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Hit Record Podcast - FI GROW Solutions - Podcast

Hit Record Podcast - FI GROW Solutions

FI GROW Solutions is a partner agency that works with credit unions and community banks to help drive growth and sales. We think bank marketing is broken! We decided to "Hit Record" during our strategic conversations around what's working for our partners, to share with other bank and credit union marketers and executives. If you're looking for best practices for your bank or credit union, join us while we talk all things sales, marketing and strategy for financial institutions!

Marketing Sales Business Management
Update frequency
every 12 days
Average duration
11 minutes
Episodes
101
Years Active
2021 - 2025
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Episode 81 - The Most Successful Automated Emails Used by Banks and Credit Unions

Episode 81 - The Most Successful Automated Emails Used by Banks and Credit Unions

In this episode of FI GROW Solutions' podcast, Meredith Olmsted and Rebecca Gwaltney delve into the world of email marketing for banks and credit unions. They discuss the benefits and strategies behi…

00:15:27  |   Wed 13 Nov 2024
Episode 80 - Proving Marketing's Worth at Your Bank or Credit Union

Episode 80 - Proving Marketing's Worth at Your Bank or Credit Union

In this insightful podcast episode, Meredith Olmstead, CEO of FI GROW Solutions, and Nida Ajaz, discuss the critical importance of demonstrating the value of marketing within credit unions. They expl…

00:13:52  |   Wed 30 Oct 2024
Episode 79 - Building Successful Digital Sales and Service Teams at Your Bank or Credit Union

Episode 79 - Building Successful Digital Sales and Service Teams at Your Bank or Credit Union

In this episode, Meredith Olmstead, CEO of FI GROW Solutions, and Danielle Fancher, Director of Sales, discuss the challenges and strategies of building an effective digital sales and lending team fo…

00:14:21  |   Wed 16 Oct 2024
Episode 78 - Reaching Younger and Underserved Audiences for Your Bank or Credit Union

Episode 78 - Reaching Younger and Underserved Audiences for Your Bank or Credit Union

In this episode, Meredith Olmstead, CEO of FI GROW Solutions, and Sophie Bawany, the company's in-house social media guru, explore how social media is transforming financial inclusion for younger and…

00:10:04  |   Wed 02 Oct 2024
Episode 77 - Internal Buy-In is Key to Social Media Success for Your Bank or Credit Union

Episode 77 - Internal Buy-In is Key to Social Media Success for Your Bank or Credit Union

In this podcast, Meredith Olmstead, CEO of FI GROW Solutions, and social media expert Sophie Bawany discuss why social media remains vital for banks and credit unions in 2024. They explore how social…

00:09:34  |   Wed 18 Sep 2024
Episode 76 - Improving the User Journey on Your Bank or Credit Union Website

Episode 76 - Improving the User Journey on Your Bank or Credit Union Website

In this podcast, Meredith Olmsted and Kristin Mock offer a detailed exploration of user experience strategies for financial institution websites in their discussion. They emphasize setting clear goal…

00:13:11  |   Wed 04 Sep 2024
Episode 75 - Making Lead Capture Successful for Your Bank or Credit Union

Episode 75 - Making Lead Capture Successful for Your Bank or Credit Union

In this podcast, Meredith Olmstead, CEO and Founder of FI GROW Solutions, and Danielle Fancher, the Director of Sales, discuss effective strategies for capturing leads on websites of banks and credit…

00:13:07  |   Wed 21 Aug 2024
Episode 74 - Using a 3rd Party to Build a Better Website for Your Bank or Credit Union

Episode 74 - Using a 3rd Party to Build a Better Website for Your Bank or Credit Union

In this podcast episode, Meredith Olmstead, the CEO and founder of FI GROW Solutions, discusses the unique challenges and solutions in managing website projects for financial institutions. Joined by …

00:09:45  |   Wed 07 Aug 2024
Episode 73 - What Yields More Engagement - Surveys or Contests

Episode 73 - What Yields More Engagement - Surveys or Contests

In this podcast episode from FI GROW Solutions, CEO Meredith Olmstead and Senior Vice President of Marketing Nida Ajaz discuss the comparative effectiveness of contests versus surveys for engaging cl…

00:09:56  |   Wed 24 Jul 2024
Episode 72 - Would Your Bank or Credit Union Benefit from a Brand Ambassador

Episode 72 - Would Your Bank or Credit Union Benefit from a Brand Ambassador

In this podcast episode, Meredith Olmsted, CEO and founder of FI GROW Solutions, has a great conversation with August Mize, the brand ambassador for Carolina Trust Federal Credit Union. August discus…

00:15:44  |   Wed 10 Jul 2024
Episode 71 - What Will Work to Drive More Sales Success at Your Bank or Credit Union

Episode 71 - What Will Work to Drive More Sales Success at Your Bank or Credit Union

In this episode, Meredith Olmstead, CEO of Fi Grow Solutions, and Danielle Fancher, Director of Sales, delve into innovative strategies for enhancing sales success in banks and credit unions. They di…

00:14:07  |   Tue 25 Jun 2024
Episode 70 - Guest CMO Discusses How Real Content Improved Social Media Ad Results by 50%!!

Episode 70 - Guest CMO Discusses How Real Content Improved Social Media Ad Results by 50%!!

 In this episode of FI GROW Solutions' inaugural client feature, Meredith Olmstead, CEO and Founder of FI GROW Solutions, discusses with Christin Vaughn, CMO at Allegiance Credit Union, the transform…

00:14:47  |   Tue 11 Jun 2024
Episode 69 - How to Set Digital Ad Budgets for Your Bank or Credit Union

Episode 69 - How to Set Digital Ad Budgets for Your Bank or Credit Union

In this information-packed episode, Meredith Olmstead, CEO of FI GROW Solutions, and Ida Burr, Director of Digital Ads Management, dive into the nuances of budgeting for digital ads in the banking an…

00:10:31  |   Tue 28 May 2024
Episode 68 - How Lending & Retail Teams Can Work with Marketing to Reach Everyone's Goals!

Episode 68 - How Lending & Retail Teams Can Work with Marketing to Reach Everyone's Goals!

In this episode, Meredith Olmstead, CEO of FI GROW Solutions, and Nida Ajaz, Senior Vice President of Marketing, discuss strategies for integrating marketing and sales within financial institutions. …

00:13:29  |   Tue 14 May 2024
Episode 67 - How to Avoid BIG Mistakes with Email Data and Bank or Credit Union Marketing

Episode 67 - How to Avoid BIG Mistakes with Email Data and Bank or Credit Union Marketing

In this episode, Meredith Olmstead, CEO of FI GROW Solutions, and Kristin Mock, an inbound marketing strategist at the company, explore real-world challenges and solutions in data management for digi…

00:10:13  |   Mon 29 Apr 2024
Episode 66 - Here's a Few Spring 2024 Google Search Tips for Banks & Credit Unions

Episode 66 - Here's a Few Spring 2024 Google Search Tips for Banks & Credit Unions

In this conversation, Meredith Olmstead, CEO of FI GROW Solutions, and Rebecca Gwaltney, FI Grow's inbound marketing manager, delve into the critical role of Search Engine Optimization (SEO) for bank…

00:12:05  |   Wed 17 Apr 2024
Episode 65 -Believe it or Not...Social Media for Banks & Credit Unions has Really Not Changed Much in the Last 10 Years!

Episode 65 -Believe it or Not...Social Media for Banks & Credit Unions has Really Not Changed Much in the Last 10 Years!

In this episode, Meredith Olmstead and Sophie Bawany, of  FI GROW Solutions, are chatting about how to build trust and credibility through social media specifically for banks and credit unions. The c…

00:10:01  |   Wed 03 Apr 2024
Episode 64 - Idenitifying & Addressing User Experience Problems with Your Bank or Credit Union Website

Episode 64 - Idenitifying & Addressing User Experience Problems with Your Bank or Credit Union Website

Meredith Olmstead and Kristin Mock, of  FI GROW Solutions,  dive deep into the crux of enhancing user experience on digital platforms for banks and credit unions. Their insightful dialogue sheds ligh…

00:11:48  |   Wed 06 Mar 2024
Episode 63 -Leveraging YouTube Pre-Roll Ads for Your Bank or Credit Union

Episode 63 -Leveraging YouTube Pre-Roll Ads for Your Bank or Credit Union

Meredith Olmstead and Ida Burr, of FI GROW Solutions, delve into the evolving landscape of digital marketing for financial institutions, focusing on the impactful role of YouTube Pre-Roll ads. Their …

00:12:23  |   Wed 21 Feb 2024
Episode 62 - The Power of User Generated Content for your Bank or Credit Union

Episode 62 - The Power of User Generated Content for your Bank or Credit Union

Meredith Olmstead, CEO and founder of FI GROW Solutions, and Dean DeCarlo, President of Mission Disrupt, engage in a discussion about the increasing significance of user-generated content (UGC) in th…

00:15:43  |   Wed 07 Feb 2024
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