Sales for Nerds
The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted.
We interview experts and other technical folks who have figured out how to hack the sales and marketing world the way they used to hack code. Don't believe the myth that only "natural" sales people can sell.
- Update frequency
- every 28 days
- Average duration
- 45 minutes
- Episodes
- 92
- Years Active
- 2016 - 2025
S4N 084 Steve Buzogany on Client Appreciation
How do you show appreciation for your best clients and partners?
In this episode, Steve Buzogany from The Appreciation Advocate discusses how to turned around his real estate sales career and turned …
S4N 083 Wayne Mullins on Full Circle Marketing that gets Results
Wayne Mullins, founder of Ugly Mug Marketing and author of Full Circle Marketing: Tranform Your Marketing & Turn Customers Into Evangelists stops by Sales for Nerds to help you focus marketing on wha…
S4N 082 Jay Kingley on Optimizing Referrability
In this episode, former management consultant turned referrability expert Jay Kingley explains why he doesn't like referrals (seriously), and how to get the right kind of referrals.
Jay shares how he…
S4N 081 Michael Roderick on getting people to talk about you when you're not in the room
You don't want "word-of-mouth", you want to put words in people's mouths, so they say the right things about you when you're not around.
Michael Roderick shares how he went from high school english t…
S4N 080 Franklin Taggart on building a creative business that you love
If you feel stuck at a job, or even in your own business, wondering why you don't have the passion for it anymore, Franklin Taggart, host of the "Your Own Best Company" podcast, can help you find the…
S4N 079 Mark Firth on YouTube Video Marketing
Join guest Mark Firth as he shares his journey in digital marketing (and around the globe, from London to Bogota to Florida), and how he realized that posting on social media didn't give long last re…
S4N 078 Michael Buzinksi on Doubling your Revenue with the Rule of 26
Doubling your revenue seems like a big task, but in this episode, Michael Buzinksi, author of The Rule of 26, shows you how you can improve 3 key metrics by 26%, to double your business.
He also disc…
S4N 077: Jonathan Stark on how to ditch hourly billing
Hourly billing is the industry standard, but it creates perverse incentives for consultant and client.
Jonathan Stark is a former software developer turned consultant, and host of the Ditching Hourly…
S4N 076 Corrie Loguidice on starting a consulting business
Corrie Loguidice was set to inherit the family business, but a series of traumatic events led her to change course and strike out on her own.
Applying the lessons she had learned as an art major (you…
S4N 075 Julie Brown on how to network the right way.
Julie Brown lauched never thought of herself as a master networker or professional speaker, but when someone asked her to give a talk on networking and the room was packed and people in the audience …
S4N 074 Cynthia Zhai on using your voice effectively
We communicate not just with words but with tone and body language. Voice coach Cynthia Zhai discusses how we can communicate confidently by being intentional about voice. We can't all sound like Mor…
S4N 073 Ashley DePaulis teaches you to be nicer to your body
S4N 072 Rick Terrien on starting a business at any age
S4N 071 Melisa Liberman on going from employee mindset to business owner mindset
S4N 069 Will Russell on Getting Clients as an Introvert
Will Russell never set out to start a marketing agency, and as an introvert he wasn't excited about sales and marketing. But he knew his strengths and weaknesses, and created a spreadsheet to track h…
