The Power in Purpose: A Podcast for Wedding Pros

Sara Dunn, a wedding industry SEO expert, is back today to talk about using AI to boost your SEO and blogging game. We discuss the importance of blogging for business growth and the potential of AI-p…

How do you maintain your passion and your purpose at any age? What happens if you want to make a shift in your career but you feel like you're too old? What about ageism in the wedding industry? Is t…

You're in the thick of wedding season. I know you're busy. So how can you start taking care of yourself while taking care of your clients? On this episode of the podcast, I'm joined by Candice Denise…

There are times, especially in the fast-paced wedding industry, when you may start feeling stuck in your wedding business. Be it fewer clients than usual or a sudden lack of motivation - it can leav…

You need to stop hiding and start putting yourself out there.

As a business coach for women in the wedding industry for over a decade, I've seen this pattern time and again. Talented women, capable o…

I've got something a little different for you today, something that's been on my mind for a while now. It's about wedding directories - you know, those big names that promise to skyrocket your busine…

Spring is in the air, which means it's time to start fresh and let go of the clutter weighing you down - both in your personal life and your wedding planning business.

With wedding season here, your …

In this episode, I'm joined by Tayler Cusick Hollman, founder of Enji, to discuss wedding marketing and how to get out of a rut. We delve into the common problem of fatigue in marketing in the weddin…

Wedding season is officially here! And I know firsthand how challenging it is during wedding season to market your business.

With the state of the wedding industry and the economy, it's more importan…

As a wedding pro, you may find yourself in a position where you need to raise your price. But how do you know when it's time to do so? Is it time for a price increase? How do you know when it’s the r…

If you're in the wedding industry, you know that standing out from the competition is crucial to success. But how do you create a recognizable brand that sets you apart? On this episode of The Power …

My guest on this episode knows a thing or two about brand photography.. she's photographed over 1,500 women for their brands!

In this episode of the podcast, branding photographer Amalie Orrange shar…

Do you dread the idea of being photographed? Do you avoid it whenever possible? In this episode of The Power in Purpose Podcast, I share my journey of how I overcame my fear of the camera. I talk abo…

It’s our 100th Episode of The Power in Purpose podcast!

And to celebrate, I’m bringing on my friend Dawn Richardson to discuss the topic of the moment….

AI technology is growing rapidly - and it’s…

Let's get real, friend. You might be losing some of your leads during the sales process and sending them straight into the arms of your competition. Not cool! In this episode of The Power and Purpose…

Are you a wedding pro getting ghosted during the sales process? Are you wondering why your leads are not responding to your sales emails? Well, in today's episode of the show, I'm going to walk you t…

I believe that one of the most important stages of the client journey is at the very beginning. Are you tired of feeling disorganized and overwhelmed when bringing on new clients? The onboarding proc…

As a wedding professional, should you focus on organic marketing strategies, such as blogging, Instagram, and networking? Or is it more beneficial to invest in paid marketing strategies, such as brid…

The wedding industry has become SO saturated.

… so many businesses

… so many people doing the same thing

… learning the same strategies

… and marketing their business in the same ways

My guest on…

Making the decision to quit your 9 to 5 job and start your own business can be a scary process. There are so many anxieties about when you should quit. You might be asking - how will I afford it? Can…