EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer

Every time Google rolls out a new core update, as they did earlier this month, it unleashes a storm of panic and frustration as people try to figure who are the winners and who are the losers. This w…

Online Meeting Services are Collecting More Data Than You Think

An analysis of the privacy policies of Google Meet, Microsoft Teams, and WebEx show that while they’re basically “safe” to use, they ar…

This week’s special guest is Bill Sebald, Managing Partner of Greenlane Marketing. He has always approached SEO work like a detective trying to solve a complex mystery. He’s been doing this since 199…

Work from Home Content Engagement Spikes on LinkedIn

The biggest rise in people engaging with remote working content on LinkedIn is in the US, but not just any content. What’s resonating is an emphas…

When Google does core updates, there are inevitably winners and losers, and it often doesn’t feel fair for sites that did nothing to intentionally violate and rules! Devaluations from Google updates …

Will the Pandemic Change SERP Permanently?

Google’s coronavirus search results now has a “sticky” menu (it follows you as you scroll down) to give a pandemic-related set of topic categories. Will thi…

Search behavior is something that has always been changing over time, but there have been unprecedented shifts caused by the COVID-19 coronavirus outbreak. Google continues its focus on E-A-T and pag…

Both Apple and Google are Mapping Social Distancing Performance

Without a vaccine, the best weapon to battle the novel coronavirus and COVID-19 is social distancing. So how well are we doing? Google …

Change is the name of the game in digital marketing, and while many times the changes can be good, sometimes they’re not. Change has been especially rapid during the pandemic, and that includes PPC a…

Nearly 17 million have filed for unemployment in the past three weeks. The economy has come to an abrupt hard stop. What should digital marketing professionals focus on during an unprecedented crisis…

Finally, New Smart Speaker Integrations for Google Podcasts

Compared to other podcast platforms out there, Google has been behind the curve on podcast integrations, but is finally catching up with qu…

Need Support for Google Ads or Google My Business? Be Prepared to Wait

You’d think much of digital marketing wouldn’t really be affected by the COVID-19 pandemic, but you’d be wrong. Google has said …

Update Your Local Listings if Affected by COVID-19

For companies with a Google My Business listing, Google is asking everyone to make sure their open hours and other information is accurate if COVID-…

This week’s featured guest is Britney Muller, Senior SEO Scientist at Moz, here to EDGEucate  you on the specifics within SEO that you need to focus on throughout 2020. Britney continuously researche…

Are Your WordPress Plugins Being Hacked?

There has been an uptick in hacker attacks against WordPress sites, and the common thread running through them is the exploitation of security flaws in at lea…

This week’s featured guest is Chuck Fields, President and Founder of SpaceTech, has been teaching businesses better ways to work, especially getting more done faster. He works with mid-size companies…

New Image License Metadata at Google

Beta testing is now underway at Google on new ways to display licensing information for material appearing in Google Images.

75 Million Google Maps Reviews GONE v…