Category Visionaries
Welcome to Category Visionaries — the show dedicated to uncovering the go-to-market journeys behind the world’s most exciting B2B tech startups. In each episode, we sit down with a visionary founder who’s not just building a company, but creating or redefining a category. We’ll explore how they identified their market opportunity, crafted their early GTM strategy, scaled traction, and navigated the challenges of building something truly new. If you’re a builder, marketer, or founder, this show is your backstage pass to the GTM blueprints powering category-defining companies.
Brought to you by:
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Don’t Miss: New Podcast Series — How I Hire
Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role.
Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM
- Update frequency
- every 2 days
- Average duration
- 26 minutes
- Episodes
- 759
- Years Active
- 2022 - 2025
Sivan Tehila, Founder and CEO of Onyxia: $5 Million Raised to Build the Future of Cybersecurity Performance Management
In today's episode of Category Visionaries, we speak with Sivan Tehila, Founder and CEO of Onyxia, a cybersecurity performance management platform that's raised $5 Million in funding.
Topics Discusse…
Thomas Millay, CEO at DemandJump: Over $25 Million Raised to Power the Future of Content Strategy
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Thomas Millay, CEO of DemandJ…
David Johnson, CEO of Dexai Robotics: $12 Million Raised to Power the Future of Kitchen Automation
In today's episode of Category Visionaries, we speak with David Johnson, CEO of Dexai, a kitchen robotics platform that's raised over $12 Million in funding.
Topics Discussed:
- David’s background, inc…
Kaycee Lai, CEO and Founder of Promethium: $34.5 Million Raised to Make Building Data Products Easy
In today's episode of Category Visionaries, we speak with Kaycee Lai, CEO and Founder of Promethium, a data fabric platform that's raised $34.5 Million in funding.
Topics Discussed:
- Kaycee’s backgrou…
Michael Guirguis, Co-Founder and CEO of SESO: $30 Million Raised to Power the Agriculture Workforce of the Future
In today's episode of Category Visionaries, we speak with Michael Guirguis, Co-Founder and CEO of SESO, a workforce management platform for the agriculture industry that has raised nearly $30 Milli…
Luke Hansen, CEO and Founder of CompanyCam: $38 Million Raised to Build the Future of Visual Communication for Contractors
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Luke Hansen, CEO & Founder of…
Shariq Siddiqui, Co-founder and CEO of Veeve: Over $10 Million Raised to Power the Future of Shopper Engagement
In today’s episode of Category Visionaries, we speak with Shariq Siddiqui, Co-founder and CEO of Veeve, a shopper engagement platform that's raised over $10 Million in funding.
Topics discussed:
- Shar…
Barbra Gago, CEO and Founder of Pando: $7 Million Raised to Build the Future of Career Advancement
In today's episode of Category Visionaries, we speak with Barbra Gago, CEO and Founder of Pando, an employee career progression platform that's raised $7 Million in funding.
Topics Discussed:
- Barbra’…
Funding the Future: Dan Rosen, Founder and GP at Commerce Ventures
In today's episode of Category Visionaries we speak with Dan Rosen, Founder and GP at Commerce Ventures, an early-stage venture firm.
Topics Discussed:
- Dan’s background in venture capital and market…
Alex Zekoff, CEO and Co-Founder of Thoughtful AI: $21 Million Raised to Power the Future of Healthcare Automation
In today's episode of Category Visionaries, we speak with Alex Zekoff, CEO and Co-Founder of Thoughtful AI, an AI-powered healthcare automation platform that's raised $21 Million in funding.
Topics D…
Mike Long, CEO and Founder of Kosli: $3.5 Million Raised to Deliver Secure Software Changes at Scale and Deploy to Production with Speed
Rishi Nayyar, CEO and Co-Founder of PocketHealth: $22.5 Million Raised to Power the Future of Medical Image Sharing
In today's episode of Category Visionaries, we speak with Rishi Nayyar, CEO and Co-Founder of PocketHealth, a medical image-sharing platform that’s raised $22.5 Million in funding.
Topics Discussed:
- …
Harpreet Singh, Co-Founder and CEO of Launchable: Over $12 Million Raised to Build the Future of Software Testing
Welcome to another episode of Category Visionaries — the show that explores GTM stories from the tech's most innovative B2B founders. In today's episode, we're speaking with Harpreet Singh, Co-Founde…
David Etue, CEO of Nisos: $33 Million Raised to Build the Future of Managed Intelligence
Welcome to another episode of Category Visionaries — the show that explores GTM stories from the tech's most innovative B2B founders. In today's episode, we're speaking with David Etue, CEO of Nisos,…
Dane Baker, CEO and Co-Founder of EcoCart: $17.5 Million Raised to Power the Future of Sustainable Commerce
In today's episode of Category Visionaries, we speak with Dane Baker, CEO and Co-Founder of EcoCart, a sustainable commerce platform that's raised $17.5 Million in funding.
Topics Discussed:
- Dane’s b…
Funding the Future: Sergey Gribov, General Partner of Flint Capital
In today's episode of Category Visionaries, we speak with Sergey Gribov, General Partner of Flint Capital, a venture capital firm focusing on the early stages of promising startups.
Topics Discussed:
…
Matt Watson, CEO and Founder of Origin: Over $70 Million Raised to Make Financial Wellness the Next Big Employee Perk
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Matt Watson, CEO & Founder of…
Tyler Strand, Co-Founder and CTO at Air: $38 Million raised to Build the Creative Operations Category
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Tyler Strand, Co-Founder & CT…
Jean Le Bouthillier, CEO of Qohash: $20 Million Raised to Build the Future of Data Security
In today's episode of Category Visionaries, we speak with Jean Le Bouthillier, CEO of Qohash, a data security platform that's raised $20 Million in funding.
Topics Discussed:
- Jean’s background in def…
Prakash Chandran, Co-Founder and CEO of Xano.com: $5.4 Million Raised to Build the Next Generation of No-Code Backend Development
In today's episode of Category Visionaries, we speak with Prakash Chandran, Co-Founder and CEO of Xano, a No-Code backend development platform that's raised $5.4 Million in funding.
Topics Discussed:
…