Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach.
Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psychology can elevate your campaigns to new heights.
Unravel the secrets of understanding your audience's minds and tapping into behavioral science principles. We guide you on a journey to marketing mastery, empowering you to make the right decisions and drive remarkable results.
Tune in to "Do This, NOT That!" to unlock your full marketing potential, stay ahead in the competitive landscape, and embark on this thrilling marketing adventure with us!
MASSIVE thank you to our Sponsor, https://meetmarigold.com/ (Marigold)!!
Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!
Regardless of your size, check out Marigold today to get the solution you need to grow your business!
- Update frequency
- every day
- Average duration
- 12 minutes
- Episodes
- 465
- Years Active
- 2023 - 2025
Ep. 184 - What’s Up THIS WEEK ==> VIDEO Content is changing! How many EMAILS should you send EACH WEEK? 📺NICOLE KIDMAN Show on NETFLIX...REALLY GOOD! And Devin is a LOSER!👎
In this episode, host Jay Schwedelson dives into the latest trends in video content across social media platforms, the increasing popularity of business-related content on TikTok, and valuable statis…
SPECIAL LIMITED SERIES: ===> See COMPETITOR Info! EXACTLY how to see what your competition is doing!🚽 <=== | BATHROOM Break #20 (COLLAB: The Marketing Millennials + Do This, Not That)
In this episode, hosts Daniel Murray and Jay Schwedelson dive into the importance of reverse engineering competitors' marketing tactics and understanding the competitive landscape for business succes…
Ep. 183 - SECRETS of TOP CMOs & CEOs (easy tactics to INSTANTLY boost email OPEN RATES!) 🏈 I STINK at Fantasy Football and DON'T SPOIL Love is Blind UK for me!!😡 Jay’s SCOOP
In this episode, host Jay Schwedelson dives into the world of aspirational marketing and shares how it can dramatically boost engagement and conversion rates.
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Ep. 182 - The Importance of SMS!? 📲 ===> GUEST: Kara Trivunovic, Senior Vice President, Zeta Global - Why Human Connection MATTERS In Digital Marketing! 💘
In this episode, host Jay Schwedelson sits down with Kara Trivunovic, Senior Vice President of Strategic Solutions at Zeta Global. They talked about the evolving landscape of email marketing, the gro…
Ep. 181 - EMAIL PRE-HEADERS Are Going AWAY? 🍝 Are You a LOSER When the Dinner Check Arrives? 🫠 Ask Us ANYTHING
In this episode, host Jay Schwedelson answers your questions in an "Ask Us Anything" segment, covering both work-related topics and personal questions.
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Ep. 180 - What’s Up THIS WEEK ==> UH OH! Are you aware of BIG Dates COMING UP? 🌭 JOEY CHESTNUT... HUGE NEWS! (you gotta hear this)!!! 🌭
In this episode of Do This, Not That, host Jay Schwedelson delves into the latest marketing trends, addresses upcoming challenges for the holiday season, and shares exciting news about a major event.
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SPECIAL LIMITED SERIES: ===> DANIEL Goes to a MEDIUM! Power of SWAG! And POWER of Letting People be FIRST! 🚽 <=== | BATHROOM Break #19 (COLLAB: The Marketing Millennials + Do This, Not That)
In this episode of The Bathroom Break, Daniel Murray and Jay Schwedelson dive into the critical role of urgency in marketing campaigns, sharing actionable tips on how to effectively create and implem…
Ep. 179 - UNSCALABLE! Marketing Tips NO ONE WILL TRY (But Should)! 🔕 I have NO IDEA HOW TO USE SNAP! ☎️ | Jay’s Scoop
In this episode, host Jay Schwedelson dives into the transformative power of unscalable marketing tactics. He shares his personal "90-day handholding" strategy, which focuses on building human connec…
Ep. 178 - MARKETING AUTOMATION in Direct Mail? 📬 ===> GUEST: Dennis Kelly, CEO at Postalytics - Direct Mail at a FRACTION of the cost and dramatically increased ROI!
In this episode, host Jay Schwedelson interviews Dennis Kelly, the CEO and Co-Founder of Postalytics, a company that automates direct mail marketing.
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Ep. 177 - BAD: YOUR EMAIL Program is NOT READY for 2025! 🤮 Eating FISH at the Airport? 🤮 Ask Us ANYTHING
In this episode, host Jay Schwedelson tackles questions about future marketing strategies and sharing a personal story from an unexpected earthquake experience in Seattle.
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Ep. 176 - What’s Up THIS WEEK ==> SURPRISE!! Labor Day IMPACTS Marketing Differently Than EXPECTED! 🇬🇧 Love is Blind UK is GREAT! 💂
In this episode, host Jay Schwedelson dives into effective Labor Day marketing strategies, shifts in podcast listening platforms, and his latest obsession with a reality TV show.
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SPECIAL LIMITED SERIES: ===> The Tiktokification of Everything😬Marketers are SLEEPING on Short-Form VIDEO! 🚽 <=== | BATHROOM Break #18 (COLLAB: The Marketing Millennials + Do This, Not That)
In this episode, hosts Daniel Murray from The Marketing Millennials and Jay Schwedelson from Do This, Not That discuss the critical role of short-form video content in modern B2B marketing strategies…
Ep. 175 - 30% Open Rate INCREASE! ➡️ ONLY Listen if YOU ARE A MARKETER! 🌹 Bachelorette HOMETOWNS! 🌹
This podcast episode features host Jay Schwedelson discussing personalization tactics that work for marketing in 2023. He talks about how using first names for personalization is outdated and no long…
Ep. 174 - WOW! ==> GUEST: NEIL PATEL 👈 NYT Best Selling Author! Over 100 Million Podcast Downloads! 😮 10 RAPID Marketing Tips in 15 MINUTES! ⏰
In this episode, host Jay Schwedelson interviews the acclaimed digital marketing expert, Neil Patel. They dive into the future of marketing, the power of influencer partnerships, and how to effective…
Ep. 173 - HOW? “We Switched Email Sending Platforms and Our Metrics GOT WORSE!” CAN I Unclog 🚽 ? Make 🍝? Ask Us ANYTHING
In this episode, host Jay Schwedelson dives into an Ask Me Anything segment, tackling a work-related question about changes in email marketing metrics after switching platforms, as well as a "ridicul…
Ep. 172 - What’s Up THIS WEEK ==> Changes to LINKEDIN! iOS 18 Email News! 📺 EMILY in Paris NOT #1 😳...
In this episode, host Jay Schwedelson dives into this week’s hottest topics, from the recent updates from LinkedIn, changes coming in Apple's iOS 18 update, and pop culture updates!
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SPECIAL LIMITED SERIES: ===> SECRET Tips for CONTENT IDEAS! How to never run out! 🚽 <=== | BATHROOM Break #17 (COLLAB: The Marketing Millennials + Do This, Not That)
In this episode of The Bathroom Break, hosts Daniel Murray from The Marketing Millennials and Jay Schwedelson from Do This Not That and Subjectline.com share their top strategies for overcoming write…
Ep. 171 - I WAS WRONG! Perfect Content for EMAIL vs. SOCIAL? ☀️🧴My WIFE The DERMATOLOGIST!! (I'm a Wimp) | Jay’s Scoop
In this episode, host Jay Schwedelson dives into the critical importance of tailoring your content to specific platforms, backed by new research findings from Worldata Research.
Learn why beginner-lev…
Ep. 170 - BEST BACK TO SCHOOL CAMPAIGN EVER? 💈💈 ===> GUEST: Lisa Hake, VP Mktg GREAT CLIPS (4400 locations!!) - How They Turned ‘Glow-Up’, ‘Fire’, ‘Lit’ Into Epic Database Growth!
In this episode, host Jay Schwedelson interviews Lisa Hake, Vice President of Marketing and Communications at Great Clips, about their innovative back-to-school marketing campaign. This campaign crea…
Ep. 169 - THIS Makes No SENSE! Big Discounts = Bad Performance? 4.3 Stars BETTER 5 Stars? 🤮 WEIRD Food Combos! People are GROSS 🤮 | Ask Us ANYTHING
In this episode, host Jay Schwedelson dives into an Ask Me Anything segment, tackling a perplexing marketing question and a hilarious food-related inquiry!
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