At the Tiny Course Empire Podcast, host Cindy Bidar is banishing the online marketing overwhelm and busting the myths about digital course creation that keep you stuck in startup mode.
Each week you’ll hear actionable tips, real-world strategies, and plenty of practical advice about turning your expertise and experience into digital courses, and your courses into a profitable, sustainable business.
With more than 10 years of hands-on experience managing operations and marketing for six- and seven-figure businesses, Cindy knows a thing or two about how to launch and grow an online empire. She’ll help you make sense of the technology, turn seemingly monumental projects into bite-sized tasks, and design repeatable systems that create predictable results.
Interesting marketing strategies. Must-have software. Fun business ideas. Limited-time course offers. Intriguing new social platforms.
There’s no shortage of potential opportunities for small busines…
Owning an online business means you get to wear a lot of hats. Bookkeeper, project manager, website developer, and perhaps most important hat of all, that of content creator.
In fact, I can’t think o…
It’s not a secret that organic reach on Facebook, Instagram and others is at an all time low. What’s worse, even if you’ve mastered a pla…
This is the final episode before we kick off a brand new year. And since this is episode 22, I thought it was only fitting that we celebrate with 22 ways we can all have a more successful 2022.
Wheth…
I know, I know.
You didn’t quit that soul-sucking day job just so you could punch a time clock every day in your own home office. Believe me, I get it.
I’ve said many times over the years that the be…
Warren Buffett famously said, “If you don’t find a way to make money while you sleep, you will work until you die.”
For online business owners, that means finding ways to earn passive income. While w…
What’s one thing that sets successful business owners apart from those who struggle to gain traction?
It’s not better tools or more education.
It’s not more influential friends or a more profitable n…
It’s that time of year again. A brand new, shiny calendar is just around the corner, and that means it’s time to set some goals.
THIS is the year you’ll finally lose weight, get fit, start a blog, wr…
There are all kinds of pricey tools you can invest in as a small business owner, but one of the most useful is the free Google Alerts.
In this episode, we’re digging into what Google Alerts do, how t…
There are almost as many ways to make money online as there are people in the world who are doing it.
In this episode, I’m going to break down six popular online business models, including what it ta…
Every good email marketer knows you have to nurture your new subscribers, right?
But what if it turns out the whole “nurturing” thing has morphed into something it was never meant to be? What if inst…
A friend of mine asked me recently how I plan my year. While I’m always on the lookout for ways to improve, it’s rare for me to actually sit down and have a year-end planning session.
Until now.
This…
It’s something no one likes to think about, but at some point every small business owner needs to ask, “What will happen if I can’t work?”
In today’s episode, we’re talking about an uncomfortable top…
Membership sites are more popular than ever, and why not? They offer recurring, predictable income, give you loads of content you can repurpose in a variety of ways, and work well as a part of an ove…
When you're building an online business, knowing what you want to do is just the beginning. Knowing what technology to use to make it happen is an entirely different dilemma.
In this episode, I'll…
In the corporate world, taking a product apart so you can discover how it works and design something similar (or better) is called reverse engineering. It’s a strategy that’s been used for hundreds o…
Consistent action creates consistent results. I see that everywhere in my business and in my life, but nowhere is it more apparent than in my marketing calendar.
When I finally hit on a repeatable ma…
Coaches, course creators, bloggers, product sellers, drop shippers, virtual assistants… it doesn’t matter what your business model is, list-building no doubt holds a priority spot on your never-endin…
Feeling overwhelmed with all there is to do to start or run your online business?
Honestly, I'd be surprised if you didn't sometimes feel a bit overworked, burnt out, or just plain tired.
Run…
When I was just getting started online, I knew one thing for sure: I had to start an email list. Everyone said so.
The problem was, beyond creating an opt-in offer, I didn’t have a clue about autores…