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Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast - Podcast

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.

Business Marketing Technology
Update frequency
every day
Average duration
17 minutes
Episodes
1631
Years Active
2018 - 2025
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Life After Algo Update Season -- Winners and Koenes (Jan 2020)

Life After Algo Update Season -- Winners and Koenes (Jan 2020)

Today we discuss who's making moves in the SEO community with Tyson Stockon, Searchmetrics' Director of Services.
00:27:17  |   Tue 04 Feb 2020
Expanding the Voices of Search Podcast -- Benjamin Shapiro // benjshap LLC

Expanding the Voices of Search Podcast -- Benjamin Shapiro // benjshap LLC

Today we discuss some of the changes in Jordan Koene's career, some of the changes to the Voices of Search podcast and what you can expect from us moving forward.
00:16:41  |   Mon 03 Feb 2020
Why Visual Search Will Be More Important Than Voice Search In 2020  -- Eric Enge  // Perficient Digital

Why Visual Search Will Be More Important Than Voice Search In 2020 -- Eric Enge // Perficient Digital

Today, Eric Enge, the Principal of Digital Marketing at Perficient Digital is going to tell us why visual search is going to be more important than voice search in 2020.
00:15:06  |   Fri 31 Jan 2020
Why Google Will Be Integrating More Features Into Its UI -- Eric Enge  // Perficient Digital

Why Google Will Be Integrating More Features Into Its UI -- Eric Enge // Perficient Digital

Today, Eric Enge, the Principal of Digital Marketing at Perficient Digital shares his predictions for why Google will be integrating more features into its UI in 2020.
00:16:44  |   Thu 30 Jan 2020
Google vs. Amazon: eCommerce SEO Predictions for 2020 -- Collin Colburn // Forrester

Google vs. Amazon: eCommerce SEO Predictions for 2020 -- Collin Colburn // Forrester

Today, Collin Colburn who is an Analyst at Forrester is going to talk about his predictions for the e-commerce landscape.
00:11:30  |   Wed 29 Jan 2020
Macro-Marketing Trends Affecting SEO's in 2020 -- Collin Colburn // Forrester

Macro-Marketing Trends Affecting SEO's in 2020 -- Collin Colburn // Forrester

Today, Collin Colburn who is an Analyst at Forrester is going to share some of his projections for the greater marketing landscape that could affect SEO's.
00:15:39  |   Tue 28 Jan 2020
SEO Predictions for 2020 -- Collin Colburn // Forrester

SEO Predictions for 2020 -- Collin Colburn // Forrester

Today, Collin Colburn who is an Analyst at Forrester is going to share some of his predictions for the SEO landscape for 2020.
00:17:44  |   Mon 27 Jan 2020
Google Jumpstarts 2020 with Selection and Filtering Algorithm Update - Jordan Koene // Searchmetrics

Google Jumpstarts 2020 with Selection and Filtering Algorithm Update - Jordan Koene // Searchmetrics

Episode Overview: Google wasted no time entering 2020 with a bang, releasing a core algorithm update and updating their Google Shopping Experience within the same week. Join Ben and Searchmetrics CEO…
00:14:15  |   Fri 17 Jan 2020
Career Day: A Philosophical Curiosity Yields SEO Success – Raphael Raue // Mozilla

Career Day: A Philosophical Curiosity Yields SEO Success – Raphael Raue // Mozilla

Episode Overview: The internet has become a massive forum, bringing people together to exchange knowledge, ideas and goods. This exchange is rooted in philosophical principles creating a marketplace …
00:33:21  |   Wed 15 Jan 2020
20/20 Vision: Rules Regulating Low Value Content Intensify - Jordan Koene // Searchmetrics

20/20 Vision: Rules Regulating Low Value Content Intensify - Jordan Koene // Searchmetrics

Episode Overview: The internet launched nearly 30 years ago and now has more than 1.7 billion websites. Google’s web crawlers can comb websites incredibly fast, but as the amount of webpages increase…
00:10:38  |   Fri 10 Jan 2020
20/20 Vision: The Impending End of the Backlink - Jordan Koene // Searchmetrics

20/20 Vision: The Impending End of the Backlink - Jordan Koene // Searchmetrics

Episode Overview: The backlink, a staple of SEO best practices, is trending toward an inevitable end in 2020 and beyond as search giants like Google look to better authority-building practices. Join …
00:09:07  |   Thu 09 Jan 2020
20/20 Vision: Google Expands its Update Communications - Jordan Koene // Searchmetrics

20/20 Vision: Google Expands its Update Communications - Jordan Koene // Searchmetrics

Episode Overview: The number of Google algorithm updates reached a new high in 2019, along with their transparency in communication to keep the industry informed on the most recent changes. Join host…
00:08:35  |   Wed 08 Jan 2020
20/20 Vision: A Rise in Featured and Vertical Paid Elements - Jordan Koene // Searchmetrics

20/20 Vision: A Rise in Featured and Vertical Paid Elements - Jordan Koene // Searchmetrics

Episode Overview: As Google moves to increase zero-click SEO positioning it’s also adding more vertical based paid ad elements, which raises an important question – How will these changes affect bran…
00:10:32  |   Tue 07 Jan 2020
20/20 Vision: Increasing Zero-Click SEO Positioning - Jordan Koene // Searchmetrics

20/20 Vision: Increasing Zero-Click SEO Positioning - Jordan Koene // Searchmetrics

Episode Overview: SEO experienced massive changes throughout the 2010s with the rapid development of new technologies, which forever changed the ways we shop, conduct business, search and connect wit…
00:10:47  |   Mon 06 Jan 2020
Google's Holiday Shopping Experience: Black Friday Recap - Jordan Koene // Searchmetrics

Google's Holiday Shopping Experience: Black Friday Recap - Jordan Koene // Searchmetrics

Episode Overview: We’ve reached the end of the road for 2019 on the Voices of Search podcast, rounding out the year taking one final look at data from Black Friday’s aftermath. Join host Ben and Sear…
00:20:07  |   Thu 19 Dec 2019
Analyzing Google’s Holiday Shopping Experience Search Data - Jordan Koene // Searchmetrics

Analyzing Google’s Holiday Shopping Experience Search Data - Jordan Koene // Searchmetrics

Episode Overview: In the spirit of giving this holiday season Searchmetrics is sharing a huge gift from Google with our listeners. Google shared the top 100 products users searched in Google’s Shoppi…
00:16:22  |   Thu 12 Dec 2019
Career Day: How Multimedia Production Skills Created an SEO Rockstar - Hamilton Kiah // FastSpring

Career Day: How Multimedia Production Skills Created an SEO Rockstar - Hamilton Kiah // FastSpring

Episode Overview: One inquisitive search is sometimes all it takes to inspire a career change to SEO. FastSpring’s Hamilton Kiah applied his vast portfolio of multimedia production skills to SEO and …
00:22:58  |   Wed 11 Dec 2019
December 2019 Winners and Losers: Black Friday Victors – Tyson Stockton // Searchmetrics

December 2019 Winners and Losers: Black Friday Victors – Tyson Stockton // Searchmetrics

Episode Overview: Retail giants swept the field once again on Black Friday 2019, with Amazon expanding its online dominion and Best Buy experiencing visibility gains in mobile and desktop. Meanwhile,…
00:23:17  |   Tue 10 Dec 2019
Measuring and Analyzing the Impact of Holiday SEO Efforts – Tyson Stockton // Searchmetrics

Measuring and Analyzing the Impact of Holiday SEO Efforts – Tyson Stockton // Searchmetrics

Episode Overview: Reviewing performance analytics data after a busy holiday season is like opening presents on Christmas morning for SEOs. Join Ben and Searchmetrics’ Director of Services Tyson as th…
00:09:21  |   Fri 06 Dec 2019
Expand Your Holiday Strategy to Build Authority and Awareness – Tyson Stockton // Searchmetrics

Expand Your Holiday Strategy to Build Authority and Awareness – Tyson Stockton // Searchmetrics

Episode Overview: Like an ornately adorned Christmas tree, your content needs all the decorative fixings to build awareness and truly stand out amidst your competitors this holiday season. Join Ben a…
00:09:25  |   Thu 05 Dec 2019
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