What Works
Work is central to the human experience. It helps us shape our identities, care for those we love, and contribute to our communities. Work can be a source of power and a catalyst for change. Unfortunately, that's not how most of us experience work—even those who work for themselves. Our labor and creative spirit are used to enrich others and maintain the status quo. It's time for an intervention. What Works is a show about rethinking work, business, and leadership for the 21st-century economy. Host Tara McMullin covers money, management, culture, media, philosophy, and more to figure out what's working (and what's not) today. Tara offers a distinctly interdisciplinary approach to deep-dive analysis of how we work and how work shapes us.
- Update frequency
- every 5 days
- Average duration
- 35 minutes
- Episodes
- 414
- Years Active
- 2018 - 2025
EP 137: Transitioning Into Intrapreneurship While Maintaining Your Mission With &yet Chief Of Strategy Sarah Bray
The Nitty Gritty
* How Sarah Bray, entrepreneur, author, and digital strategist, transitioned from working exclusively for herself to joining the smart and passionate team at &yet, a design and dev…
00:40:54 |
Tue 12 Jun 2018
EP 136: Playing Big With A Boutique Music Licensing Company with Catch The Moon Music Founder Cathy Heller
The Nitty Gritty
* How Cathy and her songwriting agency, Catch the Moon Music, manage music inquiries and how they close deals
* Hear all the details on Mochas and Music, Cathy’s unique way of putt…
00:44:54 |
Tue 05 Jun 2018
EP 135: Growing A Truly Sustainable Business With Art & Eden Founder Susan Correa
The Nitty Gritty
* The story behind Susan’s personal breakthrough that prompted her to leave a two decade fashion career to launch Art & Eden, a sustainable clothing line for kids
* How Susan trans…
00:26:29 |
Tue 29 May 2018
EP 134: Realizing Your Idea Is So Much Bigger Than You Imagined With Startup Pregnant Founder Sarah K Peck
The Nitty Gritty
* What inspired Sarah to launch Startup Pregnant (and how that concept pivoted from book to podcast)
* Sarah’s strategy for securing sponsors before launching a podcast (hint: it’s…
00:41:12 |
Tue 22 May 2018
EP 133: Building A Business In The Feminine Economy With Sister Founder & Director Jennifer Armbrust
The Nitty Gritty
* How Jennifer’s creative entrepreneurial journey influenced the creation of Sister and Feminine Business School
* What led Jennifer to transition from solopreneurship to a brand t…
00:43:32 |
Tue 15 May 2018
EP 132: Choosing The B Corp Life with Buzz Food Truck Founder Michael Sirianni
The Nitty Gritty
* Why Michael created Buzz, a rock-and-roll infused sandwich shop on wheels
* How he infused his personal values into Buzz — and how those values extend into the culture of the com…
00:42:37 |
Tue 08 May 2018
EP 131: Optimizing What Works For Your Small Business With Oki Doki Co-Founder Marie Poulin
The Nitty Gritty:
* Marie shares the role customer interviews have played in the evolution of her online learning software product, Doki
* How automation plays an important role in how Marie and he…
00:48:49 |
Thu 03 May 2018
EP 130: Crafting Communities–And Happier Businesses–Both Online And Offline With Happy Startup School Co-founder Carlos Saba
The Nitty Gritty
* What prompted Carlos to shut down a thriving digital agency to start The Happy Startup School
* What happiness as a business model looks like — and how Carlos teaches that model …
00:50:59 |
Tue 01 May 2018
EP 129: Building a Client Pipeline With Communication Rebel Founder Dr. Michelle Mazur
The Nitty Gritty:
* How Michelle created the “3 Word Rebellion” framework that brings her new client leads
* Why Michelle uses a free consultation to book new clients
* The importance of Being Boss…
00:49:05 |
Thu 26 Apr 2018
EP 128: Melding Disparate Passions with Herbalist & Spaceship Builder Lisa Akers
The Nitty Gritty
* The breaking point in Lisa’s life that inspired her to turn to herbalism for answers — and why she decided to study herbalism deeper
* How Lisa manages her job as a spaceship bui…
00:39:29 |
Tue 24 Apr 2018
EP 127: Getting Lean For More Meaningful Growth With Textile Design Lab Founder Michelle Fifis
The Nitty Gritty
* Why Michelle Fifis consolidated her offers into her membership program, the Textile Design Lab
* The steps Michelle took to achieve greater profitability focusing on doing less a…
00:31:17 |
Thu 19 Apr 2018
EP 126: Navigating The Process Of Rebranding & Repositioning with Truce With Food Creator Ali Shapiro
The Nitty Gritty
* Why Ali’s new brand message is all about shifting the way her clients see themselves
* How she draws a connection between health and politics — and positions her opinion in a way…
00:42:57 |
Tue 17 Apr 2018
EP 125: Writing Content For Results with Content Direction Agency Founder Lacy Boggs
The Nitty Gritty:
* Why Lacy is producing fewer “how to” articles and, instead, focusing on “riffing” on the leading edge of content marketing thought leadership
* How she’s developing a process fo…
00:44:36 |
Wed 11 Apr 2018
EP 124: Co-Writing A Book To Grow Your Brand With Being Boss Author Emily Thompson
The Nitty Gritty
* The four reasons why Emily and Kathleen, co-hosts of the Being Boss podcast, chose to traditionally publish their first book, Being Boss, instead of self-publishing (and how they…
00:39:29 |
Mon 09 Apr 2018
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