1. EachPod
EachPod
The Extraordinary Business Book Club - Podcast

The Extraordinary Business Book Club

Alison Jones, publisher and book coach, explores business books from both a writer's and a reader's perspective. Interviews with authors, publishers, business leaders, entrepreneurs, tech wizards, social media strategists, PR and marketing experts and others involved in helping businesses tell their story effectively.

Business Writing Arts Books
Update frequency
every 7 days
Average duration
33 minutes
Episodes
402
Years Active
2017 - 2025
Share to:
Episode 341 - Branding with Matt Johnson and Tessa Misiaszek

Episode 341 - Branding with Matt Johnson and Tessa Misiaszek

"Of course we want to predict, what's the world going to be like in 5, 10, 15 years? How can I, as a brand, put myself in an advantageous position to thrive in this hypothetical future? But through t…

00:36:23  |   Mon 07 Nov 2022
Episode 340 - The joy of constraints

Episode 340 - The joy of constraints

We don't live in a perfect world. If you're hoping to write a business book, I bet there's something that's getting in your way. Not enough time, lack of focus, morning sickness, a global pandemic...…

00:33:41  |   Mon 31 Oct 2022
Episode 339 - Positively Purple with Kate Nash OBE

Episode 339 - Positively Purple with Kate Nash OBE

'We are not here to be inspiration. Instead [we] invite back those who feel inspired to think about what they're inspired to do as a consequence.'

From the moment her well-intentioned mother spoke wi…

00:35:31  |   Mon 24 Oct 2022
Episode 338 - Crafting Connection with Felicity Dwyer

Episode 338 - Crafting Connection with Felicity Dwyer

'It's important to think about connecting with ourself first [because] whatever kind of interpersonal communication we are involved with, we are always there.'

In her 3D model of communication, Felic…

00:31:53  |   Mon 17 Oct 2022
Episode 337 - Corporate clowning with Em Stroud

Episode 337 - Corporate clowning with Em Stroud

'Because we are the truth tellers, we say really what's going on. Because we use humour, we get away with saying stuff that other people can't... The art of clowning about, really paying attention, …

00:35:40  |   Mon 10 Oct 2022
Episode 336 - Ten Year Career with Jodie Cook

Episode 336 - Ten Year Career with Jodie Cook

What kind of timescale guides your thinking? Do you focus on how great things will be when you make a killing selling your company decades from now, or do you prefer not to think beyond the end of th…

00:40:47  |   Mon 03 Oct 2022
Episode 335 - Fortitude with Bruce Daisley

Episode 335 - Fortitude with Bruce Daisley

Interested in social media, podcasting, business books and business? It's hard to think of someone who can speak with more authority on all of those than Bruce Daisley, ex-European head of Twitter, h…

00:44:23  |   Mon 26 Sep 2022
Episode 334 - Marketing Strategy with Jenna Tiffany

Episode 334 - Marketing Strategy with Jenna Tiffany

'Strategy is effectively the map which takes you to your destination... tactics are the vehicles you're going to use to get there.'

Jenna Tiffany has worked with many businesses who mistook tactics f…

00:37:18  |   Tue 20 Sep 2022
Episode 333 - Ethics in finance with Dr Kara Tan Bhala

Episode 333 - Ethics in finance with Dr Kara Tan Bhala

Students of finance don't typically expect to be grappling with theology and philosophy. But over a long career in Wall Street, Dr Kara Tan Bhala has collected many fascinating real-life stories that…

00:31:38  |   Mon 12 Sep 2022
Episode 332 - Dark Social with Ian MacRae

Episode 332 - Dark Social with Ian MacRae

The internet is a funny old place. Most of us can't live (or certainly work) without it, and our online relationships and conversations are just as real and valuable as those we have offline. But we'…

00:31:25  |   Mon 05 Sep 2022
Episode 331 - Forget the First Million with Lucy Cohen

Episode 331 - Forget the First Million with Lucy Cohen

When it comes to writing a business book, are you a planner, or a pantser?

If your natural style is more seat-of-the-pants than perfectly planned, you'll love this unapologetic take on writing from L…

00:39:55  |   Mon 29 Aug 2022
Episode 330 - Writing energy

Episode 330 - Writing energy

How do you generate, manage and sustain the energy that's needed to write a business book? Physically, mentally, socially and even spiritually, there are many aspects to this question. 

Luckily there…

00:38:17  |   Mon 22 Aug 2022
Episode 329 - Crazy Busy with Zena Everett

Episode 329 - Crazy Busy with Zena Everett

'[We're] not actually dropping into the deep flow work and thinking that we have when we write, because that feels wonderful; we're switching all the time from one thing to another.'

Are you crazy bu…

00:39:08  |   Mon 25 Jul 2022
Episode 328 - Buy This, Not That with Sam Dogen

Episode 328 - Buy This, Not That with Sam Dogen

'If you stay consistent, you grow your brand, you grow your message. I think sooner or later, something good will happen and you won't be able to anticipate what it is.'

What story about money do you…

00:40:21  |   Mon 18 Jul 2022
Episode 327 - Rebuilding with Sara Tate

Episode 327 - Rebuilding with Sara Tate

'How often does anyone really start with a blank sheet of paper? Certainly not at my age, you know? You don't, you start from where you are... we want to make the effort to rebuild something that we…

00:39:26  |   Mon 11 Jul 2022
Episode 326 - Tech Trends with Bernard Marr

Episode 326 - Tech Trends with Bernard Marr

'It's not very difficult to write a book, but you need to start writing... I put my content on LinkedIn, for example, and this is where you then get feedback and it just gets you into this routine of…

00:38:18  |   Mon 04 Jul 2022
Episode 325 - Change Makers with Katy Murray

Episode 325 - Change Makers with Katy Murray

"How do I discover my change making contribution, and how do I do that in a way so that I don't fry myself in the process?"

The balance between stepping up to make an impact in the world and stepping…

00:30:49  |   Mon 27 Jun 2022
Episode 324 - Energize with Simon Alexander Ong

Episode 324 - Energize with Simon Alexander Ong

'The process of writing, the process of reflecting on where we are right now and what must happen for us to move forward towards where we want to be, this is a process of living with greater intentio…

00:34:43  |   Mon 20 Jun 2022
Episode 323 - Exposure with Felicity Cowie

Episode 323 - Exposure with Felicity Cowie

Ever wondered how a journalist picks which expert to provide a quote on a story in your industry, or why a national paper runs a story on your competitor and not you? 

Media relations might seem like…

00:40:47  |   Mon 13 Jun 2022
Episode 322 - Sales Coaching Essentials with Mark Hayes

Episode 322 - Sales Coaching Essentials with Mark Hayes

'Having a book has really begun to change how I think about my business and my brand... I am truly surprised about the ripple effect it's having.'

At the risk of being meta, there's a lot about conve…

00:36:23  |   Mon 06 Jun 2022
Disclaimer: The podcast and artwork embedded on this page are the property of Alison Jones. This content is not affiliated with or endorsed by eachpod.com.