Making Good: Small Business Podcast
Want to make money, do something you love, AND make the world a better place? You're in the right place. Making Good is the podcast for small business owners who want to make a big impact. This podcast is about two things: building a strong small business, and using it as a tool for good. We cover topics like marketing, business philanthropy, finding community, doing purpose-driven work, mindset - and everything in between. If you have (or want) a small business and life that make a difference, this podcast is for you. I'm your host, Lauren Tilden, ex-corporate marketer turned maker and shop owner. I'm so glad you're here.
- Update frequency
- every 5 days
- Average duration
- 36 minutes
- Episodes
- 320
- Years Active
- 2020 - 2025
118: Burnout by Emily Nagoski and Amelia Nagoski (Making Good Book Club #6)
Join me and my book club co-host, Charelle Griffith, for the 6th edition of Making Good Book Club! Today we’re diving into a conversation about the book ‘Burnout’ by Amelia Nagoski, D.M.A. and Emily …
117: What to Do About Marketing Overwhelm
Today’s episode is all about marketing overwhelm… what it looks like, what to do when you find yourself in this space of overwhelm, and how to prevent yourself from getting overwhelmed in the future.
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116: Feel-Good Systems That Work with Stacey Miyahara
In this episode, I'm joined by systems strategist Stacey Miyahara of Monday Made. Stacey believes in centering systems around your needs and goals, and leaning into your unique working style, and th…
115: Showing Your Face, Perfectionism, and Finding the Time [Marketing Q&A]
It's time for some marketing Q&A! I asked for your biggest marketing questions over Instagram Stories (connect with me here!) and you all delivered. In this episode, we're talking about the fear of s…
114: The Power of Wholesale with Sarah of Simply Curated
In this episode, I'm joined by Sarah Hart, founder of Simply Curated. Sarah has grown her design-centric luxury candle business enormously in the years since she started it in 2012. In this episode, …
113: Hype Yourself by Lucy Werner (Making Good Book Club #5)
Join me and my book club co-host, Charelle Griffith, for the 5th edition of Making Good Book Club! Today we’re diving into a conversation about ‘Hype Yourself’ by Lucy Werner. Consider this book your…
112: Surprisingly Easy Things That Work (from the private podcast!)
This week, I'm sharing an episode from my members-only podcast (for members of Making Good Happen). Today, I share 6 marketing tactics so simple it seems like they shouldn't work... but they do.
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111: How to Get Started with Facebook Ads with Michelle Fernandez
Today's episode is a LONG TIME COMING -- the one all about Facebook ads. In this episode, Facebook and Instagram ads strategist Michelle Fernandez shares tons of wisdom and advice about Facebook ads:…
110: How to Stop Getting In Your Own Way + Actually Make It Happen
Today we are tackling a SERIOUSLY big topic: how to stop holding yourself back and how to start ACTUALLY making it happen. In this episode I'm speaking from experience. I have spent A LOT of time get…
109: Implementing 'Profit First' by Mike Michalowicz (Making Good Book Club #4)
Join me and my book club co-host, Charelle Griffith, for the 4th edition of Making Good Book Club! Today we’re diving into a conversation about ‘Profit First’ by Mike Michalowicz. This book flips the…
108: 4 Cornerstones of a Rock-Solid Marketing Mindset
When I started my business, I completely underestimated the power of mindset. But I’ve become a real believer in something I [now] know to be true: Your mindset creates your results. I’ve come up wi…
107: Are Facebook Groups Right for your Business? with Jessica Erwin
When we think about marketing our businesses on Facebook, we often focus on things like Facebook business pages and Facebook ads. But today, we’re exploring a whole different marketing opportunity on…
106: 7 Marketing Mistakes to Avoid
105: Superfans by Pat Flynn (Making Good Book Club #3)
Join me and my book club co-host, Charelle Griffith, for the 3rd edition of Making Good Book Club! Today we’re diving into a conversation about ‘Superfans’ by Pat Flynn. Of the 3 books we’ve done so …
104: How to Get PR Coverage for Your Small Business with Melinda Jackson
Fresh out of ideas? Download my my free PDF with 100 content prompts to use across your content.
In this episode, PR pro Melinda Jackson joins us for a conversation about getting PR for your small bus…
103: 6 Things I’ve Learned About Launching
I’ve been selling products since I launched Good Sheila in 2017… but it wasn’t until last year that I feel like I finally figured out how to really launch in a way that creates buzz, conversation – a…
102: Money, Energy + Your Business with Molly Mandelberg
Today’s episode is with coach Molly Mandelberg, a heart-centered marketing and thought leadership pro, and today we’re talking about money, energy and your business. In this episode, we discuss why …
101: Your Business + ‘Atomic Habits’ by James Clear (Making Good Book Club #2)
In this second edition of the Making Good Book Club, my co-host, Charelle Griffith and I discuss Atomic Habits by James Clear. We share our key takeaways from this incredible book and how we would ap…
100: Celebrating 100 Episodes (A Tour)
100 episodes! I’ve been thinking about what the best way to celebrate this milestone is, and I decided to go back to what’s at the heart of this podcast, and that is GREAT CONTENT.
I thought I’d take …
99: Instagram Stories, Social Media Strategy + Consistency with Emma Tessler
In this episode I'm joined by social media strategist Emma Tessler, CEO and founder of Ninety Five Media. We discuss social media strategy, Instagram stories, how the various elements of Instagram sh…