I’m Sean Low, and I’ve been lending practical business advice to those in the business of being creative since the early 2000s, including accomplished notables such as Preston Bailey, Vicente Wolf, Nate Berkus, Sawyer Berson, Style Me Pretty, Marcy Blum, Michelle Rago, and Sylvia Weinstock--to name a few.
The key to my own success has been my ability to help artists build their businesses in a way that most honors the art that is behind them. I’ll give you straight up, no holds barred advice on handling what happens from deal to done. The journey with your client begins when they first connect with you, whether digitally or in real life. And from that moment until the project is finished, you have the power to manifest an experience and journey with them that’s transformative for all.
Everyone should be creative. Whatever your art is, it should invigorate you and bring you joy. And if it happens to be your business, it should bring you the money you need to KEEP being creative. Hopefully, I will challenge you each week to do just that.
So, let’s not just think outside the box… Let’s erase it!
You are hungry, scrappy, do whatever it takes to get your big break. You never want to lose that. It feels arrogant if you do. And yet you know what got you here will not get you there. Let’s talk Ka…
Today we are going to talk about the value of the subjective, the emotional component that is critical to the success of every creative business. It is knowing the difference between drawing birds a…
We all grew up and are taught the value of a factory. Efficiency. Low cost. Scale. And you have tried to force your creative business into the paradigm. You measure volume of work, hours, effort, no…
Most of us grew up learning about business through the eyes of the factory model. We all need factories and their models to live our lives. Creative businesses, on the other hand, are needs and have …
Remind yourself why you do what you do. You create joy and you do it with intention. When things go awry it is all too often because the singular purpose has been misformed by ego, by manipulation an…
Unless you are committed to making it look like yesterday. Evolution requires letting go to embrace what could be. It means knowing when you speak of something new, it has to be with a different mind…
Change sucks. It is hard, really hard and the inertia to change is a powerful mistress. The decision to change has to be with intention and an ultimate endeavor to reset your foundation without regar…
Every creative business takes a journey with and for its clients. The points along the way are its value. No doubt, the goal is inevitable if the journey is profound. In this episode, will will talk …
At the end of the day, you need permission to do what you do as you would do it. The one thing you have to have to create. Let’s talk about Sunday dinner.
Original Episode Number: 103 | Original Air …
Since the dawn of the industrial age, if we can measure it, we will. For creative business, those standards are and will always be amorphous. How do you value an idea? Let’s talk trains and clocks.
O…
Just like governments do not run like businesses, so too does creative businesses not look like other businesses. All too often what would be expected in business, is not true for creative business —…
Integrity means getting paid to ask better questions and being willing to live with the answers. Sound cryptic? It is not. Listen in for my explanation.
Original Episode Number: 114 | Original Air D…
What does it mean to be proactive? How often do you practice being, well, you? Let’s talk brain surgery.
Original Episode Number: 49 | Original Air Date: 4/27/2021
Links & Resources:Host: Sean Low …
Art does not see color or sex; clients do though. As with all things creative, how can the business story compel your art to move beyond bias? To do that though you will need to allow conversations t…
If you start a line of reasoning with a presumption, you can only go one way. For most creative businesses, the presumption makes no sense so you can only go the wrong way. The old saying is true, wh…
I define entrepreneurship as being convicted enough to be relentless in having others believe as you do. This permeates everything a creative business is all about. Let’s talk about Chobani Greek Yog…
Every creative business has four transitions: Potential Client To Actual Client, Idea To Design, Design To Production, Production To Reveal. As with all one-way valves, if they are leaky, things are …
A contract is when your business talks. Do you want to shout? Whisper? Or pretend you are not talking? How about you just tell a story?
Original Episode Number: 101 | Original Air Date: 5/31/2022
Li…The impact your work as a creative business will have and the places you might take it depend on your core and consistency between your business and your artistry. The frog and the scorpion comes to …
You would not think an operations management book would be so critical to the success of a creative business. After all creative businesses do not produce widgets. Process is process though and if yo…