Christian Media Marketing

In this episode, Jon will share about the new, renamed, Looker Studio reports. This product, formally called Data Studio, is a great tool to help you see reports of digital ministry activity, and to …

In this episode, Jon will demonstrate how to use Google Forms to create a logic flow from one question to another. This free software can then be used to embed the questions on your landing pages to …

In this episode, Jon will be sharing how to download your year-end data so as to analyze it for effectiveness and for future testing.

To watch this training, click here: https://youtu.be/ajbmIh6bw7o

In this episode, Jon will demonstrate software that allows for the creation of realistic avatars who can do testimony or other videos for your digital engagement efforts. With over 60 languages, this…

In this episode, Jon will interview Casey Bell who is the Operations Manager at Kavanah. Casey has been a cross-cultural church planter, has gone to culinary school, and then received his MBA in supp…

In this episode, Jon will share how finding time to rest, read, and reflect not only fight burnout, but also how it can help you find creativity and joy in your digital engagement efforts.

To watch …

In this episode, Jon will interview Sean Ralls, the digital marketing manager for Kavanah Media. Sean will share lessons learned from mistakes that he has seen in digital efforts. He will also share …

In this second part of this training, Jon will show how to actually set up an A/B test using Google Optimize.

To watch the training video, click here: https://youtu.be/25AePhPt92w

In this first part of two, Jon will discuss how to set up Google Optimize so as to do A/B testing on your website. This episode will talk through the installation and set up process.

Detailed instru…

We all want change in our life, but how do we accomplish it? In this week's episode, Jon will be sharing the Dannemiller formula for change and how it can help you transform and see changes in your p…

In this episode, Jon will be sharing how to use "Frequency" (the amount of time a person sees an ad in a period of time), within your Google Ads using videos.

To watch this video training, go to: ht…

In this episode, Jon will experiment with some AI image generation software that could be used for background images and more.

To watch the video training, click here: https://youtu.be/lYaG5QBoPe…

In this episode, Jon will share some tried and true rules for writing compelling ads and landing pages for your digital, Christian outreach and engagement.

To watch the training, click here: https:/…

In this episode, Jon shares about 4 strategies and concepts that can help us continue to push forward, discover new ideas, and take new risks.

To watch the video of this show, click here: https://yo…

In this episode, Jon will demonstrate how to use a new feature in Google Ads to create short hook videos with computer generated voiceovers in multiple languages.

To watch the training on YouTube, c…

We all face questions, obstacles, and doubt as we try to make Jesus famous in every people group in the world, so in this week's episode, Jon will share 3 questions that help you prepare your content…

In this episode, Jon will show how to use the frequency of a custom event from the pixel to create highly tuned and focused custom audiences. These audiences can be used for lookalike audiences or ev…

In this episode, Jon will talk through different data privacy and protection issues that are becoming more prevalent. Different laws, platforms, and rules can make this a challenge, so Jon addresses …

In this episode, Jon will share a tool and script that allows you to see how your Google Ads are working using a heat map and other data.

To watch the training video, click here: https://youtu.be/f3…