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2X eCommerce Podcast - Podcast

2X eCommerce Podcast

Hosted by Kunle Campbell, who is an operator of a portfolio of consumer brands, 2X eCommerce is a weekly podcast for ecommerce operators by ecommerce operators. We interview remarkable ecommerce founders and leading enablers of ecommerce growth, with every episode promising to give you at least one growth hypothesis or idea you can test.

Our focus is growing your ecommerce revenues from a cross-functional perspective, be it marketing, your tech stack, operations, finance, or customer experience. We believe that by bringing together insights from a variety of experts, we can help you double the throughput of key ecommerce functions.

2X your eCommerce growth with insights from Kunle and handpicked experts.

Follow us on Twitter, LinkedIn and Instagram: @2XeCommerce

Marketing Business Sales
Update frequency
every 5 days
Average duration
43 minutes
Episodes
540
Years Active
2014 - 2025
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EP 39: How to Scale Ecommerce Growth with Quantitative Data, Psychology and Habit w/ André Morys

EP 39: How to Scale Ecommerce Growth with Quantitative Data, Psychology and Habit w/ André Morys

My guest on today’s show is André Morys; the founder of Web Arts AG - one of the largest and a leading world class Conversion Rate Optimization (CRO) agency based in Frankfurt, Germany. With leading …

00:55:08  |   Mon 14 Sep 2015
EP 38: 7 MUST-HAVE Ecommerce Email AutoResponder Sequence Series w/ John McIntyre

EP 38: 7 MUST-HAVE Ecommerce Email AutoResponder Sequence Series w/ John McIntyre

If you haven’t implemented an email marketing strategy for your store yet, you’re missing out big time. A properly-implemented email marketing campaign can lift revenue by as much as 50%. With that s…
00:49:58  |   Tue 01 Sep 2015
EP 37: 6 Steps to Help You Sell More over the Coming Holidays

EP 37: 6 Steps to Help You Sell More over the Coming Holidays

How should you structure your marketing campaigns for the upcoming holiday selling season? On this episode of the 2X eCommerce Podcast Show, I shed a 6 step framework to use to sell more this holiday…
00:24:38  |   Thu 27 Aug 2015
EP 36: How to Improve Retention and Customer Lifetime Value (CLV) w/ Alex McEachern, Sweet Tooth

EP 36: How to Improve Retention and Customer Lifetime Value (CLV) w/ Alex McEachern, Sweet Tooth

When it comes to Ecommerce Loyalty programs; one SaaS company seems to be leading the pack: Sweet Tooth (https://www.sweettoothrewards.com/). They deliver some of the highest quality content on custo…
00:36:58  |   Tue 25 Aug 2015
EP 35: The Single Most Important Thing to Do Right Now in Prep for the Holiday Selling Season

EP 35: The Single Most Important Thing to Do Right Now in Prep for the Holiday Selling Season

What is the single most important thing I should be doing right now to prepare for the upcoming holiday selling season? The single most important thing to do right now is to have a thorough analysis …
00:27:00  |   Thu 20 Aug 2015
EP 34: Mission Belt's Journey from Shark Tank Pitch to Fledgling Multimillion Dollar Company, w/ Nate Holzapfel

EP 34: Mission Belt's Journey from Shark Tank Pitch to Fledgling Multimillion Dollar Company, w/ Nate Holzapfel

I talk with Nate Holzapfel, the founder of Mission Belt, a micro-adjustable belt that was successfully pitched and funded by Daymond John on the US TV show Shark Tank. We talk about the effect of Day…
00:56:22  |   Tue 18 Aug 2015
EP 33: How to Thrive as an Ecommerce Merchandiser of other Brands

EP 33: How to Thrive as an Ecommerce Merchandiser of other Brands

Selling other brands is a challenge but can still be rewarding. This is a follow on talk from episode 30: What Kind of Ecommerce Business Are You Building? Where I provided the only two routes to sel…
00:23:41  |   Thu 13 Aug 2015
EP 32: LOVE WITH FOOD, a Super Fast Growth Organic Snack Subscription Ecommerce Business w/ Aihui Ong, Founder

EP 32: LOVE WITH FOOD, a Super Fast Growth Organic Snack Subscription Ecommerce Business w/ Aihui Ong, Founder

Aihui Ong 爱慧 (pronounced as I-WE) is the founder and CEO of a Silicon Valley based subscription ecommerce snack business most of our U.S listeners will have heard off: Love With Food. For as low as $…
01:05:47  |   Tue 11 Aug 2015
EP 31: Scaling Mid-Tier Ecommerce with Customer Lifecycle Data and Personalisation w/ Ivan Mazour, Ometria

EP 31: Scaling Mid-Tier Ecommerce with Customer Lifecycle Data and Personalisation w/ Ivan Mazour, Ometria

Today’s show is particularly quite exciting: that is because if you are signed up to my newsletter, you'll know by now how I bang on about how fundamental repeat customers are to achieving ecommerce …
01:14:20  |   Tue 04 Aug 2015
EP 30: What Kind of Ecommerce Business Are You Building?

EP 30: What Kind of Ecommerce Business Are You Building?

There are two major routes in the business of online retail, you either: Sell products from a range of brands and in other words ‘curate’ a range and offering of products for your target market. Yo…
00:11:22  |   Thu 30 Jul 2015
EP 29: How Lean Ecommerce Startup: Lostmy.Name Sold ($15m) 600,000 Copies of a Personlised Childrens’ Story Book in 2 years

EP 29: How Lean Ecommerce Startup: Lostmy.Name Sold ($15m) 600,000 Copies of a Personlised Childrens’ Story Book in 2 years

Lost My Name (https://www.lostmy.name/) is a London based digital publishing and ecommerce start-up, that has sold close to 600,000 copies of a single personalised book titled: “The Little Boy/Girl W…
01:02:37  |   Tue 28 Jul 2015
EP 28: Facebook Advertising for Ecommerce Rundown with CPC Strategy w/ Stephen Kerner

EP 28: Facebook Advertising for Ecommerce Rundown with CPC Strategy w/ Stephen Kerner

This is my third and final interview with CPC Strategy - the paid search management agency with a specialist focus in retail. This time we talk about Facebook Marketing for Ecommerce (and YES, Facebo…
01:01:12  |   Tue 21 Jul 2015
EP 27: How to Find, Hire and Retain Great Magento Developers and Agencies w/ Tim Reynolds

EP 27: How to Find, Hire and Retain Great Magento Developers and Agencies w/ Tim Reynolds

How do you find; not just a good magento developer but a great one? In this episode, I am going to be talking with the Chief Technology Officer of a Magento development agency (Envalo) who is Magento…
00:51:01  |   Tue 14 Jul 2015
EP 26: Amazon Product Advertising Masterclass with CPC Strategy w/ Rick Backus

EP 26: Amazon Product Advertising Masterclass with CPC Strategy w/ Rick Backus

This is the 2nd of a 3-part series with CPC Strategy - the paid search management agency with a specialist focus in retail. This episode is dedicated to how to effectively run Amazon Product Advertis…
00:47:57  |   Tue 07 Jul 2015
EP 25: UK Shoppers Expect Three-hour Delivery Window for eCommerce Purchases - Honeywell

EP 25: UK Shoppers Expect Three-hour Delivery Window for eCommerce Purchases - Honeywell

More and more UK consumers are shopping online and they increasingly expect retailers to provide more convenient delivery options to accommodate their busy schedules. In fact, the three-hour delivery…
00:19:03  |   Thu 02 Jul 2015
EP 24: HOOKED: Building a Habit Forming eCommerce Business - Nir Eyal

EP 24: HOOKED: Building a Habit Forming eCommerce Business - Nir Eyal

I am SUPER excited to have Nir Eyal with me on the 2X eCommerce Podcast show today! Nir is the author of New York Times best selling book about consumer psychology and technology: Hooked: How to Buil…
00:30:24  |   Tue 30 Jun 2015
EP 23: Raising Capital for Ecommerce: Angels, VCs, Kickstarter - Marvin Weinberger,  Innovation Factory

EP 23: Raising Capital for Ecommerce: Angels, VCs, Kickstarter - Marvin Weinberger, Innovation Factory

On today’s episode we talk MONEY….MONEY….MONEY. By that I mean raising CAPITAL for ECOMMERCE. I am going to be speaking about the current options available beyond Family and Friends: RAISING SEED CAP…
00:50:30  |   Tue 23 Jun 2015
EP 22: Part 2: AdWords for eCommerce [Remarketing & Text Ads] with CPC Strategy - Jeff Coleman

EP 22: Part 2: AdWords for eCommerce [Remarketing & Text Ads] with CPC Strategy - Jeff Coleman

Hope you enjoyed Part I of the AdWords for eCommerce interview with Jeff Coleman of CPC Strategy. In Part 2 of interview we speak in depth about Remarketing, Text Ads, Day to Day Campaign Management …
00:26:27  |   Tue 16 Jun 2015
EP 21: Part I: AdWords for eCommerce [Google Shopping] with CPC Strategy - Jeff Coleman

EP 21: Part I: AdWords for eCommerce [Google Shopping] with CPC Strategy - Jeff Coleman

This is the first part of my AdWords for eCommerce interview with Jeff Coleman, Director of Retail Search at CPC Strategy. CPC strategy are a well respected paid search management agency with a speci…
00:51:13  |   Tue 09 Jun 2015
EP 20: Ex-Amazon.com Personalization Expert Talks about Upselling and Cross Selling - Saurabh Nangia, Founder TargetingMantra

EP 20: Ex-Amazon.com Personalization Expert Talks about Upselling and Cross Selling - Saurabh Nangia, Founder TargetingMantra

We are talking about harnessing Personalisation and Machine Learning to Upsell and Cross Sell more Products in an online retail context. Saurabh Nangia - the Founder and CEO of TargetingMantra - a Sa…
00:47:57  |   Tue 02 Jun 2015
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