The Fit to Grit Cast
Fit to Grit is an audio/video/newsletter hybrid featuring in-depth conversations with leadership within the athletic space. Guests range from top executives within the athletic space to professionals in adjacent industries with a proven track record of success working in the athletic industry.
We explore visionary ideas and practical strategies driving the industry forward, covering areas such as marketing, finance, branding, equipment, product development, biz dev, and more. Join us as we share actionable insights and real-world experiences while embodying the "fit to grit" spirit.
- Update frequency
- every 6 days
- Average duration
- 18 minutes
- Episodes
- 318
- Years Active
- 2019 - 2025
How Retention Can Boost Your Fitness Studio’s Profit
What's the single most overlooked metric that could transform your studio's profitability? Retention. While many studio owners chase endless promotional challenges and acquisition strat…
Turning Disability into a Superpower: Creating an Inclusive Business Culture
Disability isn't a limitation—it's a superpower. That's the transformative message Kevin McCann brings to our latest conversation on the Fit to Grit podcast. Born with cerebral palsy th…
How Proper Pricing Positions Your Fitness Studio for Profit
Pricing isn't just about what you charge—it's a sophisticated form of communication that shapes how potential clients perceive your studio's value. Studios that strategically optimize t…
How AI and Leadership are Shaping the Future of Fitness
The boundary between technology and wellness is blurring, creating revolutionary opportunities for fitness professionals and businesses ready to evolve. Mike Hansen, a 25-year veteran o…
How Fitness Studios Use Communication to Build Brand Trust
The fitness industry is rapidly evolving beyond physical training into spaces where people seek community, mental well-being, and genuine human connection. At the heart of this transfor…
How Overcoming Injury Led to Helping Others Break Limits
"I was told that maybe I would never walk properly again. Hearing that, something in my mind clicked and I said, no, that's never going to happen."
These powerful words from Stuart captu…
Let Your Clients Sell for You
Struggling to grow your fitness studio despite investing in expensive lead generation tactics? You're not alone. Many studio owners find themselves trapped in a cycle of diminishing ret…
Educating for a Healthier Future
What happens when a father witnesses his teenage daughter struggle with an eating disorder in a world dominated by Instagram-perfect bodies and misinformation? For Todd, it sparked the …
Why Your Brand Is Invisible
Reputation management isn't just about damage control—it's the cornerstone of sustainable business growth that too many organizations overlook. When business owners feel frustrated by l…
From Weight Loss to World Change
What if America's health crisis could be solved by better education? Ashton believes it can. After his personal transformation from a 300-pound high school athlete to losing over 110 po…
Your Clients Are Searching...But Can They Find You?
Have you ever felt like you're constantly creating content but not seeing the results? You're not alone. The disconnect between what businesses say and what audiences need to hear is th…
Why You Need to Build a brand
When a severe health crisis forced Christy Renee Steele to reevaluate her priorities, she made a radical decision that transformed her life: selling nearly everything she owned to becom…
Being the Best Isn’t Enough—Here’s Why They Passed on You
Stop wasting your fitness studio's marketing budget on expensive digital ads that drain resources and deliver minimal local results. The truth? When you're a local business, you don't n…
The New Era of Fitness and Wellness
What happens when weight loss drugs are prescribed without behavioral change support? Fitness and biotech consultant Nathan Hyland offers a compelling perspective on the rapidly converg…
Escaping the Lead Generation Struggle
Are you feeling overwhelmed by the constant chase for leads? In this episode, we're tackling the misconception that more leads translate into greater success. Join me as I share my pers…
Leadership and Growth in the Fitness Industry
In this engaging episode, we dissect the essential dynamics between visionary and operational mindsets in the fitness industry, featuring insights from Vanessa Severiano, a veteran grow…
Essential Insights on Studio Growth Strategies
Are you struggling to decide between hiring a marketing agency or an in-house director for your fitness studio? This episode addresses the critical choices studio owners face as they na…
The Hard Truth About Gym Debt Most Owners Miss
Ever wondered how a repossessed Honda Accord and a mountain of $130,000 in debt could spark a journey to financial redemption? Billy Hofacker, our guest on this episode of the Gym Break…
The Key to Sustainable Marketing Success
Struggling to balance the urgent with the essential in your gym's marketing strategy? Discover how to master the art of balancing short-term wins with long-term growth in this enlighten…
The Smartest Way to Beat Your Competition
Unlock the secrets to thriving in the highly competitive fitness landscape with Tessa from Pipeline Solutions, our special guest on the Fit to Grit cast. A former NCAA D1 softball playe…