ON AIR: With Owen & Josh
Honest Conversations About Driving Sales and Scaling Revenue.
The podcast where two founders who’ve been in the sales trenches get candid about what really works when it comes to scaling revenue.
Hosted by Owen Richards (Founder & CEO, Air Marketing) and Josh Smith (Founder & CRO, CRO Connected), this podcast pulls no punches. It’s a sharp, witty, and often irreverent take on the world of sales leadership, demand generation, and revenue strategy. Expect real stories, raw opinions, and genuinely useful insights from founders, CROs, and top commercial operators who are actually doing the work—not just talking about it.
- Update frequency
- every 8 days
- Average duration
- 38 minutes
- Episodes
- 99
- Years Active
- 2021 - 2025
Episode 22: Michael Hanson – Founder & CEO, Growth Genie
Our 22nd guest is Michael Hanson – Founder & CEO at Growth Genie.
Owen and Michael discuss What does a good outbound sequence/cadence look like? Including:
- Who is Michael and who is Growth Genie?
-…
Episode 21: Richard Smith – VP Sales, Refract
Our 21st guest is Richard Smith – VP Sales at Refract.
Owen and Richard discuss coaching, what it is and how do to do it well?. Including:
- Who is Richard and who Refract are?
- How long does good …
Episode 20: Sam Carrington – Founder & ‘Chief Smirkistrator’, Smirk Experience
Our 20th guest is Sam Carrington – Founder & ‘Chief Smirkistrator’ at Smirk Experience.
Owen and Sam discuss the transferable skills between comedy and sales. Including:
- Who is Sam and who is Smi…
Episode 19: Martin MacArthur – Founder & CEO, The Outbound Sales Guy
Our 19th guest is Martin MacArthur – Founder & CEO at The Outbound Sales Guy.
Owen and Martin discuss the differences across prospecting into Americas vs EMEA and how to be successful in outbound. I…
Episode 18: Sam Dunning - Sales Director & Co-Owner, Web Choice
Our 18th guest is Sam Dunning - Sales Director & Co-Owner at Web Choice, and Founder & Host at Business Growth Show.
Owen and Sam discuss simplifying search engine optimisation (SEO) to support busi…
Episode 17: Kaitlen Kelly - Senior Manager of Sales Development – EMEA, Outreach
Our 17th guest is Kaitlen Kelly - Senior Manager of Sales Development – EMEA at Outreach, and Co-Founder of SDRs Anonymous.
Owen and Kaitlen discuss sales development management. Including:
- What a…
Episode 15: Tom Boston – Social Sales Evangelist, SalesLoft
Our 15th guest is Tom Boston – Social Sales Evangelist at SalesLoft.
Owen and Tom discuss how personal brand can impact on your performance as a Sales Development Representative (SDR). Including:
- …
Episode 16: Jamie Beaumont – Founder, Playter Pay
Our 16th guest is Jamie Beaumont – Founder at Playter Pay.
Owen and Jamie discuss a fintech that makes money. Including:
- Generating profit to drive business growth outside of raising equity
- Jamie’…
Episode 13: Andy Whyte - Author & Host, MEDDICC
Our 13th guest is Andy Whyte - Author & Host at MEDDICC.
Owen and Andy discuss all things MEDDICC. Including:
- What MEDDICC is
- How Andy came to find MEDDICC
- How it compliments other sales frame…
Episode 12: Caleb Buscher, Channel Account Manager - HubSpot & Sophie Ambridge – Roots2Market
This episode features, not one, but two guests for the first time ever on ON AIR: With Owen. Our guests are Caleb Buscher - Senior Channel Account Manager (EMEA Region) at HubSpot and Sophie Ambridge…
Episode 8: Greg Freeman - VP Revenue, kleene.ai
Our eighth guest is Greg Freeman, VP Revenue at kleene.ai.
Owen and Greg discuss everything around a company’s first sales hire. Including:
- Why and when you should be looking to recruit
- The opti…
Episode 7: Neil Mullane - UK General Manager at Dext
Our seventh guest is Neil Mullane, UK General Manager at Dext. Previously Head of UK Sales & Service at Funding Circle, and Head of Corporate & Business Banking at Barclays Corporate Banking.
Owen an…
Episode 6: Raymond Wright - Co-Founder & Chief Revenue & Operations Officer, ufurnish.com
Our sixth guest is Raymond Wright, Co-Founder and Chief Revenue & Operations Officer at ufurnish.com.
Owen and Ray discuss building repeatable, scalable B2B models of revenue growth. From Ray’s experi…
Episode 5: Shabri Lakhani - Founder & CEO at SalesWorks
Our fifth guest is Shabri Lakhani, Founder & CEO at SalesWorks.
With Shabri running a successful business that helps others to build and optimise their SDR (Sales Development Representative) teams, O…
Episode 4: Jonathan Finch – Sales Director at Sales Geek
Our fourth guest is Jonathan Finch, Group Sales Director at Sales Geek.
Owen and Jonathan discuss the journey of making small run-rate sales to managing enterprise deals or larger opportunities. Inclu…
Episode 3: Alex Packham – Founder & CEO at ContentCal
Our third guest is Alex Packham, Founder & CEO at ContentCal.
Owen and Alex discuss growing revenue from a Founder’s perspective, including what ContentCal have tried in terms of revenue growth that …
Episode 2: Sean Evers – Head of UK Sales & Service at Funding Circle
Our second guest is Sean Evers, Head of UK Sales & Service at Funding Circle.
With Funding Circle having around 1,000 opportunities in the pipeline at any one time, Owen and Sean discuss all things pi…
Episode 1: Gerry Hill - VP EMEA at ConnectAndSell
Our honorary first guest is Gerry Hill, VP EMEA at ConnectAndSell.
Owen and Gerry explore why quantity has become a bad word in top of funnel. Quality is seen as a game for the ‘cool kids’ and is wher…