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Sales For The Nigerian Business Person: The Nigeria Sales and Marketing Blueprint - Podcast

Sales For The Nigerian Business Person: The Nigeria Sales and Marketing Blueprint

Get straight-to-the-point advice to boost your sales and grow your business in Nigeria. Are you tired of generic sales tips that don't apply here? I give you practical, strategies for the challenges and opportunities of the Nigerian market. From building strong relationships to handling tough conversations, each episode has lessons you can use right away. Whether you're a startup founder, or a seasoned expert, you'll find the tools and inspiration here to succeed. Don't just listen—start selling. Tune in and transform your sales game.

Marketing Business
Update frequency
every day
Average duration
19 minutes
Episodes
1244
Years Active
2020 - 2025
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Episode 384 - so what if you’re not a startup?

Episode 384 - so what if you’re not a startup?

Is a startup anyone in the initial stage of growing a business? And is there any value with trying to think like startup boys and girls when it comes to growing our businesses?
00:19:14  |   Mon 16 May 2022
Episode 383 - using your phone as a CRM

Episode 383 - using your phone as a CRM

Why is it important to have a CRM? And how can using your phone as a CRM stop you from losing clients and money?
00:20:16  |   Sat 14 May 2022
Episode 382 - are age and inexperience a problem?

Episode 382 - are age and inexperience a problem?

Do you think you are too young and inexperienced? Or are these issues that the customer has raised? In either case, how do we deal with both?
00:23:28  |   Wed 11 May 2022
Episode 381 - falling on the sword to advance conversations!

Episode 381 - falling on the sword to advance conversations!

What do you do when you’ve been sloppy and didn’t send that proposal when you promised? What’s the professional way to “pick up after yourself” when you’ve been lazy?
00:13:21  |   Mon 09 May 2022
Episode 380 - how to exceed customer expectations!

Episode 380 - how to exceed customer expectations!

Who is Roy H. Williams? And is he right that the first step to exceeding customer expectations is to know what they are? How do we know what our customers expect anyway?
00:14:14  |   Sat 07 May 2022
Episode 379 - she didn’t respond to my 12 paragraph email!?

Episode 379 - she didn’t respond to my 12 paragraph email!?

Is it possible that a short, concise, well targeted email with only one question in it might get you a response? How do you use email to drum up business and build relationships anyway?
00:27:57  |   Fri 06 May 2022
Episode 378 - so they haven’t paid! Should I carry on?

Episode 378 - so they haven’t paid! Should I carry on?

Should you be spending time with every single potential customer? Even if they haven’t paid the deposit yet? How do we sort the “serious” from the “unserious” client?
00:22:42  |   Thu 05 May 2022
Episode 377 - should you visit your customers?

Episode 377 - should you visit your customers?

Do you have a deliberate and well thought out process for maintaining relationships with people who have bought from you in the past? And is that important for FUTURE business success?
00:11:44  |   Wed 04 May 2022
Episode 376 - are live events worth it?

Episode 376 - are live events worth it?

Now that some live events and industry trade shows are coming back, is it a good idea to start attending? Can you grow sales from these sorts of things? Are there any benefits from networking and mee…
00:25:19  |   Tue 03 May 2022
Episode 375 - bringing value to the client

Episode 375 - bringing value to the client

What does value mean? And is it a good idea to “deliver value” to the client if they can’t be bothered?
00:19:44  |   Sun 01 May 2022
Episode 374 - are you an artist? Or are you a salesperson?

Episode 374 - are you an artist? Or are you a salesperson?

Yes creating works of art or being technically precise is what you do in running your business, but is that all that’s important?
00:11:52  |   Sat 30 Apr 2022
Episode 373 - pay the cost to be the boss

Episode 373 - pay the cost to be the boss

Should you be disgruntled because the boss isn’t paying you your fair share? And is there a burden to making sure that the business grows large enough for salaries to be paid in the first place?
00:14:11  |   Fri 29 Apr 2022
Episode 372 - how do you improve the customer experience?

Episode 372 - how do you improve the customer experience?

Is the user/ customer experience important to growing your profits? And how can traditional sales/ selling practice help you get better with this?
00:21:54  |   Thu 28 Apr 2022
Episode 371 - how to call for a meeting with your debtors

Episode 371 - how to call for a meeting with your debtors

How do you handle a non paying client? Step 2 is to call for a meeting!
00:23:59  |   Wed 27 Apr 2022
Episode 370 - should you bother with graphic design?

Episode 370 - should you bother with graphic design?

Should you bother with graphic design? And can interacting with your customers teach you a thing or two and help you come up with the ultimate promo material?
00:10:26  |   Tue 26 Apr 2022
Episode 369 - why bother with content and copywriting?

Episode 369 - why bother with content and copywriting?

Episode 369 - why bother with content and copywriting?
00:14:18  |   Mon 25 Apr 2022
Episode 368 - what has sales to do with digital marketing?

Episode 368 - what has sales to do with digital marketing?

Episode 368 - what has sales to do with digital marketing?
00:14:23  |   Sun 24 Apr 2022
Episode 367 - content creation VS content promotion?

Episode 367 - content creation VS content promotion?

Content creation is just one piece of the puzzle for growing your sales... but do you think content PROMOTION is of any use?
00:12:37  |   Fri 22 Apr 2022
Episode 366 - How to respond to the “how much?” question

Episode 366 - How to respond to the “how much?” question

When a customer asks “how much for XYZ?” What is the best way to respond, and how do we avoid the “let me think about it problem”?
00:14:00  |   Thu 21 Apr 2022
Episode 365 - separating the wheat from the chaff!

Episode 365 - separating the wheat from the chaff!

Episode 365 - separating the wheat from the chaff!
00:07:31  |   Wed 20 Apr 2022
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