Impact Pricing

Nikhil Kotcharlakota is a civil engineer by profession. He worked for Electrolux for eight years where he was head of pricing for almost two years. Currently, he is a co-founder of PriceOps, a compan…

This is an Impact Pricing Blog published on November 23, 2022, turned into an audio podcast so you can listen on the go.

Read Full Article Here: https://impactpricing.com/blog/pricing-skills-for-subs…

This is the 10 of Spades from the Selling Value card deck.

Yes, we never want to mention competitors until our buyers bring them up because our buyers are on a trust journey, or at least we want to a…

Steven Forth is a Partner in Ibbaka, a strategic pricing advisory firm. He was CEO of LeveragePoint Innovations Inc., a SaaS business designed to help companies create and capture value. Steven is wh…

This is an Impact Pricing Blog published on November 16, 2022, turned into an audio podcast so you can listen on the go.

Read Full Article Here: https://impactpricing.com/blog/an-e-commerce-price-seg…

This one is the Jack of Diamonds from the Selling Value card deck.

It's true, you need to sell like you don't have competitors. Every once in a while, you find yourself in a situation where people ar…

Kirk Bowman is the founder and Visionary of Value and the Art of Value, a pricing consultancy in Dallas, TX. His podcast, the Art of Value Show, is one of the most shows for knowledge professionals. …

This is an Impact Pricing Blog published on November 9, 2022, turned into an audio podcast so you can listen on the go.

Read Full Article Here: https://impactpricing.com/blog/what-selling-value-means…

Kyle Poyar is a product-led growth expert who worked for Simon-Kucher & Partners for six years where he was a consultant, senior consultant and manager, and director. Currently, he is the operating p…

This is an Impact Pricing Blog published on November 2, 2022, turned into an audio podcast so you can listen on the go.

Read Full Article Here: https://impactpricing.com/blog/a-fabulous-new-behavior…

This one is the Jack of Clubs from the Selling Value card deck.

It's true, price doesn't drive the 'will I' decision. When people are making a 'will I' decision they're trying to decide, is this a pl…

Ankur Barot started his career in engineering and soon transitioned to business. Currently, he is an e-commerce expert and is working as the manager of strategic initiatives at BigBasket, one of the …

This is an Impact Pricing Blog published on October 26, 2022, turned into an audio podcast so you can listen on the go.

Read Full Article Here: https://impactpricing.com/blog/more-lessons-from-netfli…

This is the Jack of Hearts from the Selling Value card deck.

It's true, buyers making the 'will I' decision do need different information than those making the 'which one' decision.

In the 'will I' d…

Stephan Liozu is the Founder of Value Innoruption Advisors, a boutique consulting firm specializing in disruptive approaches in value, pricing, and strategic management.  He helps leaders in organiza…

This is an Impact Pricing Blog published on October 19, 2022, turned into an audio podcast so you can listen on the go.

Read Full Article Here: https://impactpricing.com/blog/value-and-price-for-a-f…

Andy Paul is the author of Sell Without Selling Out. He's the host of the Sales Enablement Podcast, and has experience on being VP of Business Development and VP of Sales.

In this episode, Andy talk…

This is an Impact Pricing Blog published on October 12, 2022, turned into an audio podcast so you can listen on the go.

Read Full Article Here: https://impactpricing.com/blog/the-strategic-hot-dog/

I…

This one is the Jack of Spades from the Selling Value card deck.

Buyers usually make a 'will I' decision, then decide 'which one'.

They make the 'will I' decision, meaning, am I going to buy somethin…

Marina Dias has been in the pricing industry for almost ten years. Currently, she is the senior pricing expert and consultant at Competera, a company that helps retailers and brands to increase custo…