Impact Pricing
The Impact Pricing Podcast will help you win more business at higher prices by teaching you about pricing and value.
Once you understand how your buyers perceive the value of your product, you can build, market and sell products that win at higher prices.
Pricing is really about creating, communicating and capturing value.
- Update frequency
- every 3 days
- Average duration
- 13 minutes
- Episodes
- 522
- Years Active
- 2021 - 2025
Blogcast: Creating Pricing Power That Lasts: A Guide for Long-Term Holdings
This is an Impact Pricing Blog published on March 10, 2025, turned into an audio podcast so you can listen on the go.
Read Full Article Here: https://impactpricing.com/blog/creating-pricing-power-th…
Unlocking Value in Distribution: Effective Pricing Systems Explained with Jared Smith
Jared Smith is the CEO of PriceSmith, a consulting firm specializing in pricing strategies for distributors and light manufacturers. With a background in pricing systems from Vendavo and experience a…
Blogcast: The Secret to Using AI in Pricing: Ask Expert Questions
This is an Impact Pricing Blog published on February 17, 2025, turned into an audio podcast so you can listen on the go.
Read Full Article Here: https://impactpricing.com/blog/the-secret-to-using-ai…
Capturing Value, A Guide to Understanding Pricing with James Wilton
James Wilton is the founder and managing partner of Monevate, a consulting firm focused on pricing strategies. With a background in consulting from McKinsey and A.T. Kearney, James has a wealth of ex…
Blogcast: The Psychology of Price Increases: Why a Two-Stage Approach Might Work
This is an Impact Pricing Blog published on February 10, 2025, turned into an audio podcast so you can listen on the go.
Read Full Article Here: https://impactpricing.com/blog/the-psychology-of-pric…
The Role of Product Managers in Pricing Strategy with Amit Godbole
Amit Godbole is the founder of ProdSquad, dedicated to simplifying e-commerce technology through improved product management practices. He serves as a fractional chief product officer at FCI CCM and …
Blogcast: Stop Thinking of Rebates as Discounts — Here’s What They Really Do
This is an Impact Pricing Blog published on February 4, 2025, turned into an audio podcast so you can listen on the go.
Read Full Article Here: https://impactpricing.com/blog/stop-thinking-of-rebate…
Reimagining Legal Fees: How AI and Subscription Models Create Win-Win Solutions with Mathew Kerbis
Mathew Kerbis is The Subscription Attorney who is on a mission to affordably serve latent legal market clients at scale via the subscription model and inspire attorneys to abandon the billable hour. …
Blogcast: Overcoming FUD: How to Reduce Fear, Uncertainty, and Doubt in Pricing
This is an Impact Pricing Blog published on January 27, 2025, turned into an audio podcast so you can listen on the go.
Read Full Article Here: https://impactpricing.com/blog/overcoming-fud-how-to-r…
Change Management: Your Secret Weapon in Value-Based Pricing with Paolo De Angeli
Paolo De Angeli is currently leading the Customer Experience and Customer Value Management teams at Borealis AG. He has a strong background and passion for Customer Value, from Value Creation to Valu…
Blogcast: Sam Altman Was Right!
This is an Impact Pricing Blog published on January 20, 2025, turned into an audio podcast so you can listen on the go.
Read Full Article Here: https://impactpricing.com/blog/sam-altman-was-right/
If…
Cracking the Cold Outreach Code: Your Winning Formula for Value-Based Pricing Success with Mark Herring
Mark Herring is a passionate marketing leader with strong technical roots and deep knowledge of how to market cloud and enterprise software to open-source developers and DevOps audiences. He is the C…
Blogcast: The Last Mile of Pricing
This is an Impact Pricing Blog published on January 13, 2025, turned into an audio podcast so you can listen on the go.
Read Full Article Here: https://impactpricing.com/blog/the-last-mile-of-pricing…
How Bundled Solutions, AI, and the Art of Pricing in B2B Drive Sales and Profitability with Dan Foster
Dan Foster is a Chief Operating/Revenue Officer, who built and transformed profitable businesses across technology and telecom start-ups as well as industry powerhouses. Companies turn to him to revi…
Blogcast: Understanding Context: 4 Key Factors That Influence Customer Willingness to Pay
This is an Impact Pricing Blog published on January 6, 2025, turned into an audio podcast so you can listen on the go.
Read Full Article Here: https://impactpricing.com/blog/understanding-context-4-…
How to Stop Undervaluing Your Product—And Start Getting Paid What It’s Worth with Rich Mironov
Rich Mironov provides product management leadership and coaching to large and small tech companies, with more than 150 clients since 2001. His focus includes: Coaching VPs of Product and CPOs, Organi…
Blogcast: Dynamic vs. Stable Context: A Framework for Smarter Pricing
This is an Impact Pricing Blog published on December 23, 2024, turned into an audio podcast so you can listen on the go.
Read Full Article Here: https://impactpricing.com/blog/dynamic-vs-stable-cont…
Mastering Value Conversations: Turning Customer Insights into Profits with Ed Arnold
Ed Arnold works with B2B companies to develop their value-based pricing strategies. His specialty is translating a company’s competitive advantage into a viable customer value pricing strategy, as we…
Blogcast: Value Drivers vs. Value Tables: When to Go Broad and When to Be Specific
This is an Impact Pricing Blog published on December 16, 2024, turned into an audio podcast so you can listen on the go.
Read Full Article Here: https://impactpricing.com/blog/value-drivers-vs-value…
The Future of AI Monetization: Trends and Challenges with Steven Forth
Steven Forth is Ibbaka’s Co-Founder, CEO, and Partner. Ibbaka is a strategic pricing advisory firm.
In this episode, Steven shares the potential commoditization of AI pricing agents, explaining how t…