What Works
Work is central to the human experience. It helps us shape our identities, care for those we love, and contribute to our communities. Work can be a source of power and a catalyst for change. Unfortunately, that's not how most of us experience work—even those who work for themselves. Our labor and creative spirit are used to enrich others and maintain the status quo. It's time for an intervention. What Works is a show about rethinking work, business, and leadership for the 21st-century economy. Host Tara McMullin covers money, management, culture, media, philosophy, and more to figure out what's working (and what's not) today. Tara offers a distinctly interdisciplinary approach to deep-dive analysis of how we work and how work shapes us.
- Update frequency
- every 5 days
- Average duration
- 35 minutes
- Episodes
- 414
- Years Active
- 2018 - 2025
EP 274: The Tools That Power A Content-Driven Business With Grit Host Jessica Stansberry
In This Episode:
* What tools Jessica Stansberry uses to run her content-driven business* How she knows when it’s time to switch tools and what criteria she uses to pick a new one* What proje…
00:43:22 |
Tue 14 Apr 2020
EP 273: The Tools We Use To Run a Podcast Production Agency with YellowHouse.Media Co-Founders Sean and Tara McMullin
In This Episode:
* Sean and Tara McMullin, co-founders of YellowHouse.Media share the tools they use to run their podcast production agency* Sean shares the value of templates across a variet…
01:11:20 |
Tue 07 Apr 2020
EP 272: Making Your Brand Personal With Stasia’s Style School Creator Stasia Savasuk
My brand is more “me” than ever.
Which is funny because, up until 2017, my brand was my name.
That year, I made a conscious effort to move away from my personal brand and build out a com…
00:43:45 |
Tue 31 Mar 2020
EP 271: Brand-Building Is More Important Than Ever
People are still spending money.
It’s a message I’ve shared over and over again over the last 2 weeks. Not everyone is spending money… and not everyone has the money to spend. But plenty of…
00:24:27 |
Thu 26 Mar 2020
EP 270: Building A Brand That Defies Stereotypes With 300 Pounds And Running Host Martinus Evans
In This Episode:
* Why Martinus Evans started running in the first place* How his idea of a runner changed at the starting line of his first race* Why Toastmasters played a bit part in his de…
00:38:01 |
Tue 24 Mar 2020
EP 269: Co-Creating A Brand In Community With Shameless Mom Academy Host Sara Dean
In This Episode:
* Shameless Mom Academy founder & host Sara Dean shares how her brand developed over time and in partnership with her community* Why she started the podcast in the first plac…
00:40:43 |
Tue 17 Mar 2020
SPECIAL: COVID-19 And The Impact On Small Business Owners
Well, things are weird out there.
We’re all wondering how the coronavirus pandemic will shape our lives and work in the months (or years) to come.
For many small business owners, ther…
00:50:16 |
Sat 14 Mar 2020
EP 268: Creating A Focused & Intentional Brand With Alyssa Catalano from Studebaker Metals
In This Episode:
* What Studebaker Metals stands for as a brand and how that shapes the choices they make about product, marketing, and messaging* Why they’re focused on producing genderless …
00:42:37 |
Tue 10 Mar 2020
EP 267: Leveling Up With Customer Feedback with Mighty Networks Gina Bianchini
The Nitty-Gritty:
* How Gina Bianchini has been leading a slow & intentional brand evolution at Mighty Networks* Why customer feedback has been the key factor in how the brand (and product) h…
00:51:29 |
Tue 03 Mar 2020
EP 266: Building An Inclusive Community With Whole30’s Melissa Urban & Dr. Carrie Kholi-Murchison
The Nitty-Gritty:
* The day Melissa Urban realized she needed to do more to make the Whole30 community more inclusive* Why she’s chosen to be public about her learning when it comes to divers…
00:59:44 |
Tue 25 Feb 2020
EP 265: Leading Differently With MicroConf Co-Founder Rob Walling
The Nitty-Gritty:
* What values are woven through Rob Walling‘s many ventures* Why he started MicroConf and how it’s a direct reaction to so many communities & events for founders* How Rob se…
00:36:40 |
Tue 18 Feb 2020
EP 264: Leading A Growing Community With Rebelle Founder Shannon Siriano Greenwood
The Nitty-Gritty:
* The “fetal position” moment that led Shannon Siriano Greenwood to start Rebelle* Why belonging, inclusivity, vulnerability, and authenticity are the top values the communi…
00:38:02 |
Tue 11 Feb 2020
EP 263: Turning Your Values Into Action With Diversity, Equity, and Inclusion Coach Erica Courdae
The Nitty-Gritty:
* The frustrating situation that led Erica Courdae to go on her own and create Silver Immersion, an inclusive hair and beauty company* How Erica has developed her voice and …
00:44:29 |
Tue 04 Feb 2020
EP 262: Honing Your Craft Using Smart Project Management With Kickass Conferences Founder Isaac Watson
The Nitty-Gritty:
* How Kickass Conferences founder Isaac Watson manages massive projects like organizing a conference* The 5 phases that each event plan goes through and how project manageme…
00:47:18 |
Tue 28 Jan 2020
EP 261: 5 Project Management Tools These Small Business Owners Can’t Do Without
The Nitty-Gritty:
* 5 small business owners share the project management tools they can’t live without* Why each tool is the right fit for the way each business owner works* How they incorpor…
00:27:40 |
Thu 23 Jan 2020
EP 260: Tracking Complex Projects With On-Demand CFO Christina Sjahli
The Nitty-Gritty:
* Why clear client communication helps on-demand CFO & cash flow analyst Christina Sjahli manage her complex financial projects* The system she uses to keep track of documen…
00:45:20 |
Tue 21 Jan 2020
EP 259: Managing The Creative Process With Brooklyn Book Doctor Founder Joelle Hann
The Nitty-Gritty:
* How Brooklyn Book Doctor founder Joelle Hann manages the process of book writing for her clients* What her book coaching experience taught her about creating and managing …
00:41:18 |
Tue 14 Jan 2020
EP 258: Managing Multi-Layer Projects With Kaye Publicity Founder Dana Kaye
The Nitty-Gritty:
* How Kaye Publicity founder Dana Kaye plans and manages multi-layer book publicity projects* The tools she uses to track progress, run reports, and organize the information…
00:55:31 |
Tue 07 Jan 2020
EP 257: End-Of-Year Mailbag Episode With Tara McMullin
We’ve had a helluva year here at What Works. We’ve talked to over 100 small business owners, published more than 80 episodes, and tackled 12 different themes this year.
What Works is specia…
01:02:41 |
Tue 24 Dec 2019
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