The Sales Transformation Podcast
The Sales Transformation Podcast is brought to you by Consalia. Led by Dr Philip Squire, Consalia is the UK’s only Sales Business School, providing Masters, Postgraduate & Undergraduate Apprenticeship programmes in Sales, dedicated to the improvement of sales performance. For over 20 years he has provided sales consulting education services and training to brands including Apple, AT&T, Ford, Hertz, HP, Pirelli, Royal Caribbean, SAP and Zurich Financial Services.
He is one of just a handful of sales professionals internationally to have a research doctorate in sales. Philip is a subject matter expert for the UK TrailBlazer undergraduate apprenticeship degree in sales and his passion for professionalising sales led him to create the world’s first sales consultancy delivering university-accredited undergraduate and postgraduate degrees in sales.
Consalia's vision is to make sales the world's most sought-after profession and this podcast has been created to provide sales professionals with inspiring and educational advice, as well as tips on relevant topics within the industry that will improve your knowledge, your careers and your sales teams.
- Update frequency
- every 6 days
- Average duration
- 45 minutes
- Episodes
- 189
- Years Active
- 2020 - 2025
#140 – Transforming sales in a declining market (Part 1) w/ Carl Day
It’s the first part of a two-episode discussion this week on The Sales Transformation Podcast as Phil speaks to Carl Day, Chief Sales Officer at Apogee.
When Carl joined Apogee in early 2020 the off…
#139 – Best of Q3 2024
Join us this week on The Sales Transformation Podcast for a look back at some of the best clips from Q3, with guests including Mark Cox, Rainer Stern, and Lindsey Rowe.
Connect with Philip Squire on…
#138 – How the right mindset can inspire both your selling and your career w/ Jeffrey Hatchell
Phil is joined this week on The Sales Transformation Podcast by Jeffrey Hatchell, Vice President, Head of US Sales Enablement & Global Leadership at American Express and founder of Over The Top Coach…
#137 – All about this year’s Global Sales Transformation event
We’re talking Global Sales Transformation XIX this week on The Sales Transformation Podcast, as Phil and Will sit down to discuss the theme for this year’s event: Cracking the Code of Key Account Man…
#136 – Consalia Roundtable: How will AI change sales?
We have something new for you this week on The Sales Transformation Podcast: the first in a new series of roundtable discussions featuring members of the Consalia team discussing the issues of the da…
#135 – Five Ways to Wellbeing: Rachel Baker
Today on the Sales Transformation Podcast it’s a brand new episode of our Five Ways to Wellbeing series with Luke Bowles and special guest Rachel Baker, Business Manager at Autoglass.
Together they …
#134 – Best of Five Ways to Wellbeing
Good news for fans of our Five Ways to Wellbeing series with Luke Bowles – a brand new episode is on its way soon!
In the meantime, we’re taking a look back at some of the highlights from the show s…
#133 – SAP’s new way of nurturing sales talent through apprenticeships w/ Lindsey Rowe
On this episode of The Sales Transformation Podcast Phil is joined by Lindsey Rowe, UKI Head of Purpose Programmes & Sustainability GTM at SAP, to discuss their sales apprenticeship programme.
In ju…
REVISITED: #50 – Drive the Performance of Your Key Accounts: An intimate dinner with Introhive
We’ve got one more episode of The Sales Transformation Podcast to revisit in celebration of the announcement of Global Sales Transformation XIX: Cracking the Code of Key Account Management!
This tim…
REVISITED: #7 – What is Purpose-led Account Planning?
This week on The Sales Transformation Podcast we’re revisiting another early episode on key account management ahead of GST XIX in November. In this episode Phil sat down with Alf Janssen and Darragh…
REVISITED: #22 – GST XVI - Key Accounts: Where Values and Value Intersect
With the recent announcement that the theme for GST XIX is “Cracking the Code of Key Account Management”, we thought we’d dig through the archives and revisit a talk from GST XVI from Phil and Introh…
#132 – Writing the book on Transformational Sales Leadership (Part 2) w/ Rainer Stern & Sakis Tassoudis
It’s time to hear from two more contributors to the Transformational Sales Leadership: Sales Leader Perspectives book on today’s episode of the Sales Transformation Podcast. This time it’s the turn o…
#131 – Transforming sales careers with degree apprenticeships: insights from Siemens
Today on The Sales Transformation Podcast we have a recording of our recent live webinar with Siemens exploring their sales degree apprenticeship journey.
Consalia’s Academy Director, Dr Louise Sutt…
#130 – Making sales a profession you can love w/ Mark Cox
Today on The Sales Transformation Podcast Phil is joined by Mark Cox, founder of In The Funnel and host of the Selling Well podcast.
Ahead of the release of Mark’s new book, Learn to Love Selling – …
#129 – Best of H1 2024
It’s been a while since our last “best of” episode on The Sales Transformation Podcast, so this week we’re bringing you some of the highlights from the year so far.
Connect with Philip Squire on Lin…
#128 – Mastercast: What can we learn from philosophers about ethical sales leadership? w/ Sakis Tassoudis (2021)
In this Mastercast episode Phil is joined by Sakis Tassoudis, Managing Director at SAP Fioneer to discuss his master’s dissertation on ethical sales leadership.
Having been born in Greece, Sakis loo…
#127 – An academic lens on sales hiring and compensation w/ Frank V. Cespedes
This week on The Sales Transformation Podcast Phil is joined by Frank V. Cespedes, Senior Lecturer of Business Administration at Harvard Business School.
Frank has authored several books on sales a…
#126 – Professionalising sales education standards w/ Dr Louise Sutton
Today on The Sales Transformation Podcast Phil is joined by Consalia’s own Academy Director, Dr Louise Sutton, whose contributions to both Consalia and the sales profession as a whole cannot be overs…
#125 – Mastercast: How emotions can make or break transformation w/ Barbara Crane (2020)
Today on the Sales Transformation Podcast Phil sits down with Consalia master’s graduate Barbara Crane for a Mastercast episode.
Barbara chose to focus on transformation and change management for he…
#124 – A doctoral journey to find the future of sales (Part 2) w/ Philip Styrlund & James Robertson
Today on The Sales Transformation Podcast it’s the second part of Phil’s discussion with Dr Philip Styrlund and Dr James Robertson from The Summit Group.
The conversation picks up right when the las…