EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer

The EDGE team tackles the Steelers entering the playoffs, key articles from Matt Southern, George Nguyen and Sean Hollister, as well as a poll regarding out take on Shopify getting Yoast. But what is…

Welcome back to the EDGE for a new year of SEO and Digital Marketing News in 2022!  We started off in rare form with a resolution of #MoreMordy from the Head of Communications at Semrush.  Covering a…

Darren Shaw of Whitespark.ca joins the EDGE in the second of two parts as we dive into the persistent Local SEO Myths. We covering a great deal that Darren has seen for years and we kill them off, on…

The end of the year is here and we covered so much on today’s show.  Not really - it was a Matrix 4 bashfest.  A couple of news items, yadda yadda and how bad could a movie suck?  Truly?  Thanks to B…

We welcome our new title sponsor, Ahrefs as part of the EDGE team.  Welcome back!  We’re coming in for a landing of this year’s news items with UPDATES!  Get your UPDATES here!  

[00:02:47] Updates…g…

Mordy’s back with the EDGE team, talking about the news of the day.  We covered stories from Roger Montti, Barry SChwartz and Patrick Stox of Ahrefs. Really interesting one there - pretty bold move t…

Andrew “Optimisey” joins the EDGE team this week, covering just a fraction of the hot digital marketing news.  There’s so much happening, it was tough to pick but we settled on these headlines to get…

Mordy's back from vacation and we're covering his review of the November Core Algorithm update from Semrush. We're back to trolling each other with the regular jabs. Covering news from Search Engine …

Darren Shaw of Whitespark.ca joins the EDGE again (been a while) to discuss Local SEO, Google Business Profile as well as his annual Local Search Ranking Factors survey from 40 of the top Local SEO p…

Jason Barnard and Lily Ray join Erin Sparks on an EDGEFlash - a breaking digital marketing news episode.  When it happens, we will get it to you as soon as possible!  We uncovered a relationship of f…

Covering a lot of (Site)Ground here on the show today with Erin Sparks and Mordy Oberstein.  Learning about the carbon emission expense of IndexNow, SiteGround sites being deindexed from a 4-day DNS …

Mordy missed this episode!  Please publicly shame him, if you would!  We covered pretty important news - GMB is gone!  What’s in a name, really.  The news is really about the changing way to edit you…

In our second segment of our Victor Zhitomirsky interview, we unpacked the caching and optimization tools available to help speed up your websites.  Understanding the part that JavaScript plays in th…

We go “Meta” on today’s episode.  Mordy wants to rename our firm’s name, Jacob wants to rename Indianapolis, Erin renames Morday, it’s all-Meta All-the-time today on the EDGE.  Find out our take on F…

With Core Web Vitals prominent in the SEO community dialogue, we wanted to take a moment to dive deep into understanding the issue.  We researched and found a world of caching and optimization tools,…

It was an all-skate for Google topics this week on the EDGE.  The EDGE team covered articles from Search Engine Land and Search Engine Journal with a sidebar regarding Shaquille O’Neal’s appearance w…

Rollin, rollin, rollin...keep that mobile search rolling!  Mordy, Jacob and Erin review the biggest news from last week - the Infinite Scroll on Google’s mobile search:  did we just lose a psychologi…

Mordy’s back in the second chair to discuss Google’s SearchOn event from last week and join Erin in basking in all of the great reveals that Google had in store for us.  We cover articles from Search…

George Nguyen of Search Engine Land joined Erin on the show this week to cover the news this week in Mordy’s absence. We always love George’s take on the digital marketing fronts. This show focused o…

Mordy gave the 450 episode his own 450 response code (yes, check out server codes all of you SEO geeks)!  He’s away on holiday and we brought it to the pre-eminent SEO auditor, Andy Drinkwater to com…