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DecaMillionaire Decoded - Podcast

DecaMillionaire Decoded

No fluff. No theory. Just real conversations with real business owners doing real numbers.

Hosted by entrepreneur and exit strategist Justin Goodbread, DecaMillionaire Decoded helps service-based business owners scale past $10 million in enterprise value. Each episode delivers hard-earned strategies, honest insights, and tactical advice from those who have built, scaled, and exited companies at a high level — and from experts who coach them.

Through direct interviews and expert breakdowns, Justin walks listeners through the Relentless Framework: Foundation, Examination, Execution, Exit, and Freedom.

Whether you're already generating 6- to 7-figures or building toward your own 8-figure breakthrough, DecaMillionaire Decoded will help you turn chaos into clarity—and frustration into freedom.

New episodes drop every Monday and Thursday.
Subscribe now and start scaling with clarity and confidence.

While all the insights shared are for educational purposes, remember to seek advice from a professional regarding your unique circumstances. DecaMillionaire Decoded is a Financially Simple production.

Coaching Technology Entrepreneurship Entrepreneur Growth Finance Business
Update frequency
every 6 days
Average duration
23 minutes
Episodes
584
Years Active
2018 - 2025
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For Your Business’s Sake, Let Your Office Manager Manage YOU!

For Your Business’s Sake, Let Your Office Manager Manage YOU!

As a business owner, you're a rock star. You are a master of your trade, and provide your clients with the best experience they can have. But what about all those other areas of business? Are you the…

00:28:54  |   Mon 01 May 2023
What you and your spouse should expect After Selling Your Business

What you and your spouse should expect After Selling Your Business

Selling your business can be a dream come true. But there are some surprising realizations you and your spouse or significant other will make once the sale is done. In this episode, I discuss some of…

00:20:04  |   Mon 24 Apr 2023
Pros and Cons of Using a Broker to Sell a Business

Pros and Cons of Using a Broker to Sell a Business

Few things in life are as emotional and complex as a business sale. You've poured your blood, sweat, and tears into your business for years—even decades—and now, it's time to sell. But should you try…

00:14:28  |   Mon 17 Apr 2023
As an established dentist, Should you Open a New Office location?

As an established dentist, Should you Open a New Office location?

Dental entrepreneurs are very near and dear to my heart. Over the years, I've worked with so many of you, and I hear from even more who follow the Financially Simple Podcast. That's why these past fe…

00:14:28  |   Mon 10 Apr 2023
Should I Merge with Another Practice?

Should I Merge with Another Practice?

Making a strategic move to grow your dental practice through a merger is a big decision; one that comes with many moving parts. In this episode, I reveal some of the pros and cons of merging a dental…

00:20:40  |   Mon 03 Apr 2023
Buying another Dental Practice: The Pros and Cons

Buying another Dental Practice: The Pros and Cons

Recently, I received a very important question from one of our listeners. The question came from a dental entrepreneur who finds himself in a position where his business debts are paid and he has an …

00:20:30  |   Mon 27 Mar 2023
Growing your Dental Practice; Reinvestment is Key

Growing your Dental Practice; Reinvestment is Key

I'm always amazed at the number of dentists that listen to the show. It's always very humbling when I meet one of you in person and you tell me how much you enjoy our content and how it has helped yo…

00:23:54  |   Mon 20 Mar 2023
Selling A Business to Start Another - Is the Time Right?

Selling A Business to Start Another - Is the Time Right?

Selling a business provides many new and exciting opportunities. Although it may be tempting to use the proceeds of the sale to start a new business, there are reasons you might choose to wait. In th…

00:18:26  |   Mon 13 Mar 2023
Is Trying to Exceed Expectations Dangerous to Your Business?

Is Trying to Exceed Expectations Dangerous to Your Business?

Expectations are an important part of business. A CEO sets expectations for growth over time. Your sales department outlines product and service expectations for potential clients. But can expectatio…

00:13:56  |   Mon 06 Mar 2023
Your Business Sold - Can You Handle Being an Employee?

Your Business Sold - Can You Handle Being an Employee?

Making the transition from business owner to employee after selling your business is something that many entrepreneurs aren't well prepared for. Friends, I'm not referring to those who've sold their…

00:15:07  |   Mon 27 Feb 2023
Communicating your Company's Core Values to Customers

Communicating your Company's Core Values to Customers

Your company's core values are more than just a few "feel good" words plastered on your wall. They have the power to shape the entire culture of your business. Therefore, it's critical that your val…

00:17:32  |   Mon 20 Feb 2023
Telling the Future - the Power of the Pro Forma in Small Business

Telling the Future - the Power of the Pro Forma in Small Business

In this episode, I discuss something very near and dear to my heart... the pro forma. You've probably heard of pro forma before. In fact, you may have used them in your business. But are you aware o…

00:20:12  |   Mon 13 Feb 2023
3 Ways to Quickly Implement Extreme Ownership Principles to Your Team

3 Ways to Quickly Implement Extreme Ownership Principles to Your Team

Have you ever wondered why some leaders are more effective than others? The extreme ownership principles taught by Jocko Willink and Leif Babin, both in their book and consulting firm, shine a light …

00:27:22  |   Mon 06 Feb 2023
Succession Planning vs. Exit Planning - The Difference is Critical

Succession Planning vs. Exit Planning - The Difference is Critical

Succession planning and exit planning are terms that are often used interchangeably. However, each one is a vital aspect of business planning that works to achieve different outcomes. So, what is the…

00:15:27  |   Mon 30 Jan 2023
3 Ways to Determine Your Ideal Client and Use the Results

3 Ways to Determine Your Ideal Client and Use the Results

Understanding your customers is a critical aspect of business. But there might be more substantial benefits than you think. When you're just starting off, it's usually necessary to take on as many cl…

00:22:02  |   Mon 23 Jan 2023
The Psychology of a business owner (in transition) with Dr. Yvonne Kinney

The Psychology of a business owner (in transition) with Dr. Yvonne Kinney

Business owners are just wired differently than most people. We want to do things our way and we're willing to work twice as hard to make that a possibility. I've often said we're the only people in …

00:24:19  |   Mon 16 Jan 2023
How to Build a Pivot Strategy for Your Business

How to Build a Pivot Strategy for Your Business

As a business owner, you must always be ready for change. Adapting and reacting to shifts in the market, technologies, consumer trends, etc., can help keep your business moving in the right direction…

00:22:37  |   Mon 09 Jan 2023
Increasing Business Profits by Adding Recurring Revenue Models

Increasing Business Profits by Adding Recurring Revenue Models

One of the greatest parts of entrepreneurship is the freedom to choose how you're going to operate your business. You can choose the type of business you want to run, what your product will be, who y…

00:20:19  |   Mon 02 Jan 2023
Upskilling Staff into Team Leadership Roles through Mentoring

Upskilling Staff into Team Leadership Roles through Mentoring

Mentorship is a valuable asset in the business world. It is beneficial for both the mentor and the mentee. The mentee benefits from your experience. On the other hand, you, as the mentor, get to shar…

00:16:41  |   Mon 26 Dec 2022
Dealing with Internal Conflict in a Second Generation Business

Dealing with Internal Conflict in a Second Generation Business

When you own a family business, it’s important to keep family discord and internal conflict out of the business. Those who can manage the family dynamics within their companies will often see them be…

00:41:36  |   Mon 19 Dec 2022
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