EDGE of the Web is a weekly digital marketing podcast discussing all things in Digital Marketing: SEO, Social Media, Content Marketing, and more. Host Erin Sparks discusses the latest news and trends in the digital marketing industry as well as interviews with some of the top names in marketing. Visit our website at edgeofthewebradio.com to see all of our past shows and videos.
Why Podcasters Need Google Podcasts Manager
This new service from Google includes tools for more actively managing podcasts for Google Search as well as analytics on podcast listeners and new podcast…
This week's featured guest is Will Critchlow, CEO of SearchPilot, a company owned by the founders of Distilled. SearchPilot focuses on its SEO A/B testing and meta-CMS technology (previously known as…
More AR and VR Options Coming from Facebook
When Facebook launches its AR Glasses next year, will you be lining up for a pair? There’s more happening in the VR/AR pipeline that you might have thought…
This week's featured guest is Paul Shapiro, founder of Online Geniuses, a Slack Chat-based community for internet marketers. He is a programmer and is very fond of horror movies and board games. In f…
Online-Only Grocery Stores Experiment by Whole Foods
They call them “dark stores” because they’re not for walk-in customers. Instead, they only fulfill online orders for grocery delivery. Is this the…
This week we called upon two of our friends, Kirk Williams and Sam Ruchlewicz, to join episode 369 of EDGE of the Web. Kirk is the owner of ZATO, his Paid Search PPC micro-agency of experts, and has …
Our featured guest on episode 368 of EDGE of the Web is Jeroen Corthout, CEO and co-founder of Salesflare, the intelligent CRM that startups and small businesses love to use. Salesflare’s mission is …
Our featured guest on EDGE of the Web episode 367 is Tim Schmoyer, CEO of Video Creators. In 2006, Tim was in graduate school and wanted to introduce his girlfriend to his family across the country, …
Beta Launch of “Horizon” VR Social Experience by Facebook Horizon is Facebook’s sandbox creation tool for virtual reality experiences, which it wants to broaden while also keeping it social as it ent…
Google Unconference: Sold Out! After seeing its Unconference completely sold out, Google has announced it will offer a virtual Webmaster Conference later this year to keep the momentum going.
After C…
This week's featured guest is the one, the only, John Mueller from Google. If you don't know, John is the Senior Webmaster Trends Analyst at Google. He’s been working at Google since September of 200…
The Google Update that Wasn’t
The chatter began flying fast and furious about a possible update to the Google Search Algorithm on Saturday August 15, and it looked like a big one. But by Tuesday it w…
This week's featured guest is Julie F. Bacchini, President of Neptune Moon LLC. She has been in the PPC game since the days of LookSmart and Overture, she has truly seen it all. She and her blog have…
This week's featured guest is Max Yoder, Co-Founder and CEO of Lessonly. Lessonly is an online training software that helps teams learn, practice, and Do Work Better. Max provides us his insights int…
How Unstoppable is Google?
The big tech companies have been in the hot-seat of Congressional hearings because they’re seen by some as monopolistic. Here’s how Google’s CEO responded in testimony.
Is…
Details on the Hack of Prominent Twitter Accounts A total of 130 accounts were impacted, although personal information was compromised for only eight of those. Affected high-profile accounts included…
This week’s featured guest on EDGE of the Web is Jessica Bowman, Founder/CEO of SEOinhouse.com. Jessica is a marketer who comes from an IT background, bridging the gap between both project requiremen…
Will Facebook Ban Political Ads?
Social media platforms increasingly find themselves saddled with sorting out what to do about political ads on their platforms, and Facebook appears to be reconsideri…