The Truth About Marketing

Come learn a comedian’s secret for sparking creativity on demand -- the simple method Tom Rhodes learned from another comic for reliably producing new content (this will guarantee you a flow of new i…

In this episode, Kevin talks about how the best marketers stand out from the crowd by leaving their comfort zones and immersing themselves with other people's realities.

Come learn the surprising reason Michael Fishman's “reliable as gravity” marketing strategies bombed on one project… and crucial lesson you can use to avoid the same mistake

Kevin talks about the importance of giving yourself permission to get paid what you're really worth.

Tim Castleman sheds light on why you don't need mega-star results to get started as a marketer... and how to guarantee yourself the best shot at success

How to get good enough to be paid is the burning question that the best up and coming freelancers inevitably ask… In fact, the very need to find the answer to this question is a solid indication of a…

Discover how Chris Farrell accidentally stumbled upon the "Aladdin's cave" of marketing (and why it's up to 10X more lucrative than what most marketers do)

Through a celebrity encounter gone wrong, Kevin discovers that he (and you) are already "like Mike."

In this episode, Zach Smith shares some insights on the truth behind a successful marketing campaign for crowdfunding.

Kevin's failed career as a 16-year-old construction worker points the way to your true purpose.

Come learn how Andre Chaperon channeled his early trials and tribulations in marketing into one of his most profitable campaigns (it's bringing in new customers to this day)

Kevin discovers how to network at seminars (without looking like an idiot).

Listen to this episode to learn how Brian Kurtz finally cracked the code on selling info-products on TV (this is the single biggest success of his career)

Giving away something of value for free is a common model for generating targeted leads, but a lot of people goof it up. In today's episode, Kevin shows how to provide over-the-top value in your free…

In today's episode, James Schramko reveals why you need to be VERY careful about how you sell continuity to your customers (screw this up and you may not get a second chance)

There's something magical in the rhythm of great copy. Discover how Kevin pumps the funk into any sales process.

Discover what Ben Settle does to quickly knock out killer subject lines day after day… and the dead-simple way to choose the best one

In this episode, you'll learn how to define the number one skill your clients come to you for, and ways to use it to land work you LOVE doing AND get paid good doing it.

Ben Johnson and I talk about a strange phenomenon where gamers have poured an astounding $82 MILLION into a crowdfunded PC game... that isn't even finished yet. You'll discover how you can use this t…

In this episode, I'll give you a proven 10-step video sales pitch for converting your viewers into buyers (and how to balance emotion and logic throughout your ad to close the sale)