Uniquely honest conversations with famous and renowned musicians. We talk about how these artists have navigated the mangle of the music industry to keep on making great music and winning new fans after decades of highs and lows. We dive into past, present and future and discuss business, fandom, creation and collaboration. What defines success in today's music business? From the artist's point of view.
The Guardian: “Making a hit record is tough, but maintaining success is another skill entirely. Music industry executive Keith Jopling explores how bands have kept the creative flame alive in this incisive series”.
After her fourth album The Fall in 2009 proved to be a departure from the well known blend of blues-jazz-country-pop, Norah Jones received a fan letter:
“After I made The Fall, I received the sweetest…
If all music artists of longevity have a good book in them, then Belle and Sebastian are more bookish than most - something that’s always been present in the band’s lyrics of course - wry observation…
When Teenage Fanclub formed in 1989, times were unusual in music, and not in a good way. It was pre-grunge, pre-Britpop and the charts were still in the grip of mass-produced pop (much of it naff) as…
Steve Mason first made his name as one quarter (and the frontman of) the Beta Band, one of the most critically lauded acts of the late 1990s. They mixed disparate genres like hip-hop, folk, dub, hous…
The Wombats have defied all UK press scepticism (and cynicism) to become one of the country’s biggest indie pop bands. Big streaming audiences, huge social media followings and a multi-generational f…
In a warm and whimsical conversation with Yan (Scott Wilkinson) of Sea Power, I learned to appreciate just what this unique band has achieved. With the recent name change, I might suggest the band we…
From the earliest beginnings of 1983’s The Hurting to the band’s huge 1985 LP Songs From The Big Chair, Tears For Fears songs captured sadness, ambition, pain - confessional levels of emotional hones…
After the release of a ‘best of’ collection Everything Hits at Once in 2019, Spoon are back at long last with brand new material - the album Lucifer On The Sofa - a raw, rollicking rock album (comple…
When it comes to longevity, Feeder keeps coming back around, and the guitar-rock scene is all the better for it. It was back in January 2001 that “Buck Rogers” reached number five on the UK chart (th…
When Suzanne Vega played a short residency at New York’s exclusive, super high-end Cafe Carlisle in 2019 (for the second time in her career) she wanted to put on a show, something special:
“I thought,…
Discovering a band all to yourself is the best type of music discovery there is. One day in the mid 2000s as my wife and I wandered along London’s South Bank, we were stopped in our tracks by music t…
If one of the secrets to longevity in the music industry is simply taking your time, then Danish alternative rock band Mew are grand masters. Formed in 1995, the band took eight years before a major …
When I sat down with Steve Berlin, the Los Lobos sax player and de facto spokesperson, I was a little more than intrigued. To most people around the world - outside of North America anyways - Los Lob…
On The Art of Longevity, Fin Greenhall explained the ideas behind Fink's new project IIUII: an acoustic retrospective of some of the band's (and fans) favourite, biggest songs.
“I’m a better singer n…
Is it possible to make your best record 33 years into a career? That’s what may just have happened with Canadian legends Barenaked Ladies and their 2021 release Detour De Force. The album covers most…
On the Art of Longevity Series II, Episode One, KT Tunstall tells me that albums can feel like a ‘flash in the pan’ despite all the work that goes into them. But albums like Wax (her latest, from 201…
The Coral is a band revered on the music scene - a real artist’s band. They are very accomplished musicians who first got together at school in the small Wirral town of Hoylake. The band members bond…
Music critics have tried to classify the music made by North East England’s Maximo Park for the past two decades, eventually converging on the term ‘art pop’. Yet Paul Smith, the band’s singer and ma…
When you’ve been getting away with it as a seven piece band for nearly four decades, with 22 albums behind you - something’s got to give when it comes to longevity. Especially when, in the case of Ja…
Success came relatively quickly to Gary Numan, when his single ‘Are ‘Friends’ Electric?’ rose to the top of the UK charts in May 1979. Without a chorus and clocking in at nearly five and a half minut…