Fit to Grit is an audio/video/newsletter hybrid featuring in-depth conversations with leadership within the athletic space. Guests range from top executives within the athletic space to professionals in adjacent industries with a proven track record of success working in the athletic industry.
We explore visionary ideas and practical strategies driving the industry forward, covering areas such as marketing, finance, branding, equipment, product development, biz dev, and more. Join us as we share actionable insights and real-world experiences while embodying the "fit to grit" spirit.
If you think that just because social media marketing is the key to succeeding on the internet, you're wrong!
If you want your brand to truly dominate the internet, then you need to pri…
The world of sports sponsorships is a mysterious one. It's the most expensive advertising game in town, but it can be hard to know which brands are worth chasing and which ones aren't.
Elevate your brand with the help of the right message! Learn how you can harness the power of language and tone to take your branding strategies to the next level in this two-part audio…
If you're looking to take your business, company, or career to the next level, one of the first things you need is a professional logo! Here's how a well-developed logo can help you imp…
Are you struggling to get your gym noticed? Have you tried everything and still can't seem to attract new members? That's because the world of SEO has changed! It's no longer enough jus…
We sit down with Former NFL Athlete Tyrone Swoopes and talk through his transition outside of sports. The difficulties and the strengths professional athletes face during the transition…
Unlike before wherein logos are generally used on only a handful of platforms, today's market is all about multichannel transactions!
For a brand to achieve great success, they need to b…
The website discovery process is not a simple task. There are so many different steps, and it can seem confusing at first. But once you understand the basic process, you'll be able to f…
In part 2 of the Unlocking Great Branding series, learn how to build your best brand guidelines. We'll dig into what makes for great branding and why your logo is just one piece of the …
The importance of branding can't be overstated - it's what makes you and your business stand out from the rest. So in this video series, we'll discuss the importance of creating a brand…
Brand guidelines are a great way to streamline your brand and make it look polished! But unfortunately, not everyone thinks it's worth the try. In this two-part video series, we'll brea…
When it comes to finding the right branding strategy for your brand, you need to keep in mind that there's no such thing as a one-size-fits-all solution.
The most effective branding str…
The best marketing strategy is to create content so compelling that people want to share it. In this video, we're going to show you how the world's most successful companies are using c…
Brand identity is more than just a logo. It's how you communicate who you are to the world, and it can include everything from your website design to your business cards to your social …
We sit down with Former NFL Athlete Drew Scott and talk through his transition from professional athlete to business owner. The difficulties and the strengths professional athletes face…
We have all heard the saying content is king and many businesses just do content marketing blindly and end up missing their shots. In this video, we’re going to talk about the proper wa…
As a mindset driven business owner, you know that the design of your logo, company colors, and fonts are really important to the success of your brand awareness. But what about the tone…
Ever wonder why some sports websites are so much better than others? It's not because different companies have different budgets — it's because they took UX design seriously! Learn why …
Athletes looking to grow their brand think that having social media accounts is enough. When in reality, those who want to create a brand that actually lasts a competitive market need a…
Transitioning from a high school athlete to a collegiate or professional athlete can be difficult. But with the right mindset and the correct guidance, you'll have what it takes to beco…