ON AIR: With Owen & Josh
Honest Conversations About Driving Sales and Scaling Revenue.
The podcast where two founders who’ve been in the sales trenches get candid about what really works when it comes to scaling revenue.
Hosted by Owen Richards (Founder & CEO, Air Marketing) and Josh Smith (Founder & CRO, CRO Connected), this podcast pulls no punches. It’s a sharp, witty, and often irreverent take on the world of sales leadership, demand generation, and revenue strategy. Expect real stories, raw opinions, and genuinely useful insights from founders, CROs, and top commercial operators who are actually doing the work—not just talking about it.
- Update frequency
- every 8 days
- Average duration
- 38 minutes
- Episodes
- 99
- Years Active
- 2021 - 2025
Episode 62: Kevin Dixon - Founder, Boxxstep
Introducing our 62nd episode of ON AIR: With Owen – our latest interview video series with honest conversation about scaling revenue, hosted by our Founder & CEO, Owen Richards.
Our 62nd guest is Kevi…
Episode 61: Conrad Ford – Chief Product & Strategy Officer, Allica Bank
Our 61st guest is Conrad Ford, Chief Product & Strategy Officer at Allica Bank.
Owen and Conrad discuss selling into SMEs – the differences; the challenges; what works and what doesn’t.
Including:
– Why…
Episode 59: Will Holden - Co-Founder, Vidu
Our 59th guest is Will Holden, Co-Founder at Vidu.
Owen and Will discuss how to use Gifs, memes, and all forms of creative media effectively in your sales process and outreach.
Including:
– The definiti…
Episode 60: Mark Ackers - Sales Director, Allego
Our 60th guest is Mark Ackers, Sales Director at Allego.
Owen and Mark discuss why SDRs often fail to become effective AEs.
Including:
– Mark’s journey from SDR to AE and how failure contributed to his …
Episode 58: Tim Hughes – Co-Founder & CEO, DLA Ignite
Our 58th guest is Tim Hughes, Co-Founder and CEO at DLA Ignite.
Owen and Tim discuss social selling and digital transformation in sales.
Including:
– Tim’s take on digital transformation in sales
– What…
Episode 57: Anup Khera - VP & GM International, Attentive
Our 57th guest is Anup Khera, VP & GM International at Attentive.
Owen and Anup discuss the dos and don’ts of scaling an organisation internationally.
Including:
– The importance of spending time getti…
Episode 56: Tom Bianchi – VP of Marketing for EMEA, Acquia
Our 56th guest is Tom Bianchi, VP of Marketing for EMEA at Acquia.
Owen and Tom discuss the difference between creating demand and capturing demand.
Including:
– At what stage in your business journey w…
Episode 55: James Isilay - CEO, Cognism
Our 55th guest is James Isilay, CEO of Cognism.
Owen and James have an inspiring conversation around Cognism’s start-up journey, since being founded in 2015, to becoming one of the fastest growing Saa…
Episode 54: Tom Lavery - Founder & CEO, Jiminny
Our 54th guest is Tom Lavery, Founder & CEO at Jiminny.
Owen and Tom discuss the learnings that come from the first five years of a start-up business.
Including:
– What does it feel like to be a founder…
Episode 52: Lauren Wright – VP of Revenue, Demodesk
Our 52nd guest is Lauren Wright, VP of Revenue at Demodesk.
Owen and Lauren discuss remote, hybrid and in-office working, and whether there is a ‘right’ blend for a sales organization.
Including:
– The …
Episode 51: Andy Champion – GM for EMEA, Highspot
Our 51st guest is Andy Champion, GM for EMEA at Highspot.
Owen and Andy discuss how creating a culture of coaching puts a deliberate focus on helping people to thrive at what they do.
Including:
– The …
Episode 50: Morgan Ingram – Director of Sales Execution & Evolution at JB Sales
Our 50th guest is Morgan Ingram, Director of Sales Execution & Evolution at JB Sales Training.
He explains how, in order to break through the noise, you have to be different to the noise, and provide…
Episode 49: Sunil Kumar – Co-Founder & CEO, Trainyo
Our 49th guest is Sunil Kumar, Co-Founder & CEO of the successful start-up, Trainyo.
Sunil tells Owen how the business has seen so much success in such a short period of time, what they have prioritiz…
Episode 48: Ari Galper – World's #1 Authority on Trust-Based Selling
Our 48th guest is Ari Galper, the World's #1 Authority on Trust-Based Selling and CEO of Unlock The Sales Game.
Ari talks to Owen about the trust-building approach in sales, contrary to the relationsh…
Episode 47: Guy Rubin - Founder & CEO, Ebsta
Our 47th guest is Guy Rubin, Founder and CEO at Ebsta.
Owen and Guy discuss the impact engagement has on sales revenue and how being data-driven is necessary in order to scale your business.
Including…
Episode 46: Will Koning - CEO & Founder, SaaSLeads.io
Our 46th guest is Will Koning, CEO and Founder of SaaSLeads.io.
Owen and Will discuss the notion of outsourcing your SDRs vs. building an inhouse sales team, and when is the right time to leverage bot…
Episode 44: Rebecca Drew - EMEA Sales Leader, Vidyard
Our 44th guest is Rebecca Drew, EMEA Sales Leader at Vidyard.
Owen and Rebecca discuss team building and expanding businesses into new territories.
Including:
– Who is Rebecca and who are Vidyard?
– Wha…
Episode 42: Chris Hatfield - Founder, Sales Psyche
Our 42nd guest is Chris Hatfield, Founder of Sales Psyche.
Owen and Chris discuss the ‘taboo’ subject of Mental Health, Wellbeing and Mindset, specifically in the sales industry and we’ll hear how Sa…