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The Luxury Of Choice - Sales Skills Podcast - Podcast

The Luxury Of Choice - Sales Skills Podcast

The Luxury of Choice podcast is a sales skills and knowledge podcast brought to you by the training team of george james ltd. Each month Jonathan Cooper, Pru Layton and Steve Vaughan discuss various aspects of technical sales methodologies and skills. The mid month show features a guest interview with a subject matter expert in a relevant field. 

George james ltd is a specialist training, executive recruitment and consulting business operating in the life science, laboratory equipment, medical devices and precision industrial market sectors. Based in the UK , our customers base is global. 

All opinions voiced on the podcast as those of the presenter in question and may not necessarily be the policy of george james ltd. Any facts and data quoted are believed to be correct at the time of recording. 

Business Coaching Training
Update frequency
every 13 days
Average duration
32 minutes
Episodes
49
Years Active
2023 - 2025
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Navigating the Player-Manager role in sales - managing the team and selling personally at the same time

Navigating the Player-Manager role in sales - managing the team and selling personally at the same time

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In this episode of the Luxury of Choice podcast, host Steve Vaughan, along with fellow sales trainer Jonathan Cooper and Debbie Airey, delve into the comple…

00:36:58  |   Sat 26 Oct 2024
Coping with Rejection and the Word No in Sales

Coping with Rejection and the Word No in Sales

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In this episode of the Luxury of Choice podcast, host Steve Vaughan, fellow sales trainer Jane Green and new colleague Debbie Airey discuss the challenges o…

00:32:17  |   Sun 13 Oct 2024
From in the Team to Being the Boss - Stepping up as a New Sales Manager

From in the Team to Being the Boss - Stepping up as a New Sales Manager

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In this episode, Steve Vaughan is joined by fellow sales trainers Christian Walter and Pascal le Floche.
The team discuss the challenges of transitioning fro…

00:34:59  |   Sun 29 Sep 2024
Who's afraid of Ghosting? Why customers don't get back to you, and what can you do about it

Who's afraid of Ghosting? Why customers don't get back to you, and what can you do about it

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After the summer break, the george james team are back with season 2 of the podcast.
 In this episode, Steve, Pru and Jayne discuss the topic of ghosting in …

00:36:28  |   Sun 15 Sep 2024
Behind your Sales Target? Here's what you need to do.

Behind your Sales Target? Here's what you need to do.

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In this episode, Steve, Pru and Jonathan discuss what to do if a salesperson is behind target. They emphasize the importance of not panicking and instead ev…

00:34:19  |   Sun 21 Jul 2024
Mark Davison - CEO of Grant Instruments- leading a scientific equipment manufacturer in 2024

Mark Davison - CEO of Grant Instruments- leading a scientific equipment manufacturer in 2024

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In this episode of The Luxury Choice podcast, host Steve Vaughan interviews Mark Davison, the CEO of Grant Instruments, a scientific equipment brand. Mark s…

00:36:32  |   Sun 07 Jul 2024
Closing and Agreeing the Next Steps in Sales

Closing and Agreeing the Next Steps in Sales

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In this episode, Steve and Pru discuss the topic of closing in sales. They define closing as the final step of the sales process where the customer agrees t…

00:32:50  |   Sat 22 Jun 2024
Samuel Issacs - Digital Marketing in the Medical Devices Industry

Samuel Issacs - Digital Marketing in the Medical Devices Industry

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In this interview episode, Steve chats to Samuel Issacs. Sam is the Head of Marketing at Niox. He discusses the impact of digital marketing on the medical d…

00:32:12  |   Sun 09 Jun 2024
Facing Objections in the Sales Process

Facing Objections in the Sales Process

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In this episode, Steve, Pru and Jonathan discuss customer objections in the sales process.  They define customer objections as concerns or disagreements rai…

00:38:43  |   Sun 26 May 2024
Jo Keeler: Building effective teamwork using Belbin team roles

Jo Keeler: Building effective teamwork using Belbin team roles

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In this episode, Steve Vaughan interviews Joe Keeler, the Managing Director of Belbin Ltd. They discuss the concept of Belbin team roles and how they can he…

00:34:04  |   Sat 11 May 2024
Effective Negotiations Part 2

Effective Negotiations Part 2

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In this second of a two part series on effective negotiations, Steve, Pru and Jonathan discuss the practical aspects of negotiating with a professional purc…

00:33:06  |   Sun 28 Apr 2024
Manel Berga - Successful social selling using LinkedIn

Manel Berga - Successful social selling using LinkedIn

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In this episode, Steve's guest is Manel Berga.  Manel is responsible for lead generation and lead management for Novonesis, with a particular focus on using…

00:38:47  |   Sun 14 Apr 2024
Effective Negotiations Part 1

Effective Negotiations Part 1

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In this first of a two part series, Steve, Pru and Jonathan look at what are the key steps in planning and preparation for an effective negotiation. They di…

00:34:26  |   Sat 30 Mar 2024
Jiteen Ahmed- Purchasing and supplier engagement at a leading UK university

Jiteen Ahmed- Purchasing and supplier engagement at a leading UK university

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In this Luxury of Choice interview episode, Steve meets Jiteen Ahmed. Jiteen is Head of Technical Services in the colleague of Health and Life Sciences at A…

00:36:12  |   Sun 17 Mar 2024
Decision Makers - how to get to see them and what they will want to talk about

Decision Makers - how to get to see them and what they will want to talk about

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In technical sales, at some stage in the sales process we have to engage with ultimate decision makers. Often senior people in the account, they are unlikel…

00:29:34  |   Sun 03 Mar 2024
Why Cold Calling isn't Dead - Anthony Stears, The Telephone Assassin

Why Cold Calling isn't Dead - Anthony Stears, The Telephone Assassin

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In this Luxury of Choice Interview show, Steve talks to Anthony Stears, The Telephone Assassin. Anthony is a leading expert on Telephone Engagement, special…

00:39:00  |   Sun 18 Feb 2024
Professional Product Demonstrations - The Do's and Don'ts

Professional Product Demonstrations - The Do's and Don'ts

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Product demonstrations are a key part of any sales process in technical equipment sales. In this episode Steve, Pru and Jonathan discuss the do's and don't …

00:48:44  |   Sun 04 Feb 2024
Debbie Airey- Experienced Sales Leader at Halma plc- A Luxury of Choice Interview

Debbie Airey- Experienced Sales Leader at Halma plc- A Luxury of Choice Interview

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For this interview episode Steve talks with Debbie Airey.  Debbie is an experienced and successful Sales Leader within Halma plc, a global group of life sav…

00:29:35  |   Sun 21 Jan 2024
10 great New Year's resolutions for salespeople in technical sales

10 great New Year's resolutions for salespeople in technical sales

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Steve, Jonathan and Pru are back for the first show of 2024, and their topic is 10 great New Year's resolutions for salespeople in technical sales.  They di…

00:30:57  |   Sun 07 Jan 2024
Looking back on 2023, plus plans for 2024

Looking back on 2023, plus plans for 2024

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This special holiday season episode features Steve reflecting on 2023 and outlining the plans for the show in 2024. 
We want to hear from you! If you have an…

00:04:21  |   Wed 20 Dec 2023
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