a basic understanding of how powerful it can be to leverage organic content in your business marketing plan. But having an idea of why, and some clarity …

When embarking on a new marketing journey, the fundamental question to address is: What problem do you solve, and who is best served by your solution? This is crucial for any small business aiming to…

When it comes to creating good content for your business, there are a lot of areas you can focus on…and it can become quite overwhelming. To get right down to it, the best content is the content that…

When it comes to marketing success, the biggest challenge I've seen is that many businesses don’t know where their marketing dollars are going or which strategies are working.

Creating content for our business can be one of the easiest ways to share our story, build credibility, and provide value for our prospects and customers. Here are a few considerations as we dive int…

In the vibrant and competitive business landscape of Austin, success isn’t just about having a great idea or product. It’s about building a strong foundation that supports sustainable growth and long…

Leads are the lifeblood of any great business…with a consistent flow of quality leads, we are able to refine our sales process and adapt our product / service at a greater rate. But how do we generat…

Learning is not just about getting information; it's about how that information is shared and internalized. Through my learning journey, I've discovered something transformative: when different peopl…

“Profitability comes from repeat business”. This was one of the first lessons I learned in marketing as I began my journey into business.

Identifying our target audience is crucial for success in business. By understanding who our ideal customers are, where to find them, and what matters most to them, we can tailor our marketing effort…