The Campaign Podcast
Welcome to Campaign magazine's podcast, our weekly look at the biggest stories, campaigns and important issues in UK advertising and media. Presented by Campaign's editorial team. Read more at http://www.campaignlive.co.uk/resources/podcasts
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- Update frequency
- every 4 days
- Average duration
- 33 minutes
- Episodes
- 357
- Years Active
- 2015 - 2025
46: How Uncommon won agency of the year
Uncommon Creative Studio founders Lucy Jameson, Natalie Graeme and Nils Leonard talk to Campaign's UK editor Maisie McCabe about winning Campaign's UK creative agency of the year, despite being a thr…
00:21:43 |
Thu 08 Apr 2021
45: Publicis/Havas merger rumours, B&Q's perfect timing, media agencies under spotlight
The7stars' Jenny Biggam and The Aperto Partnership's Scott Moorhead discuss whether the role of media agencies are at a "crossroads", with two conflicting business models causing potential issues for…
00:41:38 |
Wed 31 Mar 2021
44: Why does the ad industry still seem like a 'private members' club'?
Publicis Groupe's Magnus Djaba and Brixton Finishing School's Ally Owen give a frank assessment to Brittaney Kiefer of how 'open' the UK advertising industry is and how to widen access to talent.
Desp…
Desp…
00:53:43 |
Thu 25 Mar 2021
43: Populism v high art, Nike’s celebration of mums’ strength and W&K’s future
Should the ad industry stop trying to make high art and just aim for popular appeal? This debate has been raging since Campaign published its March cover feature, “Why advertising should be more Mrs.…
00:41:14 |
Thu 18 Mar 2021
42: ITV's 'Harry & Meghan' hit, Maltesers, Deliveroo and Andy Nairn
Harry & Meghan with Oprah drew in a huge audience for ITV, but what does this mean for TV, the newspaper media and how mental health issues are discussed?
Omar and Brittaney also discuss new ad campai…
Omar and Brittaney also discuss new ad campai…
00:49:54 |
Thu 11 Mar 2021
41: How to be an ethical advertiser, Bodyform's Pain Museum and Airbnb's media bombshell
Omar and Brittaney discuss whether the BBC is right to put BBC Three back on 'normal' TV, Bodyform's new ad campaign (or should that be "cam-pain"?), Airbnb's decision to spend less on performance ma…
00:54:46 |
Thu 04 Mar 2021
40: Can therapy save an agency's broken client relationship?
Omar and Brittaney discuss Adil Ray's TV roadblock campaign to encourage ethnic-minority people to take the Covid-19 vaccine. Why it is necessary and is using the biggest broadcast media channels eno…
00:37:49 |
Thu 25 Feb 2021
39: KFC's mashups with Walkers and Pizza Hut + building your network despite lockdown
Omar and Brittaney take a closer look at two KFC brand collaborations that launched within days of each other - Walkers (in which Gary Lineker imagines himself as Colonel Sanders) and Pizza Hut. What…
00:55:52 |
Thu 18 Feb 2021
38: Neurodiversity and creativity, state of the TV market, and Super Bowl roundup
Brittaney Kiefer, Campaign's creativity and culture editor, expands on her cover feature about neurodiversity in adland.
The team also discuss Campaign's media agency survey of the UK TV sales houses …
The team also discuss Campaign's media agency survey of the UK TV sales houses …
00:44:20 |
Thu 11 Feb 2021
37: Becoming creative 'factories' and ditching line managers
Campaign magazine duo Omar and Brittaney discuss three very different ad campaigns this week: Pornhub's sustainability messaging, Pringle's tie-up with a video game franchise, and EE's support for te…
00:53:42 |
Thu 04 Feb 2021
36: Pitch, please: why are there so many new-business reviews?
The industry is abuzz with activity as several brands, including Just Eat, NatWest and Asda, begin the year by launching account reviews across advertising and media.
Campaign's media & tech editor O…
Campaign's media & tech editor O…
00:58:08 |
Thu 28 Jan 2021
35: Why cultural 'fit' has backfired
Campaign's respective media and creativity editor, Omar Oakes and Brittaney Kiefer, discuss Asda’s decision to review its advertising agency account, as well as recently-launched UK ad campaigns incl…
00:52:58 |
Thu 21 Jan 2021
34: Bringing creative and media together (but not just for big brands)
Campaign's media & tech editor Omar Oakes and creativity & culture editor Brittaney Kiefer take a closer look at the first major ad campaigns of the year.
Then Walk-In Media CEO and founder Simon Dav…
Then Walk-In Media CEO and founder Simon Dav…
00:54:03 |
Thu 14 Jan 2021
33: Special edition: What is the Snapchat Generation and how can adland protect younger workers during Covid?
In this special edition of Campaign’s podcast, Snapchat’s regional general manager, Ed Couchman, MG OMD CEO Natalie Bell, and Lucky Generals’ co-founder Helen Calcraft share their views about how bra…
00:41:24 |
Mon 04 Jan 2021
32: Media review of 2020: streaming wars, ecommerce explosions, and agency restructures
Sue Frogley and Douglas McCabe discuss:
- how 2020's streaming wars and explosion of ecommerce has impacted commercial media
- how media agencies have (and haven't) restructured this year
- is it time f…
- how 2020's streaming wars and explosion of ecommerce has impacted commercial media
- how media agencies have (and haven't) restructured this year
- is it time f…
00:48:53 |
Thu 17 Dec 2020
31: Creative review of 2020: making Covid ads, dealing with crisis and WFH pitfalls
Uncommon's Nils Leonard and Mother London's Katie Mackay-Sinclair talk to Brittaney Kiefer about what creative work stood out and creative companies have adapted in this pandemic-hit year (14:40). Th…
00:52:04 |
Thu 10 Dec 2020
30: What Twitter is learning about you and Wavemaker's media warnings
David and Verra discuss why growth is more difficult than ever for brands and how media companies should respond. Twitter has found more people are talking about their mental health openly on the pla…
00:37:06 |
Thu 03 Dec 2020
29: Making Christmas ads in the era of the coronavirus pandemic
Campaign's Brittaney Kiefer is joined by some of advertising's top creative leaders to discuss this year's slate of Christmas ads and the unique challenges of creating them during the coronavirus pan…
00:35:03 |
Mon 23 Nov 2020
28: Trump dumped: what a Joe Biden presidency means for media and advertising
Alison and Gideon discuss what impact Joe Biden's win will have on trust in media and the fake news narrative; the impact on culture in US and UK; and how a Biden presidency can be different with res…
00:35:23 |
Thu 12 Nov 2020
27: Facebook's Nicola Mendelsohn on building brilliant brands, Nick Emery's exit and brands becoming political
This week Omar is joined by Campaign's deputy news editor Simon Gwynn to discuss the biggest headlines of the last fortnight.
Nick Emery's departure from Mindshare after a prank gone wrong has surpris…
Nick Emery's departure from Mindshare after a prank gone wrong has surpris…
00:52:55 |
Thu 29 Oct 2020
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