1. EachPod
EachPod
The Expert Author Show - Podcast

The Expert Author Show

Want to turn your expertise into clients, credibility, and scalable income — using a book? This podcast shows you how.

Hosted by Brian Ellwood, founder of AuthorOS™, The Expert Author Show reveals the strategies behind books that don’t just get published… but actually grow your business.

Whether you’re a coach, consultant, or creator, you’ll learn how to:
– Write a niche-specific book that sells your offer
– Build an ecosystem behind your book (without relying on Amazon sales)
– Turn readers into clients, consistently
– Avoid the mistakes that keep most books from producing ROI

Each episode delivers tactical insights, real case studies, and the mindset shifts you need to become the go-to expert in your space — with a book that works harder than any business card ever could.

Business Marketing Coaching Entrepreneurship How To Education
Update frequency
every 5 days
Average duration
12 minutes
Episodes
271
Years Active
2020 - 2025
Share to:
The Secret Behind Brendon Burchard's 9 Figure Education Empire (& How You Can Start Using It Today)

The Secret Behind Brendon Burchard's 9 Figure Education Empire (& How You Can Start Using It Today)

Brendon Burchard's secret lies not only in his high level of presence, enthusiasm, and energy...

The guy is also a strategic business genius who has a unique and powerful way of deciding what product…

00:21:27  |   Wed 05 May 2021
The #1 Platform To Build Your Website, Funnels, And Online Courses

The #1 Platform To Build Your Website, Funnels, And Online Courses

I have one platform I love where I have built my website, 6 online courses, and countless funnels. It's the same one Brendon Burchard runs his entire business on.

This video is a walkthrough of my ac…

00:14:30  |   Wed 28 Apr 2021
Why You Don't Need To Do Cold DM's And Lots Of Sales Calls

Why You Don't Need To Do Cold DM's And Lots Of Sales Calls

Most coaches and experts I talk to hate what is also the most popular (and arguable most effective in the short term) strategy of DM'ing people and filling their calendar with calls.

If you're an int…

00:12:38  |   Wed 21 Apr 2021
Should You Do 1:1 Coaching, Group Coaching, Or Just Sell A Course?

Should You Do 1:1 Coaching, Group Coaching, Or Just Sell A Course?

If you're confused by the different options you have of getting the outcome for your clients...

The biggest mistake you can make is just to copy what someone else is doing.

Tune in to learn the diffe…

00:14:54  |   Fri 16 Apr 2021
3 Things You Must Know Before You Market Your Education Biz

3 Things You Must Know Before You Market Your Education Biz

Most online educators are unclear on the core fundamentals of their business...

Instead they are focused on flashy marketing strategies...

Here's how to avoid becoming like them and set your business…

00:14:54  |   Fri 09 Apr 2021
3 Steps To Designing Your Ideal Coaching Business

3 Steps To Designing Your Ideal Coaching Business

Successful entrepreneurs want to become thought leaders all the time but are totally confused on how to break into the space.

They don't want to be a douchebag like the gurus they've been watching.

T…

00:12:06  |   Mon 29 Mar 2021
Make Hitting Your Goals Easy And Fun With Kristine Kolzing

Make Hitting Your Goals Easy And Fun With Kristine Kolzing

Have you ever noticed that what most people really want is to FEEL a certain way?

We say we want more money or a better relationship, but what we really want is the feeling (we hope) these things wil…

00:45:49  |   Wed 17 Mar 2021
The Problem With Making

The Problem With Making "Revenue" Your Main Goal As A Coach

Focusing on how much money you need to make next month as a coach is the fastest way to disconnect yourself from the legacy you want to leave and the business you want to build.

Find out how to avoid…

00:19:30  |   Fri 05 Mar 2021
When Modeling Other Successful Coaches Is A Bad Idea

When Modeling Other Successful Coaches Is A Bad Idea

One of the biggest mistakes I made as a coach was trying to model and copy the way the gurus marketed their businesses.

This led to about 6 years of starting and stopping dozens of marketing projects…

00:19:05  |   Thu 25 Feb 2021
5 Secrets To Growing A Coaching Business You Will Actually Love

5 Secrets To Growing A Coaching Business You Will Actually Love

6 years coaching plus spending 300K on my own coaches...

Still couldn't find the answers.

Turns out, they were right in front of me all along.

Here's the best advice I could ever give you on building…

00:35:27  |   Fri 19 Feb 2021
Why We Are The Most Overserved Marketing Generation In History

Why We Are The Most Overserved Marketing Generation In History

Imagine going to the gym, never learning the proper way to lift weights, and instead just going hard, pushing yourself to lift more and more each time.

You're going to get hurt, and then encounter a …

00:14:16  |   Wed 10 Feb 2021
What To Do If You Lack Confidence In Your Offer

What To Do If You Lack Confidence In Your Offer

If you're lacking confidence in what you offer people, then trying harder to market and sell it is NOT the answer.

Fixing the offer is.

This training will show you how to do that.

If you're a coach …

00:13:15  |   Wed 03 Feb 2021
The Real Reason Your Coaching Business Is Broken

The Real Reason Your Coaching Business Is Broken

Marketing or sales techniques won't fix:

-low energy -lack of excitement or enthusiasm -lack of connection with your clients

The foundation of a thriving coaching business isn't strategic...in fact, …

00:13:58  |   Fri 15 Jan 2021
You Want People To Hire You As A Coach...But You Don't Have A Coach?

You Want People To Hire You As A Coach...But You Don't Have A Coach?

Would you hire a personal trainer who didn't work out?

A nutrition coach who ate unhealthy?

Then why would anyone hire a coach who didn't have his or her own coach?

You can say you believe in coachin…

00:06:32  |   Wed 13 Jan 2021
Does Hardly Anyone Believe In You?

Does Hardly Anyone Believe In You?

If you're a coach, I bet you only have a small handful of people in your corner rooting you on to succeed.

Dealing with the doubt and judgment from others can be debilitating as a coach (if you let i…

00:07:31  |   Mon 11 Jan 2021
Is Selling Low Ticket Products Unethical?

Is Selling Low Ticket Products Unethical?

Low Ticket products can't possibly deliver on their promise 99% of the time...

How you position them can be misleading for your clients...

Plus, you'll never make much $ with them anyways when you're…

00:11:23  |   Fri 08 Jan 2021
The 3 Secrets Aligned Coaches Know That Struggling Coaches Don't

The 3 Secrets Aligned Coaches Know That Struggling Coaches Don't

5 years plus 100K on coaching programs.

That's what it took me to "crack the code" on what it takes to be a successful online coach.

By successful, I mean:

-You pay your bills (and then some) from yo…

01:01:54  |   Wed 06 Jan 2021
From Brand New Coach To 35K/Month In Sales w/ Blake Choisnet (Client Success Story)

From Brand New Coach To 35K/Month In Sales w/ Blake Choisnet (Client Success Story)

If you think it's hard to earn a living as a coach...

It's likely that your MODEL is broken.

Today I interviewed Blake Choisnet, who came through my Aligned Coach Workshop only about 7 months ago.

To…

00:25:31  |   Mon 04 Jan 2021
Do You Have What It Takes To Be An Entrepreneur?

Do You Have What It Takes To Be An Entrepreneur?

Being an entrepreneur isn't for everyone.

It takes a special type of personality to be able to predictably pull it off (meaning you can actually succeed).

I quit my last job over 10 years ago and hav…

00:05:26  |   Mon 28 Dec 2020
How To Dominate In 2021

How To Dominate In 2021

If you want a different outcome in 2021 (than you got in 2020)...

You have to take different action

Inputs equal outputs.

Doing the same thing but expecting a different result = insanity.

I have an i…

00:10:02  |   Fri 25 Dec 2020
Disclaimer: The podcast and artwork embedded on this page are the property of Brian Ellwood. This content is not affiliated with or endorsed by eachpod.com.