The Category Queen Show

Pursuing your passion and growing a profitable business can co-exist, but oftentimes, there are competing priorities within the context of these two concepts. This creates a lot of confusion due to t…

While social media can be a valuable part of your marketing strategy, relying solely on it for business growth can be risky. Prioritizing email marketing allows you to build direct relationships with…

If you feel like you are lacking support from your friends and loved ones as you build your business, I want to give you a new perspective that will help you navigate the relationships in your life a…

If you’re a mom running a business during the summer months, you know that it can feel bittersweet. You want to spend time with your kids, but you also want to maintain momentum in your business. I b…

As a CEO, you have a responsibility to make decisions that are in the best interest of your business. The worst decisions are based on feelings and the best decisions are based on facts. But how do y…

In the final episode of the Live Launch Secrets series, I discuss the last step of the live launch model where cash and clients start to roll in. I discuss the primary purpose of this stage and what …

What if you could sell with authenticity and also see a drastic increase in your launch conversions? In this episode, I dive into one of the most commonly avoided steps in the overall launch process:…

We’re continuing with the live launch series as we unpack each stage of the live launch method to attract and enroll dozens of clients at a time. In this episode, I unpack the third stage, the launch…

Most people think that the launch event is the key factor in achieving successful launch outcomes. However, it’s the activities that come directly before the launch event, known as the launch runway,…

Welcome to the Live Launch Secrets series where I break down the exact live launch strategy I’ve used to elevate my message in the market, amplify my reach, and cross the half-million-dollar revenue …

Marketing and selling private coaching offers vs. group coaching offers require different methods and processes. Learn how to master the fundamentals of both and discover the step-by-step process to …

In this new series called, “Ask Me Anything”, I’m answering specific questions from women in our community while also using it as an opportunity to highlight our incredible listeners. 

In this episode…

In this episode, I’m peeling back the curtains and giving you the full scope of why we decided to pivot from our core offerings and bring a brand-new experience to our audience. There’s a lot of dept…

In this new series called, “Ask Me Anything”, I’m answering specific questions from women in our community while also using it as an opportunity to highlight our incredible listeners. 

In this episode…

If you’ve been confused, overwhelmed, or even turned off by the increased awareness around Artificial Intelligence, you’re not alone. It took me some time to warm up to the idea, but after using Chat…

Are you dreaming as big as you can possibly dream? Or are you dreaming within your current limitations? In this episode, Kinsey Machos talks about her recent experience visiting Naples, Florida for a…

In this episode, Kinsey interviews Charissa Higgins, a creative marketing coach who is passionate about helping female entrepreneurs unlock their potential by discovering their unique message, missio…

It’s normal to have negative thoughts and feelings attached to the idea of selling, putting yourself out there on social media, and making offers. However, selling is a required activity for any busi…

Your best-match clients are everywhere. They’re in your Instagram following, they’re on your email list, they’re in your local community. The only thing that’s preventing you from attracting and enro…

In this episode, Kinsey is joined with special guest Rachel McBride, a parent coach who teaches parents strategies to connect with their teenagers. Rachel shares how she overcame the fear of not bein…