Unthinkable with Jay Acunzo

Scott Stratten looks every part a blacksmith. He's mastered a rare craft in our digital world today, but make no mistake -- he's a master craftsman. And while he may not work with any type of metal, …

If there was a Yelp listing for every industry niche, "Headphone Brand" would appear with the most possible dollar signs.

Big brands use bigger celebrities and spend some of the biggest ad budgets ar…

We call the show "Unthinkable" because anytime someone uses their intuition, it feels like they did something crazy. Maybe they broke from conventional thinking -- that alone feels pretty unthinkable…

What if intuition was actually the same as the kind of thinking we value in the business world, but it reaches full potential quicker? Wouldn't that be an insanely valuable skill? If you could instan…

The information age has a downside: Advice Overload. In the face of ubiquitous experts and never-ending best practices and how-tos and secrets, what if you trusted your intuition? Well, for starters,…

We use our intuition every single day to make decisions. So why does it still feel like a leap to trust it when it comes to the more meaningful stuff in our work? The answer is more complicated than …

Last we spoke, we wondered why we don't trust our intuition more. I mean, it's with us at all times, telling us things. But we often feel like it's a LEAP to listen to our intuition. This week, we wo…

Technically supposed to be taking a week off but ... I won't tell if you don't!

Send your examples of conventional wisdom, pithy quotes-as-gospel, or popular best practices to [email protected] -- w…

Last week, we defined intuition once and for all. This week, we wonder: Why don't we routinely TRUST our intuition? We came up with a practical definition, but why can't we seem to make it practical …

So we aspire to do something exceptional, and we can't stand all that average noise created by the endless "hacks" and "cheats" and "secrets" out there. So now what? If all that expertise is simply g…

After a year, we finally land on the common thread that ties us all together as listeners. Then, we revisit one of our most popular stories and find out some new things we missed last time. And we be…

Our our every-other-week series profiling names you know sharing stories you don't concludes with Amy Schmittauer. In this brutally honest and hilarious discussion, Amy talks about her parody of the …

Remarkable stories of what happens when you embrace constraints, rather than fight for "creative freedom" (and an exploration of what the heck "creative freedom" even means).

Stories today from First…

We continue our every-other-week series profiling names you know sharing stories you don't. This week, we get existential and emotional with one of the most creative content marketers on the planet, …

When we say the word content, MOST of us refer to the container -- a blog post, a video, a podcast. But the audience we aim to serve is after what's INSIDE our content -- the information, the educati…

We continue our every-other-week series profiling names you know sharing stories you don't. This week, we think the big thoughts and feel the big feels with Robert Rose. We talk music, on-stage inter…

We live in the era of experts. If we don't have an idea or answer, we can find and follow everyone else's. This creates copycat, forgettable work. Luckily, the most powerful way to differentiate from…

We continue our every-other-week series profiling names you know sharing stories you don't. This week, we get starry-eyed over big ideas with Tamsen Webster. Stories include Tamsen's love affair with…

We hear the phrase a lot, from friends, bosses, clients, peers: JUST SHIP IT! Just ship your work already. But should you? COULD you? Is this idea friend ... or foe?

Today we go exploring the topic o…

We continue our every-other-week series profiling names you know sharing stories you don't. This week, a frank discussion with Mitch Joel. Stories include Mitch's first-ever keynote speech (and the c…