Liquid Assets: A Beverage Industry Podcast
Rabobank’s global beverage team offers insights, analysis, and a bit of entertainment for your morning commute. Liquid Assets will help you tackle the latest trends, introduce you to industry leaders, and prepare you for what’s next in the beverage world.
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- Update frequency
- every 20 days
- Average duration
- 48 minutes
- Episodes
- 104
- Years Active
- 2019 - 2025
An Episode Not About Covid-19
Luckily for you, our last episode of 2020 is totally Covid-free. No mention of 'unprecedented times,' 'uncertainty,' or 'trying times,' and definitely no use of the phrase 'the new normal.' Steve, Ji…
Can Bars and Restaurants Recover by 2022? (featuring the Consumer Foods To Go podcast)
This week we partnered with our sister podcast, Consumer Foods To Go, to discuss how bars, restaurants, and manufacturers have survived Covid-19 thus far and how quickly they can recover (fingers cro…
Seedlip and the World of Non-Alcoholic Cocktails
We tour the world of non-alcoholic spirits and cocktails through the eyes of the people who built its most recognizable and pioneering brands. Ben Branson, CEO and founder of Seedlip, and Claire Warn…
Covid-19 Couldn’t Kill Coffee
A few months back, the outlook for specialty coffee was dire. Industry leaders feared that more than half of the coffee shops in the US would permanently close. To our delight and surprise, small cof…
The Race for White Space
Thirsty for growth, beverage companies are shrugging off the yoke of tradition in search of greener pastures. Whether invading adjacent categories or creating new ones, big companies are pouring inve…
Social Commerce: The Basics With Rachel Tipograph
Social media is starting to blur the lines between marketing and e-commerce. Rachel Tipograph, a leader in the digital marketing world and CEO of MikMak, helps us breakdown the basics: what social co…
News Roundup: Earnings, Innovation, and Building a Long-Term Plan
Liquid Assets gets newsy! Instead of covering one topic this week, we help you catch up on some of the biggest news from recent weeks – accompanied by our expert commentary, of course. Later, we spen…
Pubs in the UK: What to Expect as Things Reopen
Just days before pubs were set to reopen in the UK, we caught up with Steve Alton from the British Institute of Innkeeping. As CEO of the leading membership organization supporting on-trade establish…
The Future of Distribution with RNDC's Tom Cole
Tom Cole is CEO of RNDC, one of the largest distributors in the United States. Tom came on the show to discuss how his company is helping bars and restaurants navigate the reopening process, how dist…
Can You Do Well... Without Doing Good?
Historically, companies could choose between two things: making lots of money or making the world a better place. Our guest, a leading voice in the world of marketing for over two decades, would argu…
Beyond the Numbers With Nielsen’s Danny Brager
The data provided by Nielsen is a critical asset for the beverage industry, helping leaders understand and plan around the impacts of the current crisis. Our guest, Danny Brager, is SVP of Nielsen’s …
Will Covid-19 Crisis Crush Craft Beer?
A recent survey of US craft brewers suggests that 60% of US craft breweries will close if severe social distancing guidelines aren’t lifted by June. As chief economist for the Brewers Association, Ba…
The Covid-19 Economy: How Bad Is It?
What will US and global GDP growth look like in 2020? What will the recovery from the current recession look like? What indicators should we be watching to know if things are getting better or worse?…
Covid-19: How Each Region Is Dealing With the Crisis
With the Covid-19 pandemic disrupting every aspect of daily life and business around the globe, we turned to our international team (Southeast Asia, Europe, and North America) for a briefing on how C…
What Is Driving M&A in the Wine Industry?
For the third and final episode recorded onsite during the Unified Wine Symposium, we were lucky enough to sit down with the one and only Mario Zeponni to discuss all things related to wine M&A. Ther…
What a Tough Bulk Market Means for US Wine
Few people know the bulk wine market better than Glenn Proctor. Glenn is a partner at Ciatti, a global bulk wine brokerage firm. We bumped into Glenn at the Unified Wine Symposium in Sacramento and c…
Can US Wine Win Back Its Mojo?
With help from the wine industry legend, Dr. Mike Veseth, we debate how the US wine industry can overcome recent challenges and return to growth. Mike is an author, academic, lecturer, and editor of …
E-Commerce Strategy With Constellation Brands: Part II
Wayne Duan and Ben Galvin from Constellation Brands return for the second episode in our two-part series on e-commerce. This time around, we look at the future of e-commerce in the alcohol industry –…
E-Commerce Strategy With Constellation Brands: Part I
Wayne Duan and Ben Galvin help lead Constellation Brand’s digital strategy. In this episode – the first in a two-part series – Wayne and Ben share their thoughts as we breakdown the biggest trends in…
A 2020 Recession: How to Prepare for a Downturn
Rabobank’s team of economists says there is an 80% chance of a recession in 2020. For our last episode of 2019, we sat down with our Senior Market Strategist, Christian Lawrence, to talk about the ec…