Beyond the Image Podcast

Unless you've been ignoring marketing trends, there has been an overwhelming wave of information for business owners to "share their story."

However many entrepreneurs are still wondering How do I sh…

In this episode of Beyond the Image, host James Patrick shares the story behind how he photographed more than 500 magazine covers and the lessons learned that you can apply to your own client on-boar…

Attention Beyond the Image subscribers! We are now accepting submissions for features in our two new publications IconRefined and IconFIT Magazine!

This episode features host and publisher of IconRef…

We are constantly on coaching calls, zoom meetings, doing videos for YouTube and Instagram and by the end of the day our voices are thrashed!

In this episode of Beyond the Image, host James Patrick c…

There is a secret hack to achieving any goal you want in business and in life and this episode of Beyond the Image reveals that secret!

Host James Patrick shares the story of his first online busines…

As if the emotional labor required to become an entrepreneur was not hard enough, consider how increasingly difficult it is when you don't have the full support of those around you.

In this important…

Technology should not be a barrier between you and your target audience, but an effective tool. This episode will get you moving forward confidently in the right direction

In this episode of Beyond t…

In this episode of the Beyond the Image podcast, host James Patrick discusses the Top 7 Rules for entrepreneurs going into 2021.

The rules come from understanding and honoring consumer behavior and d…

In this special edition episode of the Beyond the Image podcast, host James Patrick shares insights from his own entrepreneurial journey and the impact that three different individuals had on his tra…

Effective copywriting is equal parts art with science as we craft a compelling narrative to build trust and resonance with our audience in efforts to increase our sales.

In this episode of Beyond the…

If you are noticing a lack of traction and engagement in your posts and as a result you are nervous your sales are suffering - then this episode of Beyond the Image is for you!

Host James Patrick dee…

Making the leap from being employed to becoming an entrepreneur is one of the most, if not the most terrifying actions that one can take. But you know what makes the leap both possible and manageable…

It is insane to realize that we are already half way through the final quarter of 2020. This means a lot of entrepreneurs are scrambling to both close out their years as well as to set the framework …

We have been told that "content is king" and that we need to be content curation machines, always pumping out new social media posts, videos, blogs, podcasts, reels and more to satiate our audience's…

Imagine wanting to quit a job that was well paid during an economic recession because you know that you are being called upon to achieve something greater.

That is exactly the space our guest Samanth…

In this episode of Beyond the Image, host James Patrick interviews the 2020 FITpreneur of the Year winner Kristen Crowley on why she chose to walk away from what many others would see as a dream job …

Entrepreneurs will often exclusively focus on either doing heavy marketing on their brand awareness to generate more leads or they will invest all their time and energy into closing leads into sales.

You have a choice. You can choose to be accountable with your goals or you can cling to deniability. But you can't do both.

This episode of Beyond the Image features Adriana Morrison who was forced t…

It is time to cut through all the clutter and noise on business advice that is not actually helping you, but instead causing you an overwhelming sense of frustration.

In this episode of Beyond the Im…

We are so excited to publicly announce the launch of two new brands to you our loyal listeners.

IconRefined is a new multi-media network celebrating entrepreneurs who not only grow their business, bu…