The Midway Business Podcast helps small and midsize businesses win their battles—against a shifting marketplace, rising costs, and everyday chaos. Hosted by Butch Zemar, CEO of Elite Benefits of America, each episode shares practical, no-fluff conversations with entrepreneurs and industry experts—from adapting to market shifts to decoding the often-confusing world of health insurance (without the usual boring jargon).
In this episode, we lace up the skates, tape our sticks (badly), and take a hard-checking look at how beer league hockey can teach business professionals more than a dozen leadership seminars and a t…
This episode takes a bold stand for a concept often left behind after the annual ethics training: integrity. From a 19th-century shipwreck survivor refusing to sell out his story to Rosa Parks refusi…
In this episode, we tackle everyone’s favorite workplace fantasy: achieving long-term goals without sacrificing lunch breaks, sanity, or the sacred Slack meme thread. From health insurance horror sto…
Ah, health insurance: the annual corporate Hunger Games where employers try to look generous, employees pretend to understand their benefits, and everyone ends up Googling “What is coinsurance?” at 2…
This episode hits the sweet spot between locker room grit and boardroom buzzwords. From high school guard rotations to youth hockey chaos, it’s a deep dive into how sports build skills that every exe…
Welcome to the wild intersection of strategic parenting and small-business leadership, where bedtime negotiations require more finesse than a boardroom merger, and every family meal feels like an off…
In this episode, Butch Zemar dives into why process matters more than results when it comes to business growth and sustainability. CFOs and HR leaders often focus on revenue and cost-cutting, but Zem…
This episode explores the transformative power of video analysis across various fields, from sports and military operations to business and risk management. The discussion begins with the evolution o…
This episode explores the crucial role of discipline in both personal and professional success, framing it as a muscle that requires constant exercise. Even highly disciplined individuals, like milit…
This episode explores the power of consistency and repetition in mastering skills, drawing parallels between personal growth, business, and healthcare. A real-life scuba diving challenge serves as a …
In this episode, the discussion centers around the contrast between perception and reality in business, illustrating how intuition has driven both innovation and survival. Examples from history, such…
Butch Zemar takes listeners back to one of the most devastating naval disasters—the USS Forrestal fire. Caused by a hot start on a jet engine, the fire claimed 100 lives and nearly sank the ship. Zem…
A scuba diving anecdote illustrates how firsthand experiences can dramatically shift perceptions, as a couple had contrasting reactions to their diving class. The discussion emphasizes the importance…
In this episode, Jason Treadwell, founder of Treadwell Consulting Group, emphasizes the importance of conducting regular financial checkups for small businesses. He advocates quarterly reviews to ana…
In this episode, Butch Zemar explores the parallels between training for ultra-marathons and achieving business success. He emphasizes the importance of gradual progress, consistent effort, and disci…
A recent discussion explored the common reasons businesses fail, focusing on the lack of strategic planning and the failure to adapt to new technologies. Many companies struggle due to ineffective sa…
The emphasis was on how the real challenge lies in the preparation, not the event itself. In business, this translates to proper planning, consistent effort, and focusing on the right activities to a…
Despite increasing premiums, many employers are hesitant to change their plans, with a survey showing that 87% of employers remain satisfied with their current coverage. Smaller companies are particu…
A recent discussion highlighted the risks of cutting corners in both business and health insurance, drawing a parallel to a tragic scuba diving story from The Last Dive by Bernie Chowdhury. The story…
Small and mid-sized companies often complicate their health insurance programs, leading to inefficiencies and frustration. Sometimes, companies need to change their approach to achieve their goals. T…