Fit to Grit is an audio/video/newsletter hybrid featuring in-depth conversations with leadership within the athletic space. Guests range from top executives within the athletic space to professionals in adjacent industries with a proven track record of success working in the athletic industry.
We explore visionary ideas and practical strategies driving the industry forward, covering areas such as marketing, finance, branding, equipment, product development, biz dev, and more. Join us as we share actionable insights and real-world experiences while embodying the "fit to grit" spirit.
I'll discuss the five key parts of starting a business: the idea, planning, launch, challenges, and success. I'll be detailing the difficulties I faced along the way and how I overcame …
Being a professional athlete can be a rewarding career, but it also requires a lot of hard work, dedication, and sacrifice. It can be physically demanding, high risk of injury and a lot…
We'll talk about a guideline to carve out a solid corporate brand. Stephen A. Greyser, a Branding expert and professor at Harvard Business School, created it. This questionnaire has hel…
We sit with NFL Alumni Michael Dotterer and talk through topics on sales, NIL, branding, and operations within sports organizations.
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We review the story (so far) of Bijan Robinson; A College Running Back Worth in $1.7 M Before the NFL.
Building a legacy is far from a linear process; it's a learning curve that could i…
Your LinkedIn Page is key to driving growth in 2023. Linked is an excellent opportunity for people to know your brand. People get a big picture of your products and services. From a bra…
Recently, Google shared the results of research they conducted in 2022 about how people shop on Youtube. The test results showed that people trusted a brand much more when they saw it o…
When an athlete becomes a legend in the sports industry, we can't see beyond the game. We'll demonstrate that even sports warriors struggle with ups and down in their careers because th…
You've seen the stories of athletes that made millions just by being themselves! But what does that really mean? When it comes to making money online, there are actually two main ways: …
we're sharing the story of how we built a community of passionate fans who have helped us grow into the successful business we are today. From the early days of creating content, to con…
If you're a young community member, you may wonder if becoming an elite athlete is possible today. Most likely, you plan to get a scholarship for your sport, train really hard, and do s…
The NCAA’s ruling to allow college athletes to secure financial deals through NIL also affects professional sports. As NIL deals expand and grow across various organizations, players an…
We sit with Sports Sales Expert Jentry Mullins and talk through topics on sales and operations within sports organizations.
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Digital media has given us options and opportunities to promote your personal brand. We’ve compiled a list of 20 ways you can promote yourself!
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The most creative and high-profile NIL deals for college athletes and how these deals can support their transition into professional sports careers.
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College athletes are beginning to think like professionals when developing their brands and pursuing sponsor deals due to the NCAA's recent authorization of name, image, and likeness (N…
The NCAA now allows college athletes to secure financial deals through NIL. This new regulation is great for student-athletes and is shining a spotlight on the importance of personal br…
We sit with Sports Influencer Andrew Petcash on his story and talk about athletes and navigating their business mindset for future success.
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The Grit Scale is an excellent tool for research and self-reflection. So, let’s dive in together and explore what grit is and what grit isn’t. I hope that you’ll learn something and may…
Grit is defined as passion and perseverance for a long-term vision. It’s not about talent or skill, hard work, or anything other than an intense determination to succeed at your goals.
D…