The Midway Business Podcast helps small and midsize businesses win their battles—against a shifting marketplace, rising costs, and everyday chaos. Hosted by Butch Zemar, CEO of Elite Benefits of America, each episode shares practical, no-fluff conversations with entrepreneurs and industry experts—from adapting to market shifts to decoding the often-confusing world of health insurance (without the usual boring jargon).
We are natures of habits. We do the same thing over and over again. The industry taught you how to shop benefits. You have to establish new routines to save money and achieve better results.
The Navy Aviation world has taught Butch Zemar a thing or two about compliance. He walks us through a process the Aviation world goes through to remain compliant. With open enrollments here, stay on …
Chris Spanier walks us through how traditional marketing still exists with digital marketing. The business models for marketing are very different today, and knowing how to do both will work to your …
Ever feel like your marketing falls apart? Jason Finn with Geek Chicago fills us in on how to craft pillars to keep your marketing up and going. Jason walks us through the process of marketing your b…
The world is changing, and so is the benefits world. Listen in to some of the changes employers and brokers are facing. Change is the only constant.
In this Podcast:
Build better organizational habits with Colleen Klimczak, a professional organizer. This podcast discusses building good habits and having a landing and launch pad for your essential items. When are …
Alan Stern has taken marketing to the next level. You do not want to miss his "Live From the Lot" episode reviewing new cars that just hit the lot. Alan makes car buying so smooth, you'll brag about …
Old habits die hard. Especially for Veterans. Veterans come out of the military with habits that live on forever. They never seem to go away. Some are good, some not so good. For some of us, it also …
Take a dive into Haigh Quarry as Butch takes you through some of the attractions. Navigating without a compass isn’t an issue with some training and practice you can do or. Same will go with navigati…
Butch walks us through a real ER visit for one of his kids on vacation. Be logical not emotional. Get cost savings and real advice in this podcast.
In this episode:
You and your broker are probably asleep at the wheel. In the Navy, collisions happen at sea, and from Butch’s perspective, it’s because of two reasons:
Many employe…
In the military, we had Checklists. The checklists were created over time from the publications that required us to maintain a standard of operation. In the aviation world, it saved lives. In the bus…
Scuba Diving is fun, but even in clear waters vision can be impaired. Employers and CFOs are suffering blurred vision with the great resignation going on. They skip the biggest expense on the profit …
Meet my son, Caleb. His hockey coach calls him "Cannon". Find out on the podcast why!
The great resignation is hurting employers all over the country. Many employers get in their own way trying to fi…
Sims enjoys making music and spending time with his family. His workday is filled with streamlining enrollments and engaging employees to have better outcomes and save the employer money.
In this po…
Chow lines on a Navy ship can be long, especially if it's a holiday such as St. Patrick's day. No green beer, but green aviation. Employers need to get their green too. Move to the Elite Benefits for…
Scuba diving is my favorite sport for sure - outside of watching my kids. Like many sports, it can teach you lessons about life and business. There is definitely a dark path to avoid in sports and in…
The employee benefits space has evolved over the years. How employers approach, it has also changed. Bill Hammett from Hammett Insurance Marketing took us through alternative options to traditional m…
Healthcare is an issue for many. The system is performing exactly the way it was designed. Take these steps to grab control of the claims.