The Curl Boy's podcast

Future of Gym marketing & current state... 80/20 or 90/10. | Ep 78

"Everything comes down to where attention is, where eyeballs are, and the relative cost of those eyeballs." Today, Alex (@AlexHormozi) emphasizes the importance of doubling down on marketing efforts …

00:16:53 | Fri 14 Sep 2018

The New Recurring Revenue Model...and how we have less than 1% churn... 🥩 | Ep 77

"Ask them what is the thing that you are struggling the most with?" Today, Alex (@AlexHormozi) shares the secret to achieving less than a 1% churn rate in a recurring revenue model. Businesses can re…

00:19:09 | Fri 07 Sep 2018

0 Tolerance entrepreneurialism and my definition of help...and why "focus" is a lie. | Ep 76

"You shouldn't want people to need you. Cause if they need you, you must always be a slave to your business." Today, Alex (@AlexHormozi) discusses the importance of removing distractions to focus and…

00:14:59 | Thu 06 Sep 2018

How long will the 6 week challenge keep working... 📛 | Ep 75

"The point of business is not to win. The point of business is to keep playing." Today, Alex (@AlexHormozi) discusses the six-week challenge and its effectiveness in the gym industry. He breaks down …

00:21:25 | Tue 04 Sep 2018

When to stop coaching classes...and how to #levelup skillsets to scale your business...HOW TO MINE FOR GOLD FROM YOUR BUSINESS 💰 | Ep 74

"If right now your income has been stagnant for some time, it is because you have a lack of skills." Today, Alex (@AlexHormozi) discusses the importance of acquiring high-value skills to level up and…

00:11:49 | Wed 29 Aug 2018

What separates "the best" from "the rest"...and what the best sales people & baseball players have in common.. | Ep 73

"It's about seeing how you can consistently execute the same thing over and over and over again." Today, Alex (@AlexHormozi) discusses the importance of consistency in sales and business success, cit…

00:10:45 | Mon 27 Aug 2018

You've been lied to 😡 - Gym Launch will NOT solve all your business problems... And the reason that I create NEW/Updated Plays/Processes/Tes

"Your business will always be broken, provided it is growing." Today, Alex (@AlexHormozi) discusses that no business program can solve all of a business's problems, as success creates deficits that r…

00:18:32 | Fri 24 Aug 2018

Why what style of fitness you practice doesn't matter...and the SECRET equation that our $1M+ facility owners understand that your sales peo

"You have to meet someone where they are." Today, Alex (@AlexHormozi) discusses how gym owners can succeed regardless of location or fitness style and emphasizes the importance of focusing on the out…

00:15:20 | Sat 11 Aug 2018

"The Ostrich Jacket" Price Overcome (how to sell anyone on anything at any price related to fitness...) 🔥💰One of the most solid price objec

"Just because you are insecure about your pricing and value does not mean you should take that from them." Today, Alex (@AlexHormozi) discusses the importance of selling expensive items and how it re…

00:08:27 | Wed 08 Aug 2018

The "New" entrepreneurial golden resource...and how you are probably leaking it...✨ | Ep 68

"The things that got you here are not the things that will get you there." Today, Alex (@AlexHormozi) talks about the importance of managing attention, which he argues is the most valuable resource f…

00:17:40 | Wed 01 Aug 2018

What your parking space tells you about how good of a business owner you are...and your culture (and whether your team secretly doesn't care

"If you can fix the broken windows, people stop committing crime." Today, Alex (@AlexHormozi) talks about how your parking space can tell you about the culture of your team and how it affects custome…

00:05:11 | Mon 30 Jul 2018

”How to serve caviar when your customers are satisfied with cheese & crackers." --and why you aren't making as much money as you want..." |

"They don't love their customers." Today, Alex (@AlexHormozi) discusses the importance of having a game outside of just making money and how deeply caring for your customers can lead to success in bu…

00:15:01 | Tue 10 Jul 2018

AND HOW TO BE OKAY CLOSING BOOKS HALFWAY THROUGH...AND NOT FINISHING VIDEOS YOU START...be a frugal, disciplined spender of your most valuab

"Every day's a workday. Saturdays and Sundays are just work days without meetings." Today, Alex (@AlexHormozi) talks about the importance of consuming content wisely and gives tips on filtering out i…

00:08:32 | Mon 09 Jul 2018

How to 2x your show up rates using only your voice🎤, And how my sales team always DOUBLED sales in every market they were in on these 5 days

"You'll speak differently. They will hear you differently." Today, Alex (@AlexHormozi) talks about increasing show-up rates and double sales using the power of scarcity and urgency. He shares his exp…

00:12:45 | Sat 07 Jul 2018

How do you make 6WC work with PT first? How to make it work with online? How to make 6WC work in a small studio w Muay Thai? What about mark

"There will always be something that brings people in the door." Today, Alex (@AlexHormozi) addresses various user questions related to running a six-week challenge in different types of fitness stud…

00:17:18 | Mon 25 Jun 2018

Calling on all Gym Lords, Gym Launchers, and Lurkers (you know who you are) AMA - WHAT DO YOU WANT TO KNOW? | Ep 62

"What are the biggest bottlenecks you're suffering from in your business?" Today, Alex (@AlexHormozi) asks listeners to share their biggest business bottlenecks in the gym space so that he can help s…

00:02:57 | Fri 22 Jun 2018

How To Inspire Your Team & Create An Evangelical Following In Your Clients & Your Employees. | Ep 61

"People want to follow people who are authentic." Today, Alex (@AlexHormozi) discusses the importance of inspiring employees and clients through authentic beliefs and values rather than manipulative …

00:16:30 | Thu 21 Jun 2018

Game Theory - Infinite vs Finite Games and how it can massively TRANSFORM your business... 🔥👨🏻 THIS IS REALLY COOL! | Ep 60

“The game is to outlast. The game is to keep playing the game."Today, Alex (@AlexHormozi) discusses how game theory can fundamentally change how we see and approach business, shifting from a finite g…

00:10:10 | Tue 12 Jun 2018

Why you shouldnt' believe the revshare or agency lie... 😡❌ | Ep 59

"If you don't know how to do those things, it's not a business." Today, Alex (@AlexHormozi) discusses the issues with gym marketing agencies and revenue share companies, highlighting the importance o…

00:12:04 | Thu 31 May 2018

HOW TO GROW YOUR GYM WITHOUT ADVERTISING💰🔥 ...and how learning how to market can make up for the fact that your gym isn’t as good as you’d l

"There's really no way for the business to grow unless you have the ability to generate cash flow at will.” Today, Alex (@AlexHormozi) discusses the importance of exceptional customer service in grow…

00:06:30 | Wed 30 May 2018

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