The Jag Show: Podcast Tips, Tricks, and Best Practices
Podcast and radio veteran Jon "JAG" Gay provides tips, tricks, and best practices for you and your podcast. By day, JAG launches and improves podcasts for financial advisors, small businesses, nonprofits, and corporate communications departments. His company rebranded from JAG in Detroit Podcasts to JAG Podcast Productions in August, 2025.
After 15 years as a radio DJ and program director, and now 8 as a podcast host and producer, he brings over two decades of audio experience and perspective to the podcasting world.
- Update frequency
- every 9 days
- Average duration
- 10 minutes
- Episodes
- 181
- Years Active
- 2019 - 2025
How Spotify's Greed Cost People Their Jobs
The big news in podcasting this week was Spotify canceling 10 shows from its Parcast and Gimlet studios, leading to a layoff of just under 5% of its workforce. And it's all because of...greed.
Audacy's Problems Spread to Radio and Podcasting
I really don't want this to be a podcast where I talk about radio, an industry I left in 2017 after almost 20 years. But for the second straight week, we've got a radio company who's trying to break…
Is iHeart Scamming the Podcasting Industry?
Is iHeart scamming the podcasting industry? That's the implication of an article this week that was widely discussed in the podcasting world.
The story is from Bloomberg and written by Ashley Carman,…
When Should I Release My Podcast?
Yesterday, I went to the North American International Auto Show, known to locals here as the Detroit Auto Show, or just the Auto Show. And it reminded me of a common question I get from podcasters -…
What Shane Hawkins Can Teach Us About Podcasting
Did you see 16 year old Shane Hawkins pay tribute to his dad at the recent Foo Fighters tribute to Taylor Hawkins? Well, turns out how you heard about it and how you watched and reacted to it - can …
Lessons from Podcast Movement 2022
Welcome to Season 4 of the Jag Show. We're going to start with what I learned this year at Podcast Movement, and how you can improve your show.
The first thing you should know about is video. Your s…
Podfade Happened To Me Too
You may have noticed that it's been awhile since I've come out with a new episode of this podcast. And for that, I apologize. I've often talked about "PodFade" in this show - it's when after a cert…
How Matt Got to Episode 300 (Podcast Superfriends)
In our May 2022 livestream, the 5 "Podcast Superfriends" assembled to talk about how Matt Cundill pushed through the usual podcast obstacles to get to the 300th episode of The Sound Off Podcast.
We co…
JAG on The ROCC Pod - Royal Oak Chamber
For over a year now, three co-hosts and I have been working on a podcast for the Royal Oak Michigan Chamber of Commerce. We interview various members of the Chamber about themselves and their busine…
What Can Elon Musk and Twitter Do For Podcasting?
To watch this podcast as a video, you can do so here: https://youtu.be/hp4JmAZhTPE
Elon Musk is buying Twitter for $44 billion. And while much has been discussed about the political and free speech r…
Repurposing Webinars as Podcasts
I joined Brenda Meller of Meller Marketing on Tuesday for a presentation on how to repurpose LinkedIn Live videos as podcasts. While Brenda works mostly with LinkedIn, the tips here are applicable t…
iHeart, Podcasting, and NFT's
iHeart has launched a podcasting network for NFT's. More on that later.
Here are this week's podcasting headlines:
Wanna know which advertisers are investing in the top 5,000 podcasts? Podchaser has …
New Podcasting Stats and Tools
Some hand wringing over Infinite Dial 2022 - a slight dropoff in podcasting. Monthly listeners went from 41% of the population to 38%. My take: it's nothing to worry about. The pandemic turbo-ch…
I'm a Radio DJ Again...Sort Of
I've decided to try being a music radio DJ again - except in the podcast world.
I read about Amazon's new "Amp" project that lets you create audio shows with music from Amazon's library. But when I t…
Find Out How Many Followers Your Show Has
One of the biggest frustrations for podcasters has always been NOT knowing how many people follow, or subscribe to, their show. Finally, that's about to change...
James Cridland broke this in PodNews …
Being Good Beats Being a Celebrity
Being good at your craft is better than being a big name celebrity. This was confirmed to us by no less than Beata Murphy, Program Director of KIIS Los Angeles. She keynoted our WJPZ Syracuse Alumn…
Can I Find Your Podcast?
Jag: Can I find your podcast?
First off happy Mardi Gras to everybody in Louisiana, I may be a native of Massachusetts and an adopted Michigander. But I really do miss y'all around this time of year. …
Should My podcast Have A QR Code?
Do I need a QR Code for my podcast? Yes, it's a great idea to promote your show.
For example, did you see the "bouncing QR code" commercial during the Super Bowl? It was for Coinbase, the Cryptocurr…
Can I Use Commercial Music in My Podcast? (2022)
Can you use commercial music in your podcast? Or movie clips? Or other snippets that are commercially licensed?
No. You can't, and you shouldn't.
This is a question I'm frequently asked by clients …
Spotify's Biggest Problem Isn't Joe Rogan
Spotify has been all over the news in the last week because of Joe Rogan, but Rogan is a symptom of a much bigger problem.
If you haven't heard, the Joe Rogan Experience, one of the biggest podcasts i…