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Selling Saas - Podcast

Selling Saas

In the SellingSaas Podcast (Formerly the Sales Leader Network) we break down the topics of Go To Market strategies, Revenue Acquisition, and my favorite topic of Sales Leadership. We have a few versions of the show where we have the traditional guest episode when I bring on someone who is an expert in one of the topics just mentioned, then there will episodes where I’ve been a guest on another show that I share on this show for you, and then there will be solo episodes from yours truly where I get extremely tactical with Sales and GTM.

Business Leadership Marketing Management Startup Entrepreneurship Sales
Update frequency
every 2 days
Average duration
16 minutes
Episodes
173
Years Active
2022 - 2023
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Ep. 54 [Marketing] - Do we actually know what drives growth? Or, are we letting VC's dictate too much of what we do

Ep. 54 [Marketing] - Do we actually know what drives growth? Or, are we letting VC's dictate too much of what we do

In todays episode of the SellingSaas Podcast, Duane talks about some of the broken systems in the world of Saas because the focus seems to be only on "growth at all costs" with little focus on actual…

00:01:54  |   Sun 20 Nov 2022
Ep. 53 [Marketing] - Are missing out on major parts of the market by having such a rigid sales process?

Ep. 53 [Marketing] - Are missing out on major parts of the market by having such a rigid sales process?

In this episode of the SellingSaas podcast, Duane talks about how buyer perception is a hard thing to overcome and they are measuring you right from the beginning. And, are we as a GTM team agile eno…

00:01:42  |   Sat 19 Nov 2022
Ep. 52 - Where's the line for when to bring sales into Product-led Growth?

Ep. 52 - Where's the line for when to bring sales into Product-led Growth?

 In todays episode of the SellingSaas podcast, Duane talks about how to look at the sales process in order to define when to introduce the sales rep in the customer onboarding process. Using ACV is a…

00:02:01  |   Fri 18 Nov 2022
Ep. 51 [Marketing] - With Google shifting to voice search, how does this affect your content?

Ep. 51 [Marketing] - With Google shifting to voice search, how does this affect your content?

In todays episode of the SellingSaas Podcast, Duane sits down with CMO James Gilbert from the Spamming Zero Podcast, and talk about the person argues that content should be written in a way that is e…

00:02:35  |   Thu 17 Nov 2022
Ep. 50 - [Marketing] - Listen to learn and fight to get to the voice of the customer, with Brandi Starr

Ep. 50 - [Marketing] - Listen to learn and fight to get to the voice of the customer, with Brandi Starr

In todays episode of the SellingSaas Podcast, Duane finishes up his conversation with Brandi Starr from the Revenue Rehab podcast, with one final thought that should be the focus of all marketing tea…

00:02:22  |   Wed 16 Nov 2022
Ep. 49 [Marketing] - How are you measuring MQL's? And does that definition lead to revenue, with Brandi Starr

Ep. 49 [Marketing] - How are you measuring MQL's? And does that definition lead to revenue, with Brandi Starr

In today episode of the SellingSaas Podcast, Duane continues the conversation with Brandi Starr about the importance of understanding what goes into a quality definition of the KPI of "MQL," and how …

00:05:42  |   Tue 15 Nov 2022
Ep. - 48 [Sales] - How to insert a PLG Strategy in your sales process, with Kevin Hopp

Ep. - 48 [Sales] - How to insert a PLG Strategy in your sales process, with Kevin Hopp

In todays episode of the SellingSaas Podcast, Duane and Kevin Hopp chat about how to utilize product-led growth in your sales process by needing to understand your buyer and the numbers in your busin…

00:02:45  |   Mon 14 Nov 2022
Ep. 47 - [Marketing] How the right comp plan can encourage anyone to break down barriers, with Brandi Starr

Ep. 47 - [Marketing] How the right comp plan can encourage anyone to break down barriers, with Brandi Starr

In this episode of the SellingSaas Podcast, Duane and Brandi talk more about how comp plans can make a massive impact on the company, not just the sales team. How in marketing, when the bonus was bas…

00:05:58  |   Sun 13 Nov 2022
Ep. - 46 - [Marketing] - How do we get to the point where we have everyone working under revenue? With Brandi Starr from Revenue Rehab

Ep. - 46 - [Marketing] - How do we get to the point where we have everyone working under revenue? With Brandi Starr from Revenue Rehab

 In this episode of the SellingSaas Podcast, Duane and Brandi talk about how you can actually get more departments to align to revenue. There are too many ways that the different functions of the bus…

00:04:41  |   Sat 12 Nov 2022
Ep. - 45 - [Sales] - Being money motivated, cold calling, and how Product-led growth can be used to find PMF

Ep. - 45 - [Sales] - Being money motivated, cold calling, and how Product-led growth can be used to find PMF

In this episode of the SellingSaas Podcast, Duane chats with Kevin Hopp on the Hopp on calls Podcast about why its important to have some degree of money motivation, cold calling is NOT dead but and …

00:05:04  |   Fri 11 Nov 2022
Ep. 44 - [Sales] - Hitting rock bottom in 100% commission, then harnessing the darkside to get out

Ep. 44 - [Sales] - Hitting rock bottom in 100% commission, then harnessing the darkside to get out

In this episode of the SellingSaas Podcast, Duane chats with Kevin Hopp about the experience of hitting rock bottom in sales and how that led to learning how to harness the darkside of life to propel…

00:06:11  |   Thu 10 Nov 2022
Ep - 43 - [Sales] - Learning the hard way to be great, isn't easy with Kevin Hopp from the Hopp on Calls Podcast

Ep - 43 - [Sales] - Learning the hard way to be great, isn't easy with Kevin Hopp from the Hopp on Calls Podcast

This episode of the SellingSaas Podcast, Kevin Hopp from Hopp on Calls Podcast and Duane Dufault get right into some heavy topics in regards to how they got into sales and the hard lessons they learn…

00:03:03  |   Wed 09 Nov 2022
Ep. - 42 - [Leadership] - Always preparing your team for the next level, with Tom Alaimo from Pavilion

Ep. - 42 - [Leadership] - Always preparing your team for the next level, with Tom Alaimo from Pavilion

In todays episode of the SellingSaas Podcast, Tom Alaimo from the Pavilion Podcast and Duane Dufault talk about attrition. It's always going to happen but there are some sure fire ways to help preven…

00:04:33  |   Tue 08 Nov 2022
Ep - 41 - [Leadership] - What you can do today to make immediate impact as a sales leader, with Tom Alaimo from Pavilion

Ep - 41 - [Leadership] - What you can do today to make immediate impact as a sales leader, with Tom Alaimo from Pavilion

In this Episode, we sit down with Tom Alaimo, Host of the Pavilion Podcast, and talk about what you can do as  a sales manager to make an impact on the team right out of the gate, and frankly, the wh…

00:02:45  |   Mon 07 Nov 2022
Ep. - 40 [Marketing] - Should customer support be included in GTM? With Brandi Starr from Revenue Rehab.

Ep. - 40 [Marketing] - Should customer support be included in GTM? With Brandi Starr from Revenue Rehab.

In todays conversation with Brandi Starr, The host of the Revenue Rehab Podcast and COO of Tegrita, we talk about how Customer support and success should be included In how you shape the GTM strategy…

00:03:45  |   Sun 06 Nov 2022
Ep. 39 -  [Marketing] - What might be broken with the customer journey with Brandi Starr

Ep. 39 - [Marketing] - What might be broken with the customer journey with Brandi Starr

In todays episode, Duane sits down with Brandi Starr, host of the Revenue Rehab Podcast and COO of Tegrita, and talks about the potential issues with GTM and how its not aligned with the customer jou…

00:03:45  |   Sat 05 Nov 2022
Ep. 38 - [Leadership] - Making the leap from Manager to Director, and from Director to VP with Tom Alaimo from Pavilion & Revenue Labs

Ep. 38 - [Leadership] - Making the leap from Manager to Director, and from Director to VP with Tom Alaimo from Pavilion & Revenue Labs

Episode Highlights:

1:05 - Patterns of impact  

1:25 - Frontline management being the pattern of "implementation" and execution.  

1:40 - Director level with pattern "recognition" and spotting trends an…

00:04:42  |   Fri 04 Nov 2022
Episode 37 - Leadership Is Not The Way To Make Money

Episode 37 - Leadership Is Not The Way To Make Money

Most people think that getting into a leadership role is how you progress your career as a seller. Unfortunately, in most cases, this cannot be farther from the truth. Tune in to this episode to lear…

00:03:19  |   Thu 03 Nov 2022
Episode 36 - We Need True Leaders, Not Managers

Episode 36 - We Need True Leaders, Not Managers

Most sales leaders nowadays are winging it, trying to turn their direct reports into versions of themselves because that's the only way they know how. The problem is, no two people are exactly the sa…

00:06:56  |   Wed 02 Nov 2022
Episode 35 - How Sales and Marketing Can Work Together Towards Growth

Episode 35 - How Sales and Marketing Can Work Together Towards Growth

Through the years, Duane has seen a lot of organizations struggle with growth because of one simple thing: their different departments don't work together as effectively and efficiently as they could…

00:05:03  |   Tue 01 Nov 2022
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