Learn what is working in Christian missions, and with Church outreach in the area of social media marketing around the world. With clients from over 130 different countries, learn from Jon Ralls (Executive Director of Kavanah Media) the best online marketing tips, spiritual insights, tactics and strategies, so you will be able to find seekers in your context by getting the right message to the right people, at the right time, at the lowest possible cost.
In this episode, Jon will share how the Google Ad Interface is changing for the better. If you are using or are interested in using Google Ads, this training will show you how things are grouped toge…
In this episode, Jon will be introducing Joel Overstreet who is one of the newest additions to the Kavanah team. Joel is super talented, a creative, and 95% deaf. We are excited to introduce him and …
In this episode, Jon will share how to make, customize, install, and even use an embed option of your Facebook page all on your own ministry website. With tons of options of customization, this can b…
In this episode, Jon will demonstrate how to create an special audience of website visitors to be able to retarget within Meta. Using scroll depth, time on page, etc. you can create High Quality Even…
In this episode, Jon will share several ways to create custom (and lookalike) audiences within the Meta Ads Platform.
To watch this training video, click here: https://youtu.be/voaRhDUg93c
In this episode, Jon will address how the legal framework and protections of different social media companies are being challenged. The ramifications of potential law changes, algorithm changes, as w…
In this episode, Jon will demonstrate the steps needed to create a messaging ad within the new, Meta Ads Manager.
To watch this training, click here: https://youtu.be/PtOpgm3HKB8
In this training, Jon will start a 2 part video series on creating Meta ads. With new objectives and options, much has changed in Meta Ads creation, and this training will explain the new objectives …
In this episode, Jon will share several thoughts and principles that he and the Kavanah team have learned from running thousands of ads on different channels.
To watch this training, go to: https://…
In this episode, Jon will share and show how to add an already existing page or ad account to your Meta Business account. He will also show how you can add a partner (like Kavanah) to your account so…
In this episode, Jon is going to walk you through the process of setting up a new Meta business and ad account. With all of the changes happening within Meta, it is good to make sure that the "how" o…
In this second part of two series, Jon will show how to use Google Tag Manager, Facebook Event Manager, and the Facebook Pixel to be able to record button clicks, and custom conversions events from y…
In this first of two part series, Jon will show how to use Google Tag Manager, REGEX, and the Facebook Pixel to be able to record specific events on your website. This is helpful for retargeting purp…
In this episode, Jon will share how to use the built-in encryption in your browser to create secret messages, file transfers, and more. To check out the tool, go to https://kavanahmedia.live/
To wat…
In this episode, Jon will explain what a DPN is, and talk about some of their strengths and usage examples.
To watch this episode, click here: https://youtu.be/zXbfGDjcqGk
To learn more about Deepe…
In this episode, Jon will demonstrate the power of the new, ChatGPT AI software, that can be used for creative ideas, text descriptions, headline creation, and a lot more.
To watch this training, cl…
In this episode, Jon will share some of the advantages and disadvantages to outsourcing work. This could include using people, software, technology, and more. Why do it? This episode will give some c…
In this episode, Jon will share a strategy of how to create and use QR codes to share your evangelistic website or any other digital platform.
To watch this episode, click here: https://youtu.be/vPh…
In this special episode, Jon shares from his heart the many things that he is thankful for on a professional and personal level. He also shares specifically by name of how he is thankful for so many …
In this episode, Jon will share some marketing thoughts on how to arrange the marketing when the cost for the seeker is high. With the high commitment, and cost (societal, spiritual, etc.) involved i…