The Fit to Grit Cast
Fit to Grit is an audio/video/newsletter hybrid featuring in-depth conversations with leadership within the athletic space. Guests range from top executives within the athletic space to professionals in adjacent industries with a proven track record of success working in the athletic industry.
We explore visionary ideas and practical strategies driving the industry forward, covering areas such as marketing, finance, branding, equipment, product development, biz dev, and more. Join us as we share actionable insights and real-world experiences while embodying the "fit to grit" spirit.
- Update frequency
- every 6 days
- Average duration
- 18 minutes
- Episodes
- 318
- Years Active
- 2019 - 2025
Retail Brands & Social Media are Leading the Revolution in Consumer Engagement
The retail world is going through a revolution.
With more and more people shopping online, brick-and-mortar retailers are finding new ways to engage with their customers. In this video …
Why Your Branding Matters: Should You Reinvent Your Athletic Identity?
Do you know the difference between your identity and your branding?
Branding is how people perceive you, and it's a key part of running any successful business. But what happens when yo…
How to Keep Your Brand Straight - Style Guidelines for Athletic Businesses
Athletic business owners, you need to be on top of your branding game!
In this video I'll give you a quick overview and show you how to keep your brand straight. After watching this vid…
Is Content Marketing Worth It? The Benefits of Blogging in the Athletic Community.
The phrase 'content is king' was heard almost the entire year with experts claiming that blogging is today's most effective marketing strategy — but is it really? Today, Creatitive will…
Brand Power Analysis: Amobi Okugo MLS Professional Athlete & Entrepreneur
We sit down with Amobi Okugi Professional Athlete in the MLS and the importance of elite athletes. The difficulties and the strengths professional athletes face during the transition in…
Small Business Website Design: Should You Hire An Agency?
In today's modern times, small businesses need great websites in order to flourish. And while entrepreneurs now have the option to DIY it themselves, is it really enough to rely on webs…
4 Ingenious Physical Therapy Slogans You Should Consider When Developing Your Messaging
Physical therapy has saved a lot of people — and it's not just athletes who have been saved. With studies predicting more popularity in the coming years, business owners are told to sta…
Graphic Design Vs. Branding: Differentiating The Two
Branding is a term often thrown around businesses nowadays but not a lot of people really understands what it really means. Is branding just graphic design for brands? Or is there so mu…
Brand Power Analysis: Greg Amiel Sports Marketing and Partnerships
We sit down with Sports Marketer Greg Amiel and talk through sponsorships and the importance of elite athletes The difficulties and the strengths professional athletes face during the t…
How to Market an Athlete: The Importance of a Personal Branded Logo
In today's episode of how to market an athlete, we'll take a closer look at the importance of a branding logo and the role design plays in your overall success!
In our previous How to Ma…
How NFL's Marketing Kept The League Alive
The National Football League has gone through quite the rough patch over the past few years. With controversies left and right as well as dipping TV ratings, most people thought their t…
Are Luxury Brands Becoming Too Mainstream?
Once upon a time, high fashion was only accessible to those in the highest of the highs — but things have changed. Luxury brands have opened themselves to the masses and here's why.
Luxu…
Why A Digital Advertising Agency is Worth It!
There's no denying that collaborating with a digital advertising agency is quite the big risk. But despite the possibility of jeopardizing funding, businesses seem to still swear by the…
How to Market An Athlete: Analyzing Tom Brady & TB12
There's absolutely no lie that Tom Brady is quite the superstar on the field, but can the same thing be said about his athletic brand TB12? In today's first episode of How to Market An …
Guide to A Winning Sports Marketing Team Game Plan
Marketing is a team sport, your team is the key to unlocking a loyal fan base and several sponsorship deals. But where do you even start? Here's Creatitive's ultimate guide to developin…
Brand Power Analysis: Former Rodell Razor, MBA, CEO X-Factor Capital
We sit down with Former Professional Athlete Rodel Razor and talk through his transition from professional athlete to business owner. The difficulties and the strengths professional ath…
5 Fresh Online Fitness Marketing Tactics For 2021
Being the start to 2021, it's only apt that fitness & wellness businesses start looking into newer marketing strategies to cope with the major adjustments everyone is going through. So …
Slam Dunk NBA Marketing Campaigns
There's no denying that the NBA is one of the most popular sports leagues around the world with billions of loyal fans around the world. With such a large audience, several brands have …
5 Sports Advertising Strategies that Are Currently Trending
The sports marketing landscape is in a constant state of change, with several trends coming and going. But among the several so-called "trending" strategies, which are the ones that are…
What A Strong Brand Should Look Like: Personal Branding Examples
With personal branding becoming the new buzzword in the sporting industry, it's getting harder and harder to figure out what's a great personal brand. That's why today, Creatitive has l…