Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach.
Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psychology can elevate your campaigns to new heights.
Unravel the secrets of understanding your audience's minds and tapping into behavioral science principles. We guide you on a journey to marketing mastery, empowering you to make the right decisions and drive remarkable results.
Tune in to "Do This, NOT That!" to unlock your full marketing potential, stay ahead in the competitive landscape, and embark on this thrilling marketing adventure with us!
MASSIVE thank you to our Sponsor, https://meetmarigold.com/ (Marigold)!!
Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!
Regardless of your size, check out Marigold today to get the solution you need to grow your business!
In this episode, host Jay Schwedelson discusses the impact of a current political event on marketing performance and shares insights about Twitter downvotes, back to school subject lines, and some re…
In this episode of "The Bathroom Break," hosts Jay Schwedelson and Daniel Murray discuss the best win-back strategies for email marketing.
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In this episode of "Do This, Not That," host Jay Schwedelson shares actionable tips and tactics for email marketing that can have a significant impact.
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In this episode of "Do This, Not That," host Jay Schwedelson interviews Dr. JJ Peterson, the co-author of the book "StoryBrand" and co-host of the popular podcast "Marketing Made Simple." They discus…
In this episode, host Jay Schwedelson answers a work-related question about sponsoring email newsletters and a fun question about whether he prefers the TV shows Friends or The Office.
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In this episode, host Jay Schwedelson covers what's happening this week in business, marketing, and pop culture. Hear about William and Kate's job opening on LinkedIn, Redbox financials, World Emoji …
In this episode of The Bathroom Break, hosts Jay Schwedelson and Daniel Murray discuss marketing myths and debunk common misconceptions in the industry.
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In this episode, host Jay Schwedelson discussing two simple but impactful marketing tactics related to segmentation — click-based segmentation and telling customers the segment they are in.
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In this episode, host Jay Schwedelson interviews MidJourney expert, Drew Brucker, about using AI for image generation for marketing and business. They discuss the basics of MidJourney, how marketers …
In this episode, host Jay Schwedelson shares tactics for increasing engagement with email newsletter subscribers, how he uses AI tools like ChatGPT in his daily life, and talks about an upcoming guys…
In this episode, host Jay Schwedelson talks about changes to the like feature on Twitter, Toys R Us' bizarre new AI-generated commercial, Amazon Prime Day and TikTok's competing shopping event, and A…
In this episode of "The Bathroom Break", Daniel Murray from The Marketing Millennials podcast and Jay Schwedelson from the Do This, NOT That podcast discuss strategies for growing your personal brand…
In this episode of "Do This, Not That", host Jay Schwedelson discusses how the upcoming U.S. presidential and local elections in November will impact marketing. He provides insights into expected inc…
In this episode of "Do This, Not That", host Jay Schwedelson interviews his college friend Marc Ginsberg, the CEO of CallRail. CallRail is an AI-powered call tracking and analytics company that helps…
In this episode, Jay Schwedelson shares actionable email marketing tips and innovative tests you can run to boost conversions and clicks! You'll also learn about Jay's opinions on condiment usage.
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In this episode, host Jay Schwedelson shares an update on key events happening this week that marketers should pay attention to, like new LinkedIn newsletter features that can help increase engagemen…
In this episode of "The Bathroom Break", Daniel Murray from The Marketing Millennials podcast and Jay Schwedelson from the Do This, NOT That podcast discuss quick tips for growing your following and …
In this episode of the Do This, Not That podcast, host Jay Schwedelson discusses small changes in wording and phrasing that can have a big impact on email marketing performance. Listeners will learn …
In this episode,, host Jay Schwedelson interviews Dan Sonners, president of the Direct Marketing Association of Washington (DMAW) and vice president at Conrad Direct. They discuss fundraising and mar…
In this episode, Jay Schwedelson answers one work-related question and one lighter question submitted by listeners:
Handling communication and marketing efforts during summer months when prospects and…