Sales for Nerds

Author and productivity consultant Maura Thomas talks about how she got into the field (by accident), working with David Allen, where she agrees (and disagrees) with Getting Things Done (GTD), why ti…

Best selling author and sales guru Jill Konrath details her own struggles with digital distractions and how to sell more in less time.

Marylou Tyler of Predictable Revenue and Predictable Prospecting fame discusses how she moved from writing code to sales success by using her engineering background instead of running away from it.

Few things cause as much stress as pricing. But it doesn't have to be that way. This episode looks at how to think about pricing, how to align better to customers' needs so you can price better, how …

Caleb Sidel discusses how he got into consulting, why his company partners sell and stay deep in tech, the advantages of partnering with someone like salesforce.com, the simple way they train consult…

Attorney (and mechanical engineer) Brian Spross on when you need a lawyer and how to protect yourself and your company.

• How he taught himself to sell, including the steps of the sale, how to turn features into benefits, and how to close.
• How he taught his team to sell.
• "People hate to be sold to, but people love to b…

Erik Luhrs, "The Bruce Lee of Lead Generation", talks about how effective positioning creates a foundation for successful sales, and how poor positioning leads to frustration, not matter how well you…

Ash Maurya talks about how to turn great ideas into great products and avoid building things that don't matter. Because, "life’s too short to build products nobody wants."