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Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle. - Podcast

Move The Needle - Real strategies. Data-driven growth. B2B results that move the needle.

This podcast will help you grow your B2B company quarter after quarter—with confidence, clarity, and data-backed decisions.

In each episode, you’ll learn proven strategies, practical frameworks, and first-hand insights from GTM leaders, RevOps pros, and seasoned B2B executives. They’ll walk you through how they use data to set smart targets, forecast accurately, overcome growth plateaus, and build high-performing sales and marketing engines.

You’ll hear stories of real challenges, real results, and the data-driven moves that made all the difference.

The best B2B companies don’t just look at metrics—they use them to take action. Move The Needle will help you do the same.

Growth Startup Sales Business Marketing
Update frequency
every 8 days
Average duration
42 minutes
Episodes
200
Years Active
2017 - 2025
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120: Increasing Monthly Traffic by 313% (w/ Nate Turner, Ten Speed)

120: Increasing Monthly Traffic by 313% (w/ Nate Turner, Ten Speed)

Learn how Nate Turner and his team at Ten Speed were able to help their B2B SaaS Client increase monthly traffic by 313% and double free trial signups.
00:56:38  |   Wed 07 Dec 2022
119: Setting Marketing KPIs & Goals (w/ Kristina Simonson, Privy)

119: Setting Marketing KPIs & Goals (w/ Kristina Simonson, Privy)

Learn the framework Kristina Simonson is using to structure the marketing functions, mission statements, and KPIs at Privy.
00:51:59  |   Wed 30 Nov 2022
118: [Replay] Doubling Trial Conversions w/ Personalized Video (w/ Casey Hill, Bonjoro)

118: [Replay] Doubling Trial Conversions w/ Personalized Video (w/ Casey Hill, Bonjoro)

Learn how Casey Hill, Head of Growth at Bonjorno, used personalized video to 2x trial conversion signup.
00:23:10  |   Wed 23 Nov 2022
117: Sourcing 50% of Deals via Outbound (w/ Dee Acosta, Metadata)

117: Sourcing 50% of Deals via Outbound (w/ Dee Acosta, Metadata)

Learn how Dee Acosta sourced 50% of all his deals via outbound, and his approach to differentiation, cold outreach, and more.
00:58:44  |   Wed 16 Nov 2022
116: Driving 83 G2 Reviews (w/ Nick Bennett, Alyce)

116: Driving 83 G2 Reviews (w/ Nick Bennett, Alyce)

Learn how Nick Bennett drove 83 G2 reviews in 1 quarter, in order to drive signups, improve retention, build social proof and tons more.
00:42:00  |   Wed 09 Nov 2022
115: Increasing Signups By 30% (w/ Rand Fishkin, SparkToro)

115: Increasing Signups By 30% (w/ Rand Fishkin, SparkToro)

Learn how Rand Fishkin and the team at SparkToro thinks about the value of so-called "vanity metrics", and uses zero-click content to build their social following and drive signups from social.
00:52:03  |   Wed 02 Nov 2022
114: Increasing MRR by 10x (w/ Asia Orangio, DemandMaven)

114: Increasing MRR by 10x (w/ Asia Orangio, DemandMaven)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you alwa…

01:02:05  |   Wed 26 Oct 2022
113: Growing Customers & Revenue (w/ Tim Soulo, Ahrefs)

113: Growing Customers & Revenue (w/ Tim Soulo, Ahrefs)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you alwa…

00:48:32  |   Wed 19 Oct 2022
112: Increasing ABM Account Engagement by 50% (w/ Peter Zawistowicz, Pace)

112: Increasing ABM Account Engagement by 50% (w/ Peter Zawistowicz, Pace)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you alwa…

00:56:47  |   Wed 12 Oct 2022
111: Increasing Inbound to MQL Conversion by 20% (w/ AJ Alonzo, demandDrive)

111: Increasing Inbound to MQL Conversion by 20% (w/ AJ Alonzo, demandDrive)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you alwa…

00:49:47  |   Wed 05 Oct 2022
110: Growing Organic Visitors by 299% (w/ Emilia Korczynska, Userpilot)

110: Growing Organic Visitors by 299% (w/ Emilia Korczynska, Userpilot)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you alwa…

00:43:56  |   Wed 28 Sep 2022
109: Driving 3,500 Paid Accounts Through a Virtual Event (w/ Anna Tutckaia, ManyChat)

109: Driving 3,500 Paid Accounts Through a Virtual Event (w/ Anna Tutckaia, ManyChat)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you alwa…

00:58:41  |   Wed 21 Sep 2022
108: Improving Scaled to Productivity (w/ Amanda Ono, Resolver)

108: Improving Scaled to Productivity (w/ Amanda Ono, Resolver)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you alwa…

00:44:24  |   Wed 14 Sep 2022
107: Driving Inbound Sales Accepted Opportunities (SAO's) in 3 Steps (w/ MJ Peters, CoLab)

107: Driving Inbound Sales Accepted Opportunities (SAO's) in 3 Steps (w/ MJ Peters, CoLab)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you alwa…

00:46:13  |   Wed 07 Sep 2022
106: Growing Organic Traffic to the Blog (w/ Fara Rosenzweig, WorkRamp)

106: Growing Organic Traffic to the Blog (w/ Fara Rosenzweig, WorkRamp)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you alwa…

00:43:02  |   Wed 31 Aug 2022
105: Growing Lead to Opportunity Conversion Rate by 49%

105: Growing Lead to Opportunity Conversion Rate by 49%

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you alwa…

00:46:35  |   Wed 24 Aug 2022
104: Growing Inbound Leads by 50% (w/ Brad Hoos, The Outloud Group)

104: Growing Inbound Leads by 50% (w/ Brad Hoos, The Outloud Group)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you alwa…

00:44:24  |   Wed 17 Aug 2022
103: Gaining 1,200 New MQLs via Virtual Events (w/ Ollie Whitfield, VanillaSoft)

103: Gaining 1,200 New MQLs via Virtual Events (w/ Ollie Whitfield, VanillaSoft)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you alwa…

00:49:36  |   Wed 10 Aug 2022
102: Generating SQLs via LinkedIn Ads (w/ Gabriel Ehrlich, Remotion)

102: Generating SQLs via LinkedIn Ads (w/ Gabriel Ehrlich, Remotion)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you alwa…

00:53:25  |   Wed 03 Aug 2022
101: Driving 70% of Qualified Pipeline via Inbound (w/ Pete Lorenco, Alyce)

101: Driving 70% of Qualified Pipeline via Inbound (w/ Pete Lorenco, Alyce)

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you alwa…

01:02:18  |   Wed 27 Jul 2022
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