Uniquely honest conversations with famous and renowned musicians. We talk about how these artists have navigated the mangle of the music industry to keep on making great music and winning new fans after decades of highs and lows. We dive into past, present and future and discuss business, fandom, creation and collaboration. What defines success in today's music business? From the artist's point of view.
The Guardian: “Making a hit record is tough, but maintaining success is another skill entirely. Music industry executive Keith Jopling explores how bands have kept the creative flame alive in this incisive series”.
In this day & age of abundance, you can easily forget what’s precious - like your favourite bands. If you are anything like me the question “what’s your favourite band” now has an official top 40. As…
In Mark Oliver Everett’s autobiography “Things The Grandchildren Should Know”, the author, otherwise known as E, the frontman and band leader of Eels, wrote of Bob Dylan’s self-proclaimed destiny as …
Marika Hackman's Big Sigh is everything a 4th album should be. Really good songs, good scheduling, sophisticated arrangements (brass and strings accompany many tracks). The album has variety - from t…
Fran Healy and his band Travis have this longevity thing down. Firstly, you must have a love and addiction to music, as something magical. Secondly, that magic is for you to create - making music to …
After 25 years in the music business, both as a major label priority artist and as a jobbing musician, Ed Harcourt still has big ambitions.
“My greatest achievement would be to write a song I would n…
Try playing a Crowded House record (any of them) then let Spotify play on…you will get just the best selection of really great songs. Go on, try it and you’ll see for yourself. This discovery may wel…
When Real Estate's fifth album The Main Thing was released to fairly mixed results, was it time for a reset? In a sense, yes. For band leader Martin Courtney, it was time to get back to songs. After …
Like many women creators in the (still) white, male dominated music industry, the Staveley-Taylor sisters aka The Staves, bring a sense of humbleness to everything they have achieved, how they are po…
After the fiasco of having to cancel Beirut’s 2019 tour, Zach Condon knew he needed to take the time out to fully recover. Multiple infections, colds and in the end complicated throat ailments had le…
Metric has become one of those bands that have paved the way for independence, along with Aimee Mann, Chance The Rapper and the other self-releasing copyright owning pioneers. Their fifth album Synth…
I had invited Half Moon Run onto the podcast after first hearing Salt - imploring their BMG PR to arrange it as a matter of priority.
Speaking with Dylan Phillips was an insight behind the creative p…
In the 70s, the teenage years of Andy McCluskey and Paul Humphreys, one would have heard new music by word of mouth, from the music papers, and DJs like John Peel, and it is one of these channels tha…
So many bands have a complex relationship with their biggest songs (probably because they essentially set a one dimensional benchmark - that of popularity) but dealing with that and playing those son…
What better guest for this 50th episode of The Art of Longevity than metal’s renaissance man Corey Taylor? A modern legend of the heavy metal genre, Corey has no less than three successful music proj…
Following the highly accomplished 2012 album Heaven, cult American indie band The Walkmen went on hiatus. But now they have reformed. In a recent interview with the band’s frontman Hamilton Leithause…
After he “couldn’t get arrested” in the 80s, post-grunge opened a window through which a then 30-year old Ron Sexsmith could climb. With his sincere, low-key ballads and simple songs straight from th…
For Ben Folds, coming back on the scene with a new studio album feels like a breeze, literally:
“I Feel like the expectations are lowered but I have the wind on my back”.
In June 2023 Ben releases What…
Asking John Grant to describe the essence of the record he is working on now, elicits a response that fascinates from the get go.
“I’m trying to marry the vibe of Blade Runner with - wait a minute - …
What’s more important in securing a band’s longevity - hit songs or a classic album? I put this question to Meegan and Allison Closner (the twin sisters that make up two-thirds of Joseph along with t…
In this episode of the Art of Longevity, we have the pleasure of chatting with Stuart Braithwaite, a member of the internationally renowned post-rock band Mogwai. Known for their masterful use of cre…